Elitism = Upselling
Everyone is selling something. Or, to put it in YouTuber / Influencer terms, all content must be monetised.
Almost all YouTubers / Influencers are elitist. They’ll always push the top-shelf instead of the standard - they inevitably announce they’ll buy a iPhone Pro Max for themselves every year, they’ll always say they’re buying an Apple Watch Ultra.
The aim is to get their audience to part with as much money as possible for every purchase, and there to be many purchases. You must buy something from every release event or announcement. Staying with what you already have, and so not spending, is never presented as an option.
The biggest sin in influencer-world is to be a “poor person”. Because the more they promote the most expensive products as “essential” products, the more income, and the more goodwill from the actual electronics producers, trickles down to them.
The iPhone 16e was rubbished because it was cheap. It turned out a lot of users (not influencers) were very happy with the 16e.
It’s reality TV, it’s not reality.