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That was very kind of Steve to answer that little girl and to ask her permission to share her story. :)
 
i dont think people realize how much some people rely on ipads whether it be for education or disability or medicine, etc. it has really changed the way people do things. its sad to think most competitors are just making tablets to compete. you can tell every time a new ipad comes out apple improves it in different areas for the different people it helps. no offense but when i competitor tablets i see specs and nothing else. good job apple. i hope to see more kindness out of you whether it be a simple email or helping a community like in the japan earthquake. :)
 
The iPad is an interface for everything, is an extension of you, your tool, it is a canvas. All you need is the application. Steve is powering that canvas so the softwares can expand and have better functionality.

The iPad is the perfect enhanced reality hardware. It was meant to improve the reality, and is intuitive and simple.
 
Steve? Don't kid yourself, he knows a good marketing opportunity when he sees one. Sadly, the man worships money more than anything else.

I think your argument might have more legs if Steve had asked for open-ended permission to share her story. Then maybe you'd see a commercial showing Apple's "human" side as a sales ploy. But that's not what happened. He asked permission to share her story internally, and even then limited only to certain key employees. It's a morale booster for the company.

Someone else, the mother likely, released Steve's email reply. All the emails you see on these sites were leaked by the recipient of a reply.
 
The post PC era is a lie. iPads are PC's too. (Well they are computers now and will be PC's once they cut the cord with iOS 5).

Don't kid yourself. I still do so many things on my iMac that iOS 5 still won't let me do on my iPad.

Amongst them:
- Video Editing (... not professionally exactly, but more so than the iPad can do.)
- Programming.
- Making Documents (sure, the iPad can do it... but... it just feels so much more tedious... so many screen taps for what can be done with a single keyboard combo.)
- Playing games (goes back to needing keyboard combos to play games like StarCraft II... or physical controls for FPS games. Many iPad games have to be dumbed down to work within the limits of the iPad or else have crowded interfaces.)
 
If you read the whole article steve also asks for a high res photo of her with her iPad
 
The post PC era is a lie. iPads are PC's too. (Well they are computers now and will be PC's once they cut the cord with iOS 5).

Every device and thing around us today is a computer. You are taking it too literally and totally missing the point of what that term means! They are referring to the era of the last 30-40 years that was mainly the evolution of desktop computers as we have come to know them. We are clearly now in a new phase of computing that is being lead by mobility and hence new form factors and user experiences! I don't think there is any arguing against that whether you like the way Apple termed it or not.
 
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_3 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Mobile/8J2)

Store managers have changed their role names to being called Store Leaders. This is what they possibly meant by leaders.
 
Does that mean fiona will be getting a free ipad 3 when it comes out :p Im sure the top 100 leaders will be happy to hear the email.
 
Steve? Don't kid yourself, he knows a good marketing opportunity when he sees one. Sadly, the man worships money more than anything else.

Wrong. He already has more money than anyone can spend. Call it 'power' if you like, but changing the world, causing seismic shifts in the way we live, is what motivates Steve.
 
This is a very beautiful, heart-warming story, a very nice photo of a nice young girl... and, as always, excellent free marketing.
 
Top "Leaders"?

Isn't that sort of a funny expression? Shouldn't it be like 'Top People" or "Top management"

Maybe even Top Executives? (I know that's asking too much )

Top leaders.

(I"m not even going to go there LOL )
 
I find it rather sad how some people seem to jump to the most negative possible conclusions about other people's motivations.

This story was not released by Apple and no doubt the image will be used when Steve gives his presentation. Why assume this is all some kind of publicity stunt? Does anyone here worry that Apple doesn't get enough publicity?

I always feel that people who assume the worst of other are probably projecting their own views more than anything else. No one here would argue that Jobs is a saint - he's never pretended to be - but certainly he believes in things other than money and power. No one is entirely motivated by money and power. No one in the real world anyway. That sort of character only exists in fairy stories. In the real world people are motivated by so much more than that. Why does he want to share this story? Because his people work long and hard and, yes, they earn good money, but the thing that keeps them going is knowing that what they do makes such a huge difference to the lives of people like Fiona.

On the subject of the term 'leaders'; it's now fairly standard business terminology to refer to your top leaders or leadership team when discussing the more senior members of the organistion. It's not cultish.
 
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Steve? Don't kid yourself, he knows a good marketing opportunity when he sees one. Sadly, the man worships money more than anything else.

Don't believe it? Then you don't know Steve.

Hey, it's his right, I'm not judging him but rather debunking the warm and fuzzy business behind this story.

If he was that kind of guy, it wouldn't take a story like that one to motivate him to act like a nice guy.
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Isn't that the very definition of a good businessman? Love it or hate it but the crux of a successful leader is often self-interests, and in way those interests drive us everyday. Don't kid yourself over morality and values-- almost everyone is influenced by the power of money. It's what motivates us to do almost everything, at least at a primal level. You would be very hard pressed to find others who would act differently in his situation.
 
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