Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
If Steve was still alive I am sure we would have seen better Apple products and he would have never discontinued the iPhone mini!

Yes, more quality for sure. when I look at my Mac Studio, it looks more like a tinbox then a quality Mac. It works great thouugh, but the look could’ve been better. The Studio Display have a better quality look though.

Tim Cook: “We’re here to put a dent in people’s wallets. Otherwise, why even be here?”

The, uh, apple, has fallen very far from the tree.

I try to not take it personally, because it isn't.

Steve cared about people and their minds - Apple products was Art to him
Tim is not capable to care about anything else then the money.

Steve please come back and fire Tim Apple.

What a great dream 🙏🏼
 
  • Disagree
Reactions: steve09090
I have a hard time believing that 2024 Jobs would still be CEO of Apple. Far too controversial a personality to survive in today’s ESG-obsessed corporate world.

Stay in corporate long enough and you realize the CEO’s that start companies typically suck at growing them into maturity. Steve liked like lean mean teams for a reason. My guess is he would have found new challenges.
 
That's sad, RIP. I was just discussing how great Apple used to be with him in charge, and how - little by little - the QA and overall "It Just Works" mantra is no longer true by the year.

I'm glad I got to be an Apple customer when things DID just work the way they were supposed to. It feels like Apple is simply skating by on his success, but the more fragmented and buggy they become, the further away they go from the original vision.

Edit: AND got in before the egregious price gouging Apple does these days, especially with essentials like RAM. Still using my 2012 iMac on a regular basis because the RAM was upgradeable and didn't cost $500 to upgrade from the awful base 8gb they still use.

when Steve was at the helm times were far simpler. It was easier to say ‘it just works’ because there was less to integrate. Just a fact. I think people forget when the Mac OS became a complicated spaghetti mess and Apple bought Next, and their OS and ditched it to move on. That’s where we are today. My watch starts my computer. I listen to music from my computer through AirPods and the phone rings and i pick it up and audio seamlessly switches. iPhoto stays synced across all my devices. Apple took a decade to get the cloud to work. The point is, sure, sometimes there are glitches, but there is real magic going on in the ecosystem that does just work every day to the point its taken for granted. Steve wanted the computer to be the central entertainment hub, that dream has gone far further than he imagined. As for price gouging, you make me laugh. The original 128 k Mac in 1984 was $2500. That was ridiculously expensive for the time. One thing Steve wasn’t was inexpensive. Just wrong.
 
Tim Cook: “We’re here to put a dent in people’s wallets. Otherwise, why even be here?”

The, uh, apple, has fallen very far from the tree.
First off; Is there a source for that “quote” of yours?

Second; It’s the customers’ free decision to dent their wallets by buying Apple instead of the competition. Why do you think they do that? Apple’s not the only game in town.
 
Nearly 14 years ago Steve Jobs claimed that no one's going to buy a big phone. For a few years prior to that pronouncement Android had big phones.

Apple tried to bring back small phones and failed. Android largely do not have small phones either.

I doubt Steve would have been able to make Apple Inc a more than $3 trillion company.
When Steve returned to Apple, he eliminated 90% of the products. He would have to do the same today.

Steve build NeXT and Apple macOS on OpenSource components, which was a huge success (and so did Microsoft with Azure). With Tim we‘re in a proprietary hell.

Jobs goal always was to make the best product, Tims goal is to make the most money.

Jobs had visions, while Tim is a bean counter. One of the best for sure, bust still a bean counter.

Jobs always wanted, to make simple products that „Apple, just works“. To achieve this, he reduced features following the 80/20 rule. So only 80% of the features were implemented, but this feature set was easy to use and bullet proof. This was one of the key elements to Apples success.
With Tim we are all in a feature hell. Every year dozens of features are added to iOS and macOS, destroying the usability/simplicity and killing the product in a long term.


+++++++++++++++++++++++++++++++++++++++++++++++


Having said this, the list of Apples mistakes is endless since Tim took leadership:

- Blocking Nvidia. Apple didn‘t want Nvidia support on macOS. All of this was also caused since Apple wanted to introduce OpenCL, while Nvidia wanted to keep CUDA.

Nvidia is on its way to the most valueable company of the world, since everyone wants its AI chips for machine learning/training. Even with a MacPro you are out of AI business with macOS today and you need other hardware that is capable of running Nvidia hardware.


- cars. Apple dreamed of the Apple car and failed. But other companies like BMW showed interest in iOS and Apple failed to negotiate a deal. In November BMW switched to AOSP (Android Open Source Package) for its cars.

Apple is OUT. No car in the whole world will run an Apple OS. But Android (or AOSP = without Google services) is propably the most used OS in cars.


- Cloud. Apple completely missed to turn into a cloud and service company. It has nothing that compares with Azure, AWS or Google Cloud. Having said this, Apple also completely missed on IoT. Since IoT needs a cloud component with an IoT hub or something similar.


- AI. Apple completely missed the Next Big Thing. Now it is struggling to catch up, since Apple will be history in no time if it fails to catch up.


- Leadership. Apple completely missed to renew its internal leadership staff.


+++++++++++++++++++++++++++++++++++++++++++++++


Yes, I do miss Steve. And yes, Apple became a trillion dollar company with the iPhone. But Apple missed on nearly every future* topic. And so, many years after Steve passed away, Apples key business element ist still the iPhone and only the iPhone.


*) just forget about the AVP. Even if it becomes a success, it will be a niche market.
 
Last edited:
Having said this, the list of Apples mistakes is endless since Tim took leadership:

- Blocking Nvidia. Apple didn‘t want Nvidia support on macOS. All of this was also caused since Apple wanted to introduce OpenCL, while Nvidia wanted to keep CUDA.

Nvidia is on its way to the most valueable company of the world, since everyone wants its AI chips for machine learning/training. Even with a MacPro you are out of AI business with macOS today and you need other hardware that is capable of running Nvidia hardware.
Nvidia has a history of screw ups with Apple relating to breaking NDA via leaks and faulty hardware.


I recall a number of recalls Apple was forced to make due to faulty Nvidia chips.

- Cloud. Apple completely missed to turn into a cloud and service company. It has nothing that compares with Azure, AWS or Google Cloud. Having said this, Apple also completely missed on IoT. Since IoT needs a cloud component with an IoT hub or something similar.


- AI. Apple completely missed the Next Big Thing. Now it is struggling to catch up, since Apple will be history in no time if it fails to catch up.


- Leadership. Apple completely missed to renew its internal leadership stuff.


+++++++++++++++++++++++++++++++++++++++++++++++


Yes, I do miss Steve. And yes, Apple became a trillion dollar company with the iPhone. But Apple missed on nearly every future* topic. And so, many years after Steve passed away, Apples key business element ist still the iPhone and only the iPhone.


*) just forget about the AVP. Even if it becomes a success, it will be a niche market.
Assuming Apple were successful with what you wanted them to do... would they be an over $3 trillion company today?

Nvidia breached $2 trillion days ago.

Steve did his part and I am grateful for it but tail end he did not do us any service by insisting that the iPhone be a small phone. Would he have reversed his decision? Maybe, but would be as quickly as Tim?

Tim also approved dividends to stock holders a year after Steve's demise. Steve wanted to roll back all earnings into the company again rather than give dividends to anyone who stuck by Apple since his return in the mid 90s.
 
Truly a visionary. The word gets used a lot nowadays and assigned to the wrong people. But with Jobs you can see it retrospectively. A world changer.
 
  • Haha
Reactions: Victor Mortimer
Tim Cook: “We’re here to put a dent in people’s wallets. Otherwise, why even be here?”

The, uh, apple, has fallen very far from the tree.
I recently read some “or cook implied that the reason that a MacBook laptops don’t have touch clans is cause he wants people to buy an extra iPad.

Steve never would’ve pulled that crap. He wanted to make the best products for the best user experience.

And don’t get me started at the nerdy beta, testing VR goggles that Apple has now released …
 
Nvidia has a history of screw ups with Apple relating to breaking NDA via leaks and faulty hardware.


I recall a number of recalls Apple was forced to make due to faulty Nvidia chips.


Assuming Apple were successful with what you wanted them to do... would they be an over $3 trillion company today?

Nvidia breached $2 trillion days ago.

Steve did his part and I am grateful for it but tail end he did not do us any service by insisting that the iPhone be a small phone. Would he have reversed his decision? Maybe, but would be as quickly as Tim?

Tim also approved dividends to stock holders a year after Steve's demise. Steve wanted to roll back all earnings into the company again rather than give dividends to anyone who stuck by Apple since his return in the mid 90s.
You don‘t know much about stock markets and AI, do you? Nvidia is $2 trillion dollar now, but is it the leading company in AI hardware and is doomed to break the $3 trillion dollar barrier.
https://www.cnbc.com/2023/02/23/nvidias-a100-is-the-10000-chip-powering-the-race-for-ai-.html

In contrast Apples $3 trillion are based on the iPhone*. This won’t last for another decade. But without the iPhone, Apple is bust. Imagine Apple doesn’t manage to integrate AI, the iPhone would be dead tomorrow and the Apple stock would collapse.
Maybe Apple wouldn’t be worth as much as you said today, but it would be sustainable and last for the next 50 years at last.


*) E.g. Apple is only capable to build its own A series silicon, cause the iPhone made enough money and sells enough units. And now even the Macs depend on those chips. No iPhone -> No A series chips -> No Macs with A silicon.
 
  • Like
Reactions: Victor Mortimer


Apple co-founder and former CEO Steve Jobs was born on February 24, 1955, so today would have marked his 69th birthday had he not passed away in 2011 at the age of 56.

steve-jobs-holding-iphone-4.jpg

Jobs and Steve Wozniak founded Apple in 1976 to produce the very first Apple computers, revolutionizing the personal computer and building up to one of the most famous commercial launches in history, the Macintosh, in 1984. He was ousted from the company just a year later, but returned in 1997 as a floundering Apple purchased Jobs' follow-up company NeXT to serve as the future basis of the Mac operating system.

Apple was reinvigorated with Jobs back at the helm and Jony Ive leading a team generating iconic design after iconic design. The duo oversaw not only a rebirth of the Mac but the creation of a number of other revolutionary products and services, most notably including the iPod and of course the iPhone. Under Jobs' leadership from 1997 until his 2011 death from cancer, Apple went from a company on the brink of failure to one of the biggest tech companies in the world.

As he always does, Apple CEO Tim Cook paid tribute to Jobs on Twitter today.



Article Link: Steve Jobs Would Have Celebrated His 69th Birthday Today
Happy birthday to you in Heaven Mr. Job. Gone too soon but you left your legacy. You live forever. Rest in peace. Thank you for the great contribution. I hope that you are able to look down and see that you did a good job selecting Mr. Tim Cook and excellent CEO. You be so proud of him. Your legacy was seal once you selected him. He is faithful friend. Smile and be his Guarding Angel.
 
  • Haha
Reactions: Victor Mortimer
It is funny how certain people are placed upon a pedestal and we cherry pick what aspects of someone to focus on, and which others to ignore.
I'm not going to comment on my feelings towards the man as I did not know him personally, but I can be 100% sure what a terrible place the world would be like if most people were like Steve Jobs and did all the things in his entire life that he did.
I prefer honesty and admitting the bad as well as the good, and not just playing pretend when it comes to someone and how they acted in their life towards others around them.
If you genuinely feel Steve was a good human then I feel sad for how you view what you hope people live their lives.
 
  • Love
Reactions: Victor Mortimer
I like to think at the very least Jobs would have kept the iPhone mini alive and well even if very few people bought one. Also a reason I believe he would have been forced out again long before 2024. Idle speculation of course.
 
  • Haha
Reactions: Victor Mortimer
I like to think at the very least Jobs would have kept the iPhone mini alive and well even if very few people bought one. Also a reason I believe he would have been forced out again long before 2024. Idle speculation of course.
Of course, he released all the smaller early iPhones, he wouldn’t kill it. 👶🏼
Not sure he’d stayed as CEO even if being alive, but Apple would still been Apple, and a lot of those who have left would possible still be there.

I have no more affection to Apple today then any other company whose products I buy.
For example, I buy some IKEA products at times, and I have not the slightest idea who run the company today, nor do I care. Same for me with Apple today. No attachments.
 
Tim Cook: “We’re here to put a dent in people’s wallets. Otherwise, why even be here?”

The, uh, apple, has fallen very far from the tree.
Yeah because under Jobs, Apple was giving products away. /s

The Apple Tax was well underway. Also well worth it. Their quality is just as strong as under Jobs. Apple is way bigger than one person.
 
The old good days of excitement with Steve. I did not buy a single product from Apple in the last five years. Hope we see some decent leadership at Apple in the future. Thanks for everything, Steve 🙏
 
Yesterday I turned 85, and Steve turned 69, although already dead. While I have been happy with my accomplishments in life, Steve would have been over the rainbow, had he been alive today. I have a T-shirt that says WWSJD? That is the wrong question to ask. It should have been What Would Steve Jobs Have Done?
 
AI is the next dot com bubble and any company that invests too hard into it will hit the wall.
This may be true and everyone is in fear. But AI is already too far, to be abubble. It is integrated in ms office suits, companies, crm, cloud, SAP/Dynamics …. Don‘t know if it will fail.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.