Target Working on QR Code Mobile Wallet as Apple Pay Holdout Continues

Discussion in ' News Discussion' started by MacRumors, Dec 18, 2015.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Target is in early stages of developing its own mobile wallet solution that could launch as early as next year, according to Reuters. The fourth-largest U.S. retailer is leaning towards using QR code technology for the payments app, rather than NFC, enabling customers to purchase goods by scanning a code at checkout akin to Walmart Pay announced last week.

    Target is working on a mobile wallet for use at checkout (Image: MADELINECOYNE)

    The retailer reportedly plans to integrate the mobile wallet into its existing app available on iOS and Android, and will directly link customers' credit cards for payments. The wallet will likely support both Target's Red store credit and debit cards and ones from other issuers. Target does not currently accept any mobile wallets in it stores, but does support Apple Pay in its iPhone and iPad app.

    Target's plans to launch its own mobile wallet raise questions about its commitment to rival payment platforms. A company spokesperson confirmed that Target remains an active member of the Merchant Customer Exchange, a consortium of retailers developing the payments system CurrentC, and the retailer is also exploring additional mobile wallet solutions, according to the report.

    Target CEO Brian Cornell said in May that the retailer is "open-minded" about supporting Apple Pay or other payment services after upgrading its point-of-sale systems with chip-and-PIN card support, but the company has not announced any specific plans since. A few other MCX retailers including Best Buy and Rite Aid have already reversed course and started accepting Apple Pay this year.

    Article Link: Target Working on QR Code Mobile Wallet as Apple Pay Holdout Continues
  2. Natas1000 macrumors newbie


    Feb 11, 2009
  3. prowlmedia Suspended

    Jan 26, 2010
    Slow Hand clap for Target.

    Why limit any way of paying?
  4. drumcat macrumors 6502a


    Feb 28, 2008
    Otautahi, Aotearoa
    Target... the place people will pay a premium to avoid wally world, yet no  Pay? Foolish.
  5. Will do good macrumors 6502a

    Will do good

    Mar 24, 2010
    Sure, let me trust my money and credit information to a company that don't know or care about customer data security.
  6. T-Will macrumors 6502a


    Sep 8, 2008
    These one-off mobile payment solutions are dead on arrival. Nothing makes them more convenient Apple Pay (or a credit card).
  7. H2SO4 macrumors 601

    Nov 4, 2008
    Oh please. Cost is king and if it’s cheaper there, (especially if the difference is big enough), you’ll brave the trip and make the sale Apple Pay or not.
  8. Mlrollin91 macrumors G5


    Nov 20, 2008
    Ventura County
    You would think after their major hack they would have been the first to implement Apple Pay.
  9. djang0 macrumors member

    May 20, 2015
    Really can't wait to get started with scanning those QR codes at Target!! /s
  10. iosiseasy macrumors newbie

    Oct 21, 2014
    How is having an app for each merchant in order to pay easier for the consumer? People will just end up paying using their credit card. ApplePay is easy. Pulling out your credit card is actually easy. Finding your app, generating a QR code, doesn't sound easy.
  11. BruiserB macrumors 68000

    Aug 9, 2008
    They already have QR code based storage of gift cards in their app and they were an early member of MCX. In fact, the whole Red Card is basically what CurrentC was going access to your checking account and avoiding the credit card companies. I would have nothing against them continuing to offer that, but it strikes me as odd that they wouldn't want to also support ApplePay. Do they really want to take on the liability of storing customers' credit card numbers in their own systems given their propensity to get hacked?

    Also, I still don't understand how taking a Credit Card this way would be at all advantageous to them?? Wouldn't they (and WalMart with WalMart Pay) have to fork over the higher "Card Not Present" fees for all of these transactions, since they will be using the number stored in their database and not actually swiping cards?
  12. mikebenton macrumors newbie

    Sep 14, 2009
    Is this their way of being able to correlate items purchased to the purchaser? So instead of a 'reward card', you use their application for every purchase so they can track your habits.
  13. BeSweeet macrumors 68000


    Apr 2, 2009
    San Antonio, TX
    Using QR codes for payments makes credit cards look great.
  14. Aston441 macrumors 65816

    Sep 16, 2014
    I used to think I wouldn't care at all about Apple Pay, but now that I'm getting used to it, given a choice, I skip places without it.

    Even little gas stations where I live, in the middle of nowhere, are starting to take Apple Pay.

    I suspect the large retailers holding out are going to start losing a LOT of money and it will take them a long time to figure it out.

    Eventually they'll all cave.
  15. PaulRustad007 macrumors 6502


    Jun 3, 2015
    I am not an expert, but I would think there is some sort of percentage the store could claim for themselves on the transaction always boils down to money in the end.
  16. Gregintosh macrumors 68000

    Jan 29, 2008
    Does their CEO have kids or friends with kids? Does he have any friends below 50 years old? If so, he'd know this is a waste of time and is DOA. Shareholders ought to demand the board of directors fire any CEO that wants to develop an in house payment system in any company. It is a demonstration they are incompetent.
  17. Jax44 macrumors 6502a


    Jul 24, 2010
    Carmel, California
    Fragmented mess. Way to screw up mobile payments retailers!.
  18. Rigby macrumors 601

    Aug 5, 2008
    San Jose, CA
    If people are willing to cut coupons and get special cards (like Target's red card) for individual stores, they'll be willing to use one-off apps too if the retailers dangle a few pennies in discounts in front of them ...

    This move is not surprising. Target is big on tracking their customers and data mining their purchase histories. They'll try to resist any payment system that keeps them from collecting that data.
  19. rugmankc Contributor


    Sep 24, 2014
    They are going this route to continue to push their credit card. Which they do on every transaction. The others will icing on the cake.

    I think they will go AP next year. This type of payment, not QR code, will be the future. It is still early. Took 8 Track tapes a while to die out.

    Target takes LoopPay which I use all the time there.
  20. dontwalkhand macrumors 603


    Jul 5, 2007
    Phoenix, AZ
    What will be really stupid is that you'd be able to scan the QR code and then Apple Pay to pay in the app. Why not just skip the middle man??
  21. Lepton macrumors 6502a


    Apr 13, 2002
    Cold Spring Harbor, NY
    I don't care what stupid pay-scheme they want to cook up, just turn on ApplePay as well! Why don't stores want to allow as many ways to let people pay as possible?
  22. bkaus macrumors regular

    Sep 26, 2014
    Just going to take one security leak and this will all be shot down quickly. Better that they continue to push their redcard and even make that available on Apple Pay and other NFC solutions.

    I have to say, I do preference stores that accept it. A large part is because of the Discover 10% cash back bonus through the end of the year.
  23. LuckyBubba macrumors member


    Jun 2, 2015
    Can someone explain why some companies are holding out? It doesn't seem like Apple is asking for much income from each transaction.
    Lastly, If target is reading this, I am not looking for exclusive apps to be used at every store - I might as well keep all my credit cards in my wallet. I am looking for a single payment system on my watch or phone. I'd be willing to pay Target the extra penny per transaction for my convenience.
  24. Rogifan macrumors Core


    Nov 14, 2011

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