The Apple Watch Launched Four Years Ago Today

Discussion in ' News Discussion' started by MacRumors, Apr 24, 2019.

  1. MacRumors macrumors bot


    Apr 12, 2001

    On April 24, 2015, the original Apple Watch launched in nine countries around the world. Four years later and we are now on the fourth iteration of the wearable device, the Apple Watch Series 4. Over the years Apple has worked on improving Apple Watch with a better and bigger display, water resistance, additional health and fitness features, and more.

    Apple Watch (first generation)

    As usual for Apple products, rumors about an Apple wearable device began ramping up in the years before the official Apple Watch launch. In 2013, Apple filed a trademark for an "iWatch," despite the fact that the device would eventually be known as the Apple Watch. Apple did the same thing for the iPad, seeking to secure rights for the "iSlate" trademark while also secretly filing trademarks for the official "iPad" name.

    As the launch neared, multiple reports suggested that Apple was facing battery life, screen, and manufacturing issues while developing the Apple Watch. Battery life was an ongoing issue for Apple when it was creating Apple Watch, since the company's goal was reportedly to create a device that would last for at least four to five days. This never came to pass, and even the brand new Apple Watch Series 4 requires daily charging, although many people do get around two days of life at times.

    Apple Watch Edition

    At an event in September 2014 Apple finally unveiled the Apple Watch, and then waited until a March 2015 event to set an April 24 launch date for the wearable device. On that day, the Apple Watch launched in the United States, United Kingdom, Australia, Canada, China, France, Germany, Hong Kong, and Japan, priced starting at $349 for a 38mm Sport and $399 for a 42mm Sport. Prices increased to between $549 and $1,099 for the stainless steel Apple Watch models, and then to as much as $17,000 for the 18-karat gold Apple Watch Edition.

    A few Apple Watch bands available at launch

    Apple Watch Launch Day Stories[*]Apple Watch Proves 'More Waterproof Than Anticipated' in New Test
    [*]Apple Watch Battery Designed to Last 1000 Complete Charge Cycles
    [*]Videos Showcase Apple Watch Launch Lines, Teardown and More At launch, Apple advertised the Apple Watch as a fashion accessory, with the high-end Edition, the Hermés collection (launched September 2015), and similarly expensive first-party bands, like the Link Bracelet ($500+) and Modern Buckle ($250). The Apple Watch was successful, but the company really hit its stride with the smartwatch once it began encouraging fitness features of the device, like when it partnered with Nike for the Apple Watch Nike+ in 2016. Apple has now discontinued the Apple Watch Edition, lowered the price of some of the more expensive bands, and placed the Apple Watch as a more direct competitor to fitness wearables like the Fitbit.

    The Apple Watch Series 2 Nike+

    Today, the Apple Watch has grown to become the global smartwatch leader, comprising half of the market in 2018. In total, Apple held 51 percent of the global smartwatch marketshare last year, down from 67 percent in 2017. Despite the drop, Apple remains the "clear market leader" in the U.S. smartwatch market according to the NPD Group. On an earnings call for the first quarter of 2019, Apple CEO Tim Cook described the company's wearables revenue (including products like Apple Watch and AirPods) as "approaching the size of a Fortune 200 company."

    As to what's coming this year, the Apple Watch Series 5 might feature a new ceramic casing design when it launches in September 2019. Next year, Apple may add a sleep tracking app to the Apple Watch, encouraging users to wear their Apple Watch while they sleep to track sleep quality and other metrics. The feature is in testing with Apple employees and if the project proves successful, it could be added to the Apple Watch Series 6, accompanied with a low power mode so as to not impact battery life.

    Apple Watch Series 4 saw the first major form factor change

    In the future, Apple is reportedly looking to launch an Apple Watch that lacks physical buttons and instead adopts support for touch and swipe-based gestures along the sides of the casing. Other future Apple Watch additions include placing hardware into the Apple Watch band, blood glucose monitoring, and an Apple Watch with a microLED screen. The Apple Watch may be the first device to receive an Apple-designed microLED display, but the technology is still a "couple of years" from reaching consumers.

    If you're interested in reading more about the Apple Watch, be sure to visit our Apple Watch Roundup.

    Article Link: The Apple Watch Launched Four Years Ago Today
  2. ButteryScrollin macrumors 6502a

    Jul 29, 2014
    Isn’t series 4 the fifth Apple Watch?

    Series 1
    Series 2
    Series 3
    Series 4
  3. Brookzy macrumors 601


    May 30, 2010
    It's flown by! Excited to see what the next four years brings to Apple Watch.
    --- Post Merged, Apr 24, 2019 ---
    But since Series 1 and Series 2 were introduced at the same time, and were both 'current' models for their year, I suppose it is fair to call the Series 4 the fourth iteration.
  4. ghostface147 macrumors 68030


    May 28, 2008
    I wonder what the value is on those gold watches today. Of course those who bought probably don't care because they probably have disposable income.
  5. I7guy macrumors P6


    Nov 30, 2013
    Gotta be in it to win it
    It was said in these very forums the AW would be a bomb. Who knew a few years later it would lead the segment and incorporate an ekg.
  6. Not-Sure Suspended


    Mar 6, 2019
    And still meh...
    Is like Captain Marvel and Brie Larson... forgettable. We never knew she won an Oscar, is like the stripper in the strip club everybody passes by and nobody notices it. Apple Watch is there. "Let's pretend" because someone with power from upper management likes it. If disappears, nobody will ever notice it.
  7. benshive macrumors regular

    Feb 26, 2017
    United States
    Series 1 was released alongside Series 2 and is just the original with the faster chip in the series 2.
  8. rjtyork macrumors regular

    Jun 10, 2009
    I definitely love my S4. I bought the S0 when it came out, but just couldn’t quite justify the $400 price tag at the time and returned it. Managed to get my hands on a badly scratched one for only $50 a few months later and wore it until I cracked and got the S4. Now I have some deep scratches on it and it makes me sad. Is there really no “liquid glass” or something like that to fill in these scratches so I don't have to be so sad every time I raise my wrist?
  9. TMRJIJ macrumors 68040


    Dec 12, 2011
    South Carolina, United States
    I’m guessing the same. It’s still a first generation product so it will have historical value decades later like the original iPhones, iMacs, etc.
  10. DoctorTech macrumors 6502


    Jan 6, 2014
    Indianapolis, IN
    I bought the original, then the Series 2, then the Series 4. I doubt that I will upgrade it every year (unless there is a big breakthrough feature added) but I will probably continue to upgrade every other year. I love the Series 4 and look forward to seeing what Apple comes up with next. I rarely forget to make my iPhone with me but the other day I left the house with just my :apple: Watch & ear pods and was still able to read and respond to text messages and even take a phone call :)
  11. realtuner macrumors 6502a


    Mar 8, 2019
    Millions upon millions of satisfied customers would strongly disagree with you.

    However, I'm willing to bet $$$ that all the Apple Watch competitors WISHED what you said was true.
  12. brofkand macrumors 6502

    Jun 11, 2006
    I seriously doubt many of them were ever sold, they were just given to influencers like Pharrell Williams. I guess people like the Sultan of Saudi Arabia bought them.

    The few that were sold will be highly collectible due to rarity, like the Macintosh TV.
  13. gugy macrumors 68040


    Jan 31, 2005
    La Jolla, CA
    My first was AW was series 2. I was really skeptical but once I purchased it my fitness level improved quite a bit. It was a surprise how much I like the AW. The only thing I miss is my Omega Seamaster that sits on a drawer for quite a long time. While I love that watch, AW is my companion at 99% of the time.
  14. calzon65 macrumors 6502a


    Jul 16, 2008
    Defiantly a really cool device but I already have to charge my laptop, iPhone, iPad, headphones, etc., and I just don't want to have to charge a watch.
  15. AngerDanger macrumors 601


    Dec 9, 2008
    I think you're forgetting to mention that amazing eye-popping, case-popping display. Truly a feat of engineering.

  16. rosegoldoli macrumors member


    Feb 21, 2019
    apple watch is my third favorite apple product next to the iphone and macbooks :p
  17. mcfrazieriv macrumors 6502a


    Jan 30, 2012
    Irvine, CA
    Most were probably given those gold watches for free to show them off before launch. Bieber, Beyonce, etc... always peculiar that the ones with the most disposable income also get the most free ****.
  18. coolfactor macrumors 68040

    Jul 29, 2002
    Vancouver, BC CANADA
    I'm glad I waited until the Series 4, and I'm glad that Apple fixed the square corners. Absolutely LOVE my 44mm Apple Watch!
  19. yaxomoxay macrumors 68040


    Mar 3, 2010
    I disagree. My wife loves her S3. She didn't want it at all, but I gave one to her nonetheless telling her to try it for 10 days. It has been a lifesaver for her as both a Special-Ed teacher that can't be on her phone almost ever, and as an avid gym goer.
  20. coolfactor macrumors 68040

    Jul 29, 2002
    Vancouver, BC CANADA
    You have two wrists, don't you? :p
  21. Jamers99 macrumors regular


    Apr 10, 2015
    Lutz, FL
    Please tell me you're referring to the Apple Watch and not Ms. Captain Marvel which currently has an Audience rating of 56% on Rotten Tomatoes.
  22. Darth Tulhu macrumors member

    Apr 10, 2019
    Wow, I cannot believe it's been four years already.

    As I get older, time seems to speed up. :)

    Glad to see Apple turn this into a mature product with steady improvements, and a nice extension to the iOS-verse.

    I still find it a bit feminine for my taste, but given that I'm not in the iOS-verse at all it is a non-issue.
  23. Gogeta-Blue Suspended


    Dec 10, 2018
    fair enough but there are also millions that will agree with not-sure
  24. Mike MA macrumors 68000

    Mike MA

    Sep 21, 2012
  25. bbednarz macrumors 6502a


    Nov 16, 2017
    You don't get out much to see just how many of these are out there in the wild, do you?

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