The great but mysterious Apple TV campaign

Discussion in 'Apple TV and Home Theater' started by smacrumon, Jun 6, 2016.

  1. smacrumon, Jun 6, 2016
    Last edited: Jun 6, 2016

    smacrumon macrumors 68030

    smacrumon

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    Jan 15, 2016
    #1
    First, this has to be one of Apple’s greatest ads in recent history, and let me express my disappointment that this Apple TV campaign hasn’t been more pervasive in the advertising scene. If there are any ads I want in front of my face, it's this one.

    But second, what is the music used in the advertisement? It appears no one has the answer on any of the forums across the web and that it seems it was possibly a custom piece written for the campaign. But someone must have written it and some orchestra must have performed it. Who is/are that/those person/s and what is the tune's title?

    Any ideas, clever people?

     
  2. Mac... nificent macrumors 6502

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  3. benjitek macrumors 6502a

    benjitek

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    Sep 23, 2012
    #3
    IMHO, fairly bland ad. Maybe not fire-the-ad-agency quality, but not great -- definitely forgettable...
     
  4. 2010mini macrumors 68040

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    #4
    Ok. How would you do it different?
     
  5. smacrumon thread starter macrumors 68030

    smacrumon

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    Jan 15, 2016
    #5
    I'd be interested to know which Apple ad of recent that has caught your attention.
    --- Post Merged, Jun 6, 2016 ---
    Yes, I've gathered this much, but who exactly?
     
  6. benjitek macrumors 6502a

    benjitek

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    #6
    Dunno -- I don't make ads, just a viewer of them. You?
     
  7. 2010mini macrumors 68040

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    #7
    Me? I'm not the one who offered his opinion on this ad. You stated it was bland... what would make it less bland?
     
  8. bluespark macrumors 65816

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    New York
    #8
    I'm with the OP here -- I particularly like this ad. The music is unassuming and friendly, but nevertheless becomes rather thrilling when connecting the Apple TV to great Hollywood and TV moments. And the ad manages to show the viewer some of the breadth of applications available with the Apple TV. To me, it's anything but "bland."
     
  9. benjitek macrumors 6502a

    benjitek

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    Sep 23, 2012
    #9
    Me? I'm not the one who offered an opinion on my opinion, that's why I was asking you ;-)
     
  10. Boyd01, Jun 8, 2016
    Last edited: Jun 8, 2016

    Boyd01 macrumors 68040

    Boyd01

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    New Jersey Pine Barrens
    #10
    Sorry, just looks and sounds like another annoying ad to me. Reminds me why I stopped watching TV 10 years ago. I have two Apple TV3's but only use them to watch content in my own large library. That ad also reminds me why I didn't get the new Apple TV. ;)
     
  11. ABC5S Suspended

    ABC5S

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    Location:
    Florida
    #11
    I don't watch ads. I turn the channel....Often ;)
     
  12. NameUndecided macrumors 6502a

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    Mar 28, 2011
    #12
    I don't even own a television. ;) ;) ::jerk off motion::
     
  13. mrex macrumors 68030

    mrex

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    europe
    #13
    horrible ad.. only made me want to stop it immediately.
     
  14. Carlanga macrumors 604

    Carlanga

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