Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
'The One Device' Book Covering 'Secret History' of iPhone Available June 20
- Thread starter MacRumors
- Start date
- Sort by reaction score
One of the dumbest comments I've read on these forums.
Imagine losing your wife because you were so focused on iPhone, only to have competitors flood the market with near-identical competing phones.
The bag? From a retail store.. wow, that is most likely the saddest thing I have ever read.... do you think it's gonna become an heirloom or something in years gone by.. what next, the till receipt..... jeez....
And the best apps in the demo were because of Google services.
Can you imagine the iPhone debut without that infamous search to make a big coffee order in San Francisco?
All that neat stuff was integrated starting at Halloween 2006... just two months before it was shown off. No wonder that Jobs had brought Google's Schmidt on the Apple board that Fall. He knew he needed Google's help.
Yes, those things did help WinMo continue until the iPhone caught up with some smartphone basics, like copy/paste, video recording, and 3G.
You're right. Everyone involved is retcon'ing their timelines and contribution to make themselves sound more important, and their enemies' involvement sound less so.
For example, Jon Ive claimed in Jobs' biography that it was actually he (Ive) who first orchestrated that multi-touch demo to Steve on a big conference table overhead projector setup.
If that's what Apple wants for Apple employees, great. For the rest of us, putting articles in front of nouns is just fine. The author is not giving an Apple keynote.
Reproduction must be either dutiful and staid or occur not at all. Practice is not allowed.
[doublepost=1497390631][/doublepost]
Made up for it with the cylindrical Mac Pro tho.
There is an old interview (I couldn't find it now, but it is on YouTube somewhere) of an old AllThingsD with Steve Jobs where he basically says "We think customers won't pay for their music via subscription. If that changes, so will we."
People know Steve Jobs' had a remarkable "talent" for changing his mind, but I don't think Apple Music would even fall into the category of a "mind change". Rather "the landscape has changed, so let's respond like we always said we would".
Despite what others have said, I'm with you on this one. It is similar to how boats and ships are usually supposed to be referred to by their names (e.g., I love Enterprise, the ship on Star Trek). I try to refer to iPhone and iPad as such, but sometimes through a 'the' in their inadvertently.
So Phil Schiller is denying he pushed for a physical keyboard. I'm going to guess there's not a lot of love lost between Schiller and Tony Fadell.
Richard Williamson's story about meeting with SJ over his planned departure for Google leaves out a couple crucial details. He wasn't the only one planning to jump ship. The entire WebKit team was threatening to move to Google en masse. That's why SJ was so pissed. It was extortion, and for once, Apple blinked. The Safari/WebKit team got all kinds of juicy concessions that put them ahead of nearly all other engineering teams.
All in all, the excerpt is an impressive collection of details from the right set of ex-Apple people who are in the know. I'm glad someone did this while the memories are still relatively fresh.
All in all, the excerpt is an impressive collection of details from the right set of ex-Apple people who are in the know. I'm glad someone did this while the memories are still relatively fresh.
Uhhh it's a special edition iPhone bag. I hope you weren't trying to be funny. You did a terrible and sad job.
June 29 will mark ten years since the original iPhone went on sale in the United States. And just days before the anniversary, a new book detailing the smartphone's so-called "secret history" is set to be released.
The One Device: The Secret History of the iPhone, by technology journalist Brian Merchant, reflects on how the iPhone transformed the world and turned Apple into the most valuable company ever.
An excerpt of the book, which is said to contain exclusive interviews with the engineers, inventors, and developers who guided every stage of the iPhone's creation, has been published on The Verge today:The book can be pre-ordered for $18.50 on Amazon in hardcover format ahead of its release on June 20. It's also available to pre-order on the iBooks Store for $14.99 in digital format for iPhone, iPad, and Mac.
Article Link: 'The One Device' Book Covering 'Secret History' of iPhone Available June 20
As an Amazon Associate, MacRumors earns a commission from qualifying purchases made through links in this post.
Never had a huge interest in the iPhone, but having an interest in tech and cell phones, I added to my Amazon wishlist. Not sure on Kindle or hard cover (or both) yet. May be a nice read.
Now Tony Fadell says the Schiller keyboard story is false and he wants the author to correct.
Ship names are individuals, which is why "the" is not necessary, same as when using people's names. Well, okay, except for "The Donald"
Apple not using "the" with iPhone is just a clever way of making it sound more personable and unique at the same time.
My favorite reason for not using "the" is when insiders refer to say, working for CIA or NSA. Notice no "the". The well known conceit involved is that there is only one CIA and NSA, thus... just as when referring to God, the one and only... there is no need for "the" in front
I can already tell from the book excerpts that the author is clueless about a lot of the tech background, and he blends in rumors and casual or debatable remarks to make his story sound more exciting. History rewritten once again to make a buck. So it goes. Reminds me of that awful movie "Pearl Harbor".
I think the first iPhone histories that came out in 2007 were more factual, without any belated backstabbing and misremembering. Still, there should be a few pieces of new info that can be picked out, so I'll buy a copy.
And yet you still pocket almost all of the profits in the smartphone industry...!!!
[doublepost=1497446013][/doublepost]
Special edition iPhone bag? Lol... This is how Apple marketing wins...Uhhh it's a special edition iPhone bag. I hope you weren't trying to be funny. You did a terrible and sad job.
Nope, I was being deadly serious, it's a bag lol. You genuinely think it's gonna be worth something in the future don't you. Oh dear..Uhhh it's a special edition iPhone bag. I hope you weren't trying to be funny. You did a terrible and sad job.
I still do, and likely, always will, agree with him.
I don't subscribe to Apple Music, but I will, soon. I have my entire iTunes Library housed on 2 iPod Classics (and they're still not big enough) so when I get a new iPhone 8, the majority will go on my 6+ and Apple Music will be on the 8. I HATE being tied to a cellular connection for music. And having it on my iPhone atm, ruins it because of the downloading part. It's got to be on the device, or I'm out.
Ah, those were the days...this very website was Ground Zero for a lot us around the country planning on meeting up at an Apple Store on the big day, the buzz in the air was phenomenal - and the anxiety over which store to go to for the best chance of getting one was palpable. Met so many fellow MacRumor members that morning as we lined up at 5:30 a.m. and waited out the hours.
At the Fashion Valley Mall in San Diego, it was an event shared by other retailers. The news channels were there in force, the pizza place in the food court sent out pizza, and the Apple Store handed out bottled water to us line-sitters. One MacRumor member brought an iPhone shaped and decorated cake. And after purchase, the store employees formed a line down the store to the door and cheered each and every purchase as we walked out.
Still have my original bag and box from that day. Great memory.
At the Fashion Valley Mall in San Diego, it was an event shared by other retailers. The news channels were there in force, the pizza place in the food court sent out pizza, and the Apple Store handed out bottled water to us line-sitters. One MacRumor member brought an iPhone shaped and decorated cake. And after purchase, the store employees formed a line down the store to the door and cheered each and every purchase as we walked out.
Still have my original bag and box from that day. Great memory.