The reason why X is so far ahead on web is because those are all the bots that flood that platform. Musk wanted X to brainwash the world into following the regime, but in the end, the world was just simply not that stupid. We went somewhere else to continue having important conversations, albeit the other places we've gone are also full of bots, just less so. I fully believe that Truth Social and X are primarily bots at the moment, where Threads is still largely real people. Tons of bots there yes, but more real people than bots by a long shot still.