Tim Cook Defends Apple's AI Delay: 'We've Rarely Been First'

[citysnaps]

Maybe it’s because they don’t pay anyone except the shareholders and themselves as the executive team. They don’t care about development teams or engineers. They only care about greed of money.

No. Apple cares about its 1+ Billion active and repeat customers. Without making great products they want to purchase, year after year after year, Apple would collapse, leaving its shareholders and executive team with worthless Apple stock. Without happy Apple customers, Apple has nothing.

Apple makes great products -> Happy Apple customers opening their wallets year after year to purchase Apple products they love -> Apple makes loads of money -> Apple shareholders are delighted with their highly valued Apple stock.

It really is that simple.

 

[ID0]

I'm really excited about AI - but not Apple's AI.
I still love my Mac's in particular, so I'm not dropping Apple. But I am allowed to dropp Timmy - it actually happened a long time ago.

I use LeChat by Mistral and it is OK.
No need to ask some Siri as it is totaly useles and dont want to look like an idiot questioning a phone.

 

[MacBH928]

If we were measuring solely based on the annoying factor Microsoft has a drastic lead.

I hate microsoft and windows, but I tried co-pilot for to help with Excel sheet and it was an amazing fluent experience.

 

[TruthAboveAllElse]

you know Tim Cook isn't a product guy when he's always worried about the money and not the product.

But he is literally talking about a product here? I'm not his biggest fan by any means, but this is off base.

 

[Rainfall]

They were a decade late to the smart phone game. They were the first to have an all usb computer.

 

[Lioness~]

I use LeChat by Mistral and it is OK.
No need to ask some Siri as it is totaly useles and dont want to look like an idiot questioning a phone.

I turned off Sirii on my sevices a long time ago.
I use OpenAi and ChatGPT when I need it. I'm also are impatient to see that device Altman and Ive will release.

 

[maccuser]

Apple CEO Tim Cook spoke to employees at an all-hands meeting today, providing some insight into Apple's work on AI. According to Bloomberg, Cook said that AI is going to be bigger than smartphones and the internet, and that it's a priority for the company.

"Apple must do this. Apple will do this. This is sort of ours to grab. We will make the investment to do it," Cook told employees.

Cook pointed out that Apple has dominated several markets even when the company wasn't first to the technology. "We've rarely been first. There was a PC before the Mac; there was a smartphone before the iPhone; there were many tablets before the iPad; there was an MP3 player before iPod," Cook said, suggesting that Apple will play a major role in transforming AI in the future.

The all-hands meeting comes a day after Apple's earnings call, where Cook made similar remarks about Apple's plan to make significant investments in AI. During the call, Cook said Apple was open to making an acquisition that would accelerate its roadmap.

Apple has held talks with Perplexity and Mistral about a potential major AI acquisition, and the company has also discussed using technology from OpenAI or Anthropic for an LLM-based version of Siri.

Apple software chief Craig Federighi was also on hand to discuss Siri, and he said the company's efforts to overhaul the underlying Siri architecture are promising. Apple is getting the "needed" results from the Siri overhaul. "This has put us in a position to not just deliver what we announced, but to deliver a much bigger upgrade than we envisioned. There is no project people are taking more seriously," Federighi said.

Cook and Federighi may have been aiming to reassure employees about Apple's dedication to AI due to Meta's efforts to poach AI experts. Several Apple AI engineers have left Apple for Meta because Meta has been offering massive pay packages, and morale at Apple has been falling.

Article Link: Tim Cook Defends Apple's AI Delay: 'We've Rarely Been First'

its crazy, Musk built xAI in 19 days. Apple with its vast cash reserves can't make up their mind and acquire a company. The difference between Musk and Tim Cook. Musk executes quickly. All I need apple to do is to improve Siri dictation dramatically, which shouldn't be hard with all the open source AIs out there. and for some reason the SMS Authentication doesn't work on certain websites on Safari but works on other browsers even when using chrome on Parallels which is crazy awesome but why doesn't it work on Safari.. Currently testing OS 26. To be fair, I do consider these features on device AI that apple has been utilizing for a while, they just called it neural engine. Anyone have a solution?

"A feat that normally takes years was accomplished in weeks, powering what Musk claims will be the most powerful, most honest AI model ever created. From liquid-cooled hyperscale infrastructure to the raw H100 GPU firepower behind Grok 4, this video explores why the world's leading chipmaker called Musk's execution "superhuman."

NVIDIA CEO on Musk:

 

[maccuser]

you know Tim Cook isn't a product guy when he's always worried about the money and not the product.

he is definitely no an engineer, doesn't execute. just compare Musk with Tim Cook

NVIDIA CEO Jensen Huang about Elon Musk: basically, what would take 3 years, he did it in 19 days.​

A feat that normally takes years was accomplished in weeks, powering what Musk claims will be the most powerful, most honest AI model ever created. From liquid-cooled hyperscale infrastructure to the raw H100 GPU firepower behind Grok 4, this video explores why the world's leading chipmaker called Musk's execution "superhuman."

 

[H2SO4]

Apple regularly talk about not being first, but usually when they announce something they deliver the thing. This isn't a case of coming first, it's a case of advertising a line of phones with a promise of software features that have still not materialised.

Except in Keynote speeches where they in fact do.