I think you are worshipping Apple for the wrong reason.
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it was....
Tim Cook: Innovation 'Deeply Embedded' In Apple, Company Has 'No Issue' Coming Up With New Ideas
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I think you are worshipping Apple for the wrong reason.
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it was....
Plutonius
macrumors G3
or else what ?
No they did not, but they made it work well within the larger framework of their ecosystem. With everybody else it was a tacked-on gimmick that they have not significantly improved.
Apple did not invent it, but they made it work well.
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It's amazing to see all of the griping and hand-wringing after every conference call. Same group of naysayers.
Apple is a little addicted to high profit margins and simple product lines....
While it's good not to send a confusing message to consumers, I think Apple would shake things up simply by better populating some obvious missing niches - the phablet or tabphone market comes to mind, as does the medium-sized phone (4.8" or so) (they clearly "own" the candy-bar market). One obvious exception was bringing the iPad Mini to market, especially after Jobs publicly derided small tablets.
Likewise, Apple should consider accepting lower margins in some areas, like entry level smartphones. The 5c was supposed to be a lower-priced iPhone that would render medium and higher priced Android phones less-appealing, force Android more towards the budget Nokia Asha/Lumia 520 end of the marketplace. Instead you save a lousy $100 but give up incredible 5s advances - the fingerprint detector, the A7 64 bit chip, the much better camera, the classy case. Apple has the cheapest parts prices in the market due to their buying power, so why is the 5c so expensive? If some lines have lower profit margins, "cannibalization" rears its ugly head but there needs to be a way to deal with that; Apple hires smart people. The plastic case on the iPhone 5c alone should prevent serious cannibalization.
Laptops too. Why isn't there a $699 MacBook Air 11.6" with a lower spec'd processor - like the adequate if not blindingly fast Intel Bay Trail? Good battery life on that one, good graphics and reasonable speed - sufficient for most production purposes people use the current Air for. Such a laptop could potentially let Apple become the dominant laptop player. Distinguishing between the regular Air 11.6" isn't a problem - if they give us the Retina screen we have been waiting for.
Just 1gb on the iPad Air, no update even to the A6 chip, 2gb of RAM, and the 4s or up camera on the iPod Touch, plus a slight shave on the pricing, would bring those outmoded Touch's back in the game - not as music players, but as handheld computers.
We can all go on with our personal wish lists. The problem is not the lack of totally startling innovation at Apple, it's the failure to give us the obvious (like game capability for the Apple TV hockey puck).
[I acknowledge the wonderful things they have done, like AirPlay from phone, Touch, iPad to Apple TV etc., and the rock-solid quality of most of their products, like my Airport Express, and supporting dual band WiFi early and now rolling out ac WiFi and free OSX and iOS upgrades....but we all know they can do more.]
While it's good not to send a confusing message to consumers, I think Apple would shake things up simply by better populating some obvious missing niches - the phablet or tabphone market comes to mind, as does the medium-sized phone (4.8" or so) (they clearly "own" the candy-bar market). One obvious exception was bringing the iPad Mini to market, especially after Jobs publicly derided small tablets.
Likewise, Apple should consider accepting lower margins in some areas, like entry level smartphones. The 5c was supposed to be a lower-priced iPhone that would render medium and higher priced Android phones less-appealing, force Android more towards the budget Nokia Asha/Lumia 520 end of the marketplace. Instead you save a lousy $100 but give up incredible 5s advances - the fingerprint detector, the A7 64 bit chip, the much better camera, the classy case. Apple has the cheapest parts prices in the market due to their buying power, so why is the 5c so expensive? If some lines have lower profit margins, "cannibalization" rears its ugly head but there needs to be a way to deal with that; Apple hires smart people. The plastic case on the iPhone 5c alone should prevent serious cannibalization.
Laptops too. Why isn't there a $699 MacBook Air 11.6" with a lower spec'd processor - like the adequate if not blindingly fast Intel Bay Trail? Good battery life on that one, good graphics and reasonable speed - sufficient for most production purposes people use the current Air for. Such a laptop could potentially let Apple become the dominant laptop player. Distinguishing between the regular Air 11.6" isn't a problem - if they give us the Retina screen we have been waiting for.
Just 1gb on the iPad Air, no update even to the A6 chip, 2gb of RAM, and the 4s or up camera on the iPod Touch, plus a slight shave on the pricing, would bring those outmoded Touch's back in the game - not as music players, but as handheld computers.
We can all go on with our personal wish lists. The problem is not the lack of totally startling innovation at Apple, it's the failure to give us the obvious (like game capability for the Apple TV hockey puck).
[I acknowledge the wonderful things they have done, like AirPlay from phone, Touch, iPad to Apple TV etc., and the rock-solid quality of most of their products, like my Airport Express, and supporting dual band WiFi early and now rolling out ac WiFi and free OSX and iOS upgrades....but we all know they can do more.]
fox10078
macrumors 6502
In a way, it is a new product category : "Ultra compact portable silent 4k editing station"
Sure, most users won't need/care for the portability aspect, but I think a lot of editors/directors working on movie and TV shootings sets will be very happy about it.
Yes. I got a nice rolling pelican case for mine that is quite compact and easy to take to sets.
MattInOz
macrumors 68030
In other words, nothing new except the new stuff that Apple produced
In other words, nothing new except the new stuff, and lots more new stuff.
Apple invented the fingerprint scanner that actually works.
New stuff that works as advertised. There are very few companies that have a solid* track record of that.
*not prefect but solid.
Menneisyys2
macrumors 603
Why are you on this website? You don't seem to understand technology or Apple.
dec.
Suspended
rainbowsofwhite
macrumors 6502
Thunderbolt 2 Display ...please.
That's great Apple! Well done!
You've given us some beautiful new products like the MacBook Pro Retina (Late 2013) and Mac Pro. And they both have the new Thunderbolt 2 port.
...now can we have our new Thunderbolt 2 Display.
pretty please, we're all waiting..
That's great Apple! Well done!
You've given us some beautiful new products like the MacBook Pro Retina (Late 2013) and Mac Pro. And they both have the new Thunderbolt 2 port.
...now can we have our new Thunderbolt 2 Display.
pretty please, we're all waiting..
Apple sure did innovate with iOS 7. They innovated so much they forgot to actually test things like their own apps. Constant crashes from the web browser on my iPad Air as usual.
So much innovation! Glad they pushed out that fingerprint scanner on the 5S that I constantly had to re-enter my prints for. That sure worked really well!
Apple now has the task of innovating AND testing properly. If they push out another abortion like iOS 7 I feel for their customers. My finger is itchy for a sale of my Air. I had two tabs open in Safari and they crash. Fantastic products Apple!
Can you tell I'm a bit bitter and sick of dealing with this stuff?
While I agree the A7 is a great leap forward in CPU tech, they did NOT invent at 64 bit ARM CPU. ARM has had 64 bit CPUs around now for awhile in other products. Apple was the first to PUT it in a phone.
So much innovation! Glad they pushed out that fingerprint scanner on the 5S that I constantly had to re-enter my prints for. That sure worked really well!
Apple now has the task of innovating AND testing properly. If they push out another abortion like iOS 7 I feel for their customers. My finger is itchy for a sale of my Air. I had two tabs open in Safari and they crash. Fantastic products Apple!
Can you tell I'm a bit bitter and sick of dealing with this stuff?
While I agree the A7 is a great leap forward in CPU tech, they did NOT invent at 64 bit ARM CPU. ARM has had 64 bit CPUs around now for awhile in other products. Apple was the first to PUT it in a phone.
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This is why I don't understand why Apple is waiting so long to push out iOS 7.1 It seems I'm reading that the latest beta stops the crashing. Why are they waiting so long, there pushing customers to the brink. November to February is too long not to push out an update to at least fix the crashes. Right?
cwt1nospam
macrumors 6502a
Those computers cost more and don't have OS X. They also lack Thunderbolt.
Your definition of working must be different from most. If it's possible to scan a finger print I suppose that's technically working but I think most people would only classify a scanner as working if it scans successfully most of the time on the first try.
The worst thing is they reintroduced the tab switch auto refresh bug, now while write a post like I am doing now or reading a heavy website and I need to check something else or link in a different tab and come back, the original tab will auto refresh wipeout everything I typed or make me wait to reload the whole website.
So god damn annoying, and yeah the daily crashes didn't help.
I am so annoyed with ios7 did anyone actually use the damn ipad air and safari in ios7 before it's released.
So god damn annoying, and yeah the daily crashes didn't help.
I am so annoyed with ios7 did anyone actually use the damn ipad air and safari in ios7 before it's released.
Kabeyun
macrumors 68040
This is a bizarre half-article which doesn't explain why we'd be doubting or Cook would be defending. Did someone attack him on this? Bad journalism from one of the new writers.
And to those myopic doubters that Apple is a driven, innovative company, please keep it up. As a shareholder, I just love profiting from your low expectations.
And to those myopic doubters that Apple is a driven, innovative company, please keep it up. As a shareholder, I just love profiting from your low expectations.
Google has been doing it for awhile now. Stuff like Google Now and Active Display (granted Motorola but still a Google company) on the Moto X ... I can go on if you want.
Siri is a complete joke since they switched to Bing for search results and doesn't hold a candle to the things Google Now is doing.
I thought my 5S was great until I used a device running Android 4.4. Go figure too, it is quite a bit more stable than my 5S had ever been. I haven't had a single crash (OS or app) on my Moto X.
Google had Docs way before Apple rolled out their web based office suite. Etc etc etc. As much as I thought I couldn't take Google when I sold my S4 .. well .. that was just due to Samsung having crap software on their devices. My X has been the best phone I've owned.
I don't care one bit about the next product they release, add software features that are useful. The only thing they did with iOS 7 that I thought was useful was Airdrop. I do miss that, but everything else was a copy from someone else. Granted, it was a pretty copy.
MacAddict1978
macrumors 68000
hes been saying that same speech like a broken record since he took over, and nothing to show for it.
Even the revamps of existing products and software have been meh.
IOS 7 almost catches up to android in features (not there yet) and looks....well, bright and flat.... but its still basically just ios
and then there is that which they ruined.... like iwork, ilife, final cut....
They need something fresh.... I really think an ipad prod.... windows 8 like concept with the awesome design of apple that microsuck lacks could be compelling....
or... just make me a real cylon
Menneisyys2
macrumors 603
That's great Apple! Well done!
You've given us some beautiful new products like the MacBook Pro Retina (Late 2013) and Mac Pro. And they both have the new Thunderbolt 2 port.
...now can we have our new Thunderbolt 2 Display.
pretty please, we're all waiting..
Now, I only wish they brought back the 17" - with a 4K screen, naturally.
TyPod
macrumors 68000
Just figured I'd quote this again to ruin people's nights.
WylyQuimby
macrumors newbie
1) A7-Chip, the first 64-bit chip in a phone.
2) 2012/2013 iMac, quite possibly the thinnest all-in-one.
3) 2013 Mac Pro, words can't describe the engineering.
4) iPad Air, all of that horsepower and in a thinner body AND the same battery life, wow. (iPad Mini with Retina, too.)
5) MacBook Pro with Retina, just amazing.
If you consider these to not be major engineering/technological advances, then I don't what to tell you.
Keep on innovating, Apple.
I'd call that hitting it out of the park. Straight across center field.
I know there have been tons of rumors of an iTV and iWatch swirling these last few years. But I can't really fathom how Apple would be able to pull off a revolution in those market segments like they did with iPod/iPhone/iPad. I just don't see what they could do.
But then again it's Apple. I've learned to never underestimate them.
But then again it's Apple. I've learned to never underestimate them.
Care to provide a link to those ARM produced CPUs? ARMv8 as used by Apple is just an instruction set.
blackhand1001
macrumors 68030
Sure aren't showing it lately.
Especially considering phones like the moto X have shown some actually legitimate innovation in the last year with touchless control and active notifications.
Especially considering phones like the moto X have shown some actually legitimate innovation in the last year with touchless control and active notifications.