This is not about the best/nicest/coolest person of the year. It's for the most influential. Has nothing to do with good vs evil.
So that would mean Hitler takes the gold every year. Sorry but it's not just a popularity contest. The person must be influential in a way that moves the world ahead in positive way too. And it has to be a person. These groups of people take a questionable award and make it a joke. What was it last year? Bloggers?