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Tim Cook on iPhone XS: People Want the Most Innovative Phone Possible and 'It's Not Cheap to Do That'
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If you think like half the folks here you should be demanding/expecting Mercedes AMG vehicles at Ford Fiesta S prices.... and whine about Mercedes *greed* in not providing that to you...
Just my point of view, but what is irksome about Apple here is how Cook tried to justify the cost of the iPhone because it has a camera, music player, etc., as if this year's iPhones are the first to incorporate these things and how he said Apple's aim is to "serve everyone." Either be honest and say that you want to make as much money as possible or don't say anything.
Which carrier charges interest on their phone payment plans?
Math apparently isn't your strong suit.
An XS Max at $1100 over 30 months (AT&T Next) is $36.67 per month. An XS at $1000 over 30 months is $33.34 per month. Both are zero-down, although if you live in a state which charges sales tax that will be due at the beginning ($60 or $66 respectively here).
Although Tim's $30 figure is specious, it is in the ball park for an XS.
Ouch.
I wish I could hack into every computer in the oneringtorulethemall building and play this video for all to see. Maybe it would wake up a few execs.
For that particular carrier, it’s “starting at” $42/month for the financing of the phone only (XS. XS Max is like $47 or $48, starting price.) Also, a carrier plan that starts at $80/month is required. So, you’re actually looking at about $122/month for two years, then down to $80/month after that for the plan. Unlimited talk/text/4G LTE data, etc. Pretty standard these days.
That’s if you shop on the website. You can usually get a better deal if you wheel-and-deal over the phone, but not always, and usually only for the plan, not for the device cost.
Hyperbole much. The iPhone Xs is the exact same price as a year ago, $999 and $1149. The Xs Max is only $100 more for the equivalent storage size. The 512GB tier is a premium tier and priced accordingly. Don’t want it or need it, don’t buy it...but don’t be disingenuous to try and make a point.
As for cars, go price out a Ford F-250 at all the various levels that are offered and want the price escalate into the stratosphere. YoY increases in vehicles are growing larger each model year, but end up hidden in a new trim level (Touring is a favorite now), or in the options packages.
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30 seconds to a minute the new apple under Tim
Steve wasn't just talking about the past, he also was talking about the future
but he didn't know that at that time
I didn't watch the segment but I expect it was basically a thinly veiled marketing / promotional event as is fairly common for GMA it seems (albeit my exposure to GMA is mostly limited to whatever promos run during the local morning news before it comes on).
As such I'd expect typical marketing hyperbole and bullsh!t.
What surprised me though is how seriously people take Cook. He's an executive. It's his job to promote his company and its products. He's going to flub details like $30 vs $33 or $36. He's going to spew the marketing lines that make thinking people wince. That's pretty typical, and is again why I really don't pay attention to him.
End of the day Apple is a for-profit company doing for-profit things. They don't care what some propeller-heads on a forum think. They will cater to what their target market segment will buy. Want to do something about it? Vote with your wallet.
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Some would argue that if your "savings" of $1,000 would likely at any point be your emergency fund they aren't really "savings". If you would have to deplete your emergency funds to buy a phone than no you probably can't afford it. Ability to buy and able to afford are two different things. You can only really afford to buy it on contract because you can not afford to deplete your emergency funds. That screams financial immaturity.
Lmao how do you know preorders were low? Because ship times didn't immediately slip to December? I think by now Apple knows what they're doing and don't have to create some artificial hype or demand. They could've easily pushed back ship times, but why lie when they legitimately do have adequate stock available?
Both of which don't include any kind of plan. And $36.67 over 30 months is ridiculous. People want 12 months to 24 month plans not 30, not 36, not 48. Spread a phone over 10 years and pay 30 cents a day and never upgrade etc - it's ridiculous.
This is the first year the Max has been offered. It is an original product with an original price. Your problem is you seem to want the Max for the price of last year's X.
So? My plan cost doesn't change a penny whether I buy a used phone off swappa, keep my current old phone, or buy a fancy new phone.
AT&T offers 24-month and 30-month plans. You can also put money against the outstanding balance any time you want, so it's quite simple to pay off the phone in 12 months or less if that's what you prefer to do. Last year my wife upgraded from her old 5s to an 8 via an offer at Target that got her a $100 gift card if she used one of the financing programs. So we did that. Then a couple months later paid off the balance. Easy peasy, took 30 seconds to do on the website.
Back to my original question which you didn't answer -- which carrier charges interest on their phone payment plans?
Also - which carriers are doing 36 or 48 month payment plans?
Or are you just making this up as you go?
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Please point me to the 2017 large-format iphone X that had 512GB of storage.
I can't seem to find it.
Hahahaha..
That's terrific....
WOW! I did not know that. That is well pricey, I thought the UK had it bad, but it's pretty much the same in the US, if not worse.
this is one great statement
we're not quite there yet, but yes ...
its seems history is about to repeat itself, because in the tech world you cannot survive for too long living off past achievements
it only takes that one innovation that changes our lives so radically just as iPhone did, coming from some other company to reduce apple to the next Nokia or RIM
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Well, inflation don’t make new TVs released pricier. Tech prices tend to go down over time. If Top TVs were once $5000-6000, nowadays are nearer to $3000-4000 for example, and they include innovations.
The breakthrough technology of the iPhone 5S (Touch ID) was the equivalent of that time to Face ID, and the price didn’t rise. Placing a fingerprint sensor or the home button, that didn’t require you to swipe the finger or could be used with the finger in any orientation was absolutely magic.
Maybe they could have said: OK, every year we release our small flagship at $699, this year we have to price it a little bit higher on $799, $100 more, which is already nearly a 15% increase.
If they couldn’t achieve the $799 pricing on the first year or they’d have had some trouble with that $799 being the iPhone 8 price, this is what they could have done: Release the X at $899, and a year later releasing the XS Max at $899 and the XS at $799.
This would have been a lot more reasonable base pricing:
2016:
iPhone 7: $649
iPhone 7 Plus: $769
2017:
iPhone 8: $699 (Apple increased the price $50, ok, we’ll keep it)
iPhone 8 Plus: $799 (Apple increased $30, ok, we’ll keep it)
iPhone X: $899 ($250 price increase over the small iPhone (7) price - 28% for getting the future a year earlier)
2018:
iPhone XS: $799 (means that your base price would have increased $150 in two years - 23% -, not bad for Apple!)
iPhone XS Max: $899
- no iPhone XR released -
But they sure have no issues with taking advantage of many that do not understand this simple concept. “Serve everyone” is pure baloney.
LOL...
This by far has been the most entertaining thread of the week...
Love this forum..
That is the price to buy the phone. That was what Tim Cook was talking about. Data is about $40 a month on top of that for unlimited. But I think many people are in family plans where the family shares data. Verizon has a deal where you buy data (10gb for about $80 a month) and you can share it with up to five lines and each line is an additional $15 per month.
Seems expensive. But it was all a lot more expensive before T-Mobile started undercutting all the other carriers a couple of years ago.
Tim Cook is 100% right.
These new iPhones are not overpriced. iPhone is an excellent value, or as Warren Buffett says probably hugely under-priced even.
People forget how much value they get from their iPhones. We're all using them day and night for hundreds of different things in our lives. The cost per year is insanely low for something that brings us all so much joy.
Please stop complaining and start enjoying this incredible technology Apple is bringing to our fingertips.
These new iPhones are not overpriced. iPhone is an excellent value, or as Warren Buffett says probably hugely under-priced even.
People forget how much value they get from their iPhones. We're all using them day and night for hundreds of different things in our lives. The cost per year is insanely low for something that brings us all so much joy.
Please stop complaining and start enjoying this incredible technology Apple is bringing to our fingertips.
This kind of marketing works only short to mid term (5-10 years). People are not stupid. Few years ago when you bought iPhone, you were buying the best phone available in almost every aspect. Now you are buying amazing phone, but there are a lot of similary amazing phones for half the price.
I love iOS, so I am gonna upgrade to XS (from 6S), but I'm not really happy about it, because of the price. Samsung sells the Note 9 128gb ($999) here in Czech Republic for around 25990 CZK, iPhone (XS – $999) costs 29990 CZK. I don't see any reason why.
CZ tax is 21%, so with current rate the iPhone should cost here around $1210 which is 26300 CZK. Samsung is even cheaper than this conversion.
This year is a key year for Apple, IMO. iPhone keynote showed us that Apple is here only for the money, we will see what October / November keynote will bring.
I love iOS, so I am gonna upgrade to XS (from 6S), but I'm not really happy about it, because of the price. Samsung sells the Note 9 128gb ($999) here in Czech Republic for around 25990 CZK, iPhone (XS – $999) costs 29990 CZK. I don't see any reason why.
CZ tax is 21%, so with current rate the iPhone should cost here around $1210 which is 26300 CZK. Samsung is even cheaper than this conversion.
This year is a key year for Apple, IMO. iPhone keynote showed us that Apple is here only for the money, we will see what October / November keynote will bring.
The value you are describing is purely subjective. While important to most, such as myself, I can also see that the iPhone is objectively overvalued when compared to other devices with similar/same capabilities.