Tim Cook Says Apple Watch Set New Sales Record in First Holiday Shopping Week

[Stella]

Apple release marketshare numbers if they are impressive, otherwise they don't.

Apple release numbers if sales figures are impressive, otherwise they don't.

Get the trend? If it makes Apple look great, then Apple release numeric values, otherwise its a vague statement or not mentioned.

Where in the screen cap are revenue numbers shown? As a consumer, I'm much more interested in sale figures.

Tell that to Android manufacturers.

Why don't they release their numbers? Specially Samsung.

(Because they are all fake in favor of them)

But Apple actually released the revenue numbers:

 

[thekeyring]

I'm still not sure why anybody cares. Smartwatches and fitness wearables are two different products IMO. Apple Watch was not the new iPod. iPod had little competition and was "free standing". Apple Watch or Samsung gear are tied to a bigger ecosystem.
This was never going to be a blockbuster category. Fitbit probably does fitness better but isn't full featured and their products are not without their own issues.
Apple Watch gives Apple credible space in wearable and makes a profit. What else matters.
I am more concerned that MBP are too freaking expensive and the iMac, Mac Mini and Mac Pro are like neglected step children.

You seem to be misremembering history. iPod was not an instant success because it was tied to the Mac. iPod software for windows was released with the second gen iPod.

Look at this page for iPod sales: http://www.michaelmccurry.net/2009/12/26/2000-2009-a-decade-of-technology-innovation-in-review/

Shows it wasn't an overnight success, but took off in 2005, 4 years after debut.

Regarding MacBook Pro: Wait a year. Price will come down, more accessories will support USB-C, there will be a version with more RAM.

Agree with you on the rest of the Mac lineup. Everyone's bored with waiting.

 

[69Mustang]

Is this really surprising? These "analysts" are honestly comparing a quarter in which the Series 2 was barely announced towards the end, to the year-ago quarter, which was the first full quarter after the release of the first Watch.

Bad statistics is bad.

For a real comparison they should be comparing Q3 of last year to Q4 of this year. Their analysis is laughable, but I guess anything for interesting headlines that say a product is doomed.

That, fortunately, is not how YoY comparisons work. What's laughable is you thinking these analyst release their QUARTERLY reports based on when Apple releases their products. If they did that, that would make an interesting headline.

As a Stats PhD from Columbia, I find it offensive that these analysts are comparing the first full quarter after the Apple Watch release (Q3 2015) to a quarter in which the first Series 2 barely shipped within the last few weeks (Q3 2015).

Seriously, guys.. how low can you go for a headline. The only real comparison is between the first full quarters after each product release. I would be shocked if Q4 2016 does not surpass Q3 2015 and Q4 2015 combined.

You should give that degree back to Columbia asap. As a stats PhD, you'd realize 1. Quarterly reporting is done quarterly and not based on Apple's product release schedule. 2. The report is - here's the main reason you should give that degree back - not even about Apple. It's about the wearables market overall. 3. No statistician worth their salt would even suggest a comparison like you are unless we're going to go back and pull the best quarter for each of the devices on the list. That would be an abomination of statistical relevancy. It's not a popularity contest. It's an analyst report for people in the market trying to make money.

I'm not saying your PhD from Columbia is a fictional degree. I'm definitely not saying that. But what you wrote... it made my 11 year old 6th grader tell me to tell you that your degree is fictional. I'm not going to do that though. Great, now she's giving me the side eye.

 

[A MacBook lover]

Wow the amount of Apple haters in this thread is laughable.

Loving my series 1.

 

[doelcm82]

It is NOT about making money. It is about making the target margin. There is a big difference.

around 20 years ago my group was making money. Lots of it but we all got canned because our margin was not what was wanted by the PHB's in Texas. Our customers complained and the company relented but it was too late. In one country the Government was so peed off with us that they issued an edict to the major businesses not to but anything from the company again.

So, is that a prediction that the Apple Watch will soon be discontinued? Or are you saying that it's not only making money, but also meeting or exceeding the target margin?

 

[Bacillus]

Tim, there is more to gain in a healthy CPU business than the mediocre AppleWatch market.
Revive it. Or disappear.

 

[Max Portakabin]

Lots of analysts believe they had the highest market share, and they usually have a very high margin, so it would be surprising if they weren't #1 on revenue.
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I'd love them to have the stainless steel only, and start it at £200. Probably a pipe dream :')

£149 for the aloominum S2 and they will walk out the door.

And Tim Timmery Teroo can genuinely talk about being off his charts.

 

[2ilent8cho]

I think Apple are playing a very clever game not releasing sales numbers. Apple are always the bar other companies compare themselves against, you only have to look at tech headlines such as 'iPhone killer' or 'Macbook Air killer' to see this. Sales of iPhones, iPads etc are always compared by other companies.

Apple could be selling a lot more Apple Watches than we think , but other companies don't know if they are doing good or bad this time because they cannot compare them selves to Apple without this missing statistic. For example if Samsung sold 1 million gear watches how will they know if they are doing well? If Apple sold 30 million Apple Watches they would know the market is there but they are doing bad, must do better. If Apple sold 2 million Apple Watches Samsung would know the market for this is not currently that great. But Samsung don't know how well Apple is doing

 

[kemal]

The most popular holiday gift being, of course, the USB-C to USB-A adaptor.

 

[Robert.Walter]

That, fortunately, is not how YoY comparisons work. What's laughable is you thinking these analyst release their QUARTERLY reports based on when Apple releases their products. If they did that, that would make an interesting headline.


You should give that degree back to Columbia asap. As a stats PhD, you'd realize 1. Quarterly reporting is done quarterly and not based on Apple's product release schedule. 2. The report is - here's the main reason you should give that degree back - not even about Apple. It's about the wearables market overall. 3. No statistician worth their salt would even suggest a comparison like you are unless we're going to go back and pull the best quarter for each of the devices on the list. That would be an abomination of statistical relevancy. It's not a popularity contest. It's an analyst report for people in the market trying to make money.

I'm not saying your PhD from Columbia is a fictional degree. I'm definitely not saying that. But what you wrote... it made my 11 year old 6th grader tell me to tell you that your degree is fictional. I'm not going to do that though. Great, now she's giving me the side eye.

Rubbish. Any journalist or analyst that releases a report without strongly qualifying that a useful yoy quarterly comparison can't be made because one was in full distribution mode and the latter was in launch mode is incompetent or trolling for press coverage. - so sayeth 69 XR7.

 

[NoNothing]

Lol what in his comment has anything to do with sell through??

DevNull was shown to be a blabbering typist and had to change the topic to try and deflect his la k of understanding.

 

[Robert.Walter]

I think Apple are playing a very clever game not releasing sales numbers. Apple are always the bar other companies compare themselves against, you only have to look at tech headlines such as 'iPhone killer' or 'Macbook Air killer' to see this. Sales of iPhones, iPads etc are always compared by other companies.

Apple could be selling a lot more Apple Watches than we think , but other companies don't know if they are doing good or bad this time because they cannot compare them selves to Apple without this missing statistic. For example if Samsung sold 1 million gear watches how will they know if they are doing well? If Apple sold 30 million Apple Watches they would know the market is there but they are doing bad, must do better. If Apple sold 2 million Apple Watches Samsung would know the market for this is not currently that great. But Samsung don't know how well Apple is doing

You totally get it. Most folks don't. Congrats!

 

[Romy90210]

They probably sold a bunch during black Friday weekend.. Some retailers were giving them practically free.. Anyways, i wouldn't believe a word Tim says...
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I think Apple are playing a very clever game not releasing sales numbers. Apple are always the bar other companies compare themselves against, you only have to look at tech headlines such as 'iPhone killer' or 'Macbook Air killer' to see this. Sales of iPhones, iPads etc are always compared by other companies.

Apple could be selling a lot more Apple Watches than we think , but other companies don't know if they are doing good or bad this time because they cannot compare them selves to Apple without this missing statistic. For example if Samsung sold 1 million gear watches how will they know if they are doing well? If Apple sold 30 million Apple Watches they would know the market is there but they are doing bad, must do better. If Apple sold 2 million Apple Watches Samsung would know the market for this is not currently that great. But Samsung don't know how well Apple is doing

Awwh, You really live in a fantasy land lol...

 

[69Mustang]

Rubbish. Any journalist or analyst that releases a report without strongly qualifying that a useful yoy quarterly comparison can't be made because one was in full distribution mode and the latter was in launch mode is incompetent or trolling for press coverage. - so sayeth 69 XR7.

Double rubbish. That works for a single product. If the report was about Apple Watch sales, then yes, the caveat regarding launch vs full distribution is warranted. This report wasn't about Apple Watch sales. It was about the overall wearables category. - so sayeth 69 WallyBob

Unrelated - I owned an '80 XR7. A money pit of British engineering. Loved that car.

 

[NoNothing]

sold really well - shows sales figures
didn't sell that well - no sales figures and phrases such as "off the charts" used

And you trust IDC? This is a company shown to get things wrong over and over and over again when it comes to the tech sector. For over a decade, they have been clueless on the direction of the tech sector.

And you trust their made up numbers pulled out of thin air?

 

[69Mustang]

And you trust IDC? This is a company shown to get things wrong over and over and over again when it comes to the tech sector. For over a decade, they have been clueless on the direction of the tech sector.

And you trust their made up numbers pulled out of thin air?

To be fair, it's also a company Tim Cook has quoted when their numbers make Apple look good. Should we trust their numbers then? I mean, Tim does.

 

[NoNothing]

In the wild I have seen Fitbit everywhere (especially the Blaze). Apple watch, I saw one at Sherwood Forest.

Fitbit I have 30 friends with Fitbit. Apple Watch I have 2 friends with an Apple Watch.

In 2008, I had a single friend with an iPhone. I had dozen of friends with a flip phone.

What is the sad point you are trying to make?
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To be fair, it's also a company Tim Cook has quoted when their numbers make Apple look good. Should we trust their numbers then? I mean, Tim does.

I disregard most of what IDC and Gartner say. Good or bad for Apple.

For example, Gartners overall mobile market share data assumes people keep their iPhones for 10-11 months and throw them in the trash.

 

[WarHeadz]

I see quite a few every day. It's clearly taking off. Bunch of negative nancies here who im sure don't own one.

 

[otternonsense]

People still buy this thing?

 

[legacyb4]

Funny, I see way more people picking up and buying AWs compared to a year ago at my local Apple Store whenever I happen to visit; no idea what models people are buying but certainly more attention being paid to it.

 

[NoNothing]

It's a vague comment. Just like when he said MacBook Pro 2016 is the most ordered online laptop ever.

But then - buying online was the only way to buy the laptop - so while then statement may be true - the sale figures may not be that great overall if historical laptop sales have been slower via online sales than in store.

His statement is ambiguous- 'one of the most popular holiday gifts'.

In what category - Apple smart watch category? It's a loose statement.


On the day IDC reveal data show Apple Watch sales are slowing down -'and Timmy comes out with this statement - is this damage limitation ?

While Tim's comment is vague, IDC simply made up their numbers (as history has shown). They have 0 access (as in none what so ever) to the information they made up.

 

[peglegjack]

Does anyone at this forum actually like Apple anymore, or do you all just wait for the next article to come out so that you can whine and bitch some more about something that you probably didn't really care about in the first place?

This forum has truly become insufferable, and most of you should probably be ashamed of yourselves.

 

[Newjackboy]

I've had a watch for more than a year and use it every day, mainly for fitness, but it's also very handy for checking incoming text messages, reminders and even taking a quick phone call. All this saves looking for my phone. And the watch OS3 was an absolutely massive improvement. I haven't measured it but it feels like battery life is at least 50% better. They need to do something about the glass. The standard version scratches too easily. I'm on my third iteration, which means with Apple Care I paid $69 twice for a new watch.

dunno, I've had a 42mm Gen 0 from day - recently upgraded to the 42mm nike series 2.

To be honest- it's still a very very "meh" product. In fact the only improvement is battery life, brighter screen. Never put mine in water though...

the interface and day to day benefit are very weak... I guess this is the case for most who always have their iphone on hand...

 

[bookcase]

The only Apple Watches on sale this year were Series 1, so that's what I got. There didn't seem to be any markdowns on Series 2. I'd be interested to see how the sales of the two differs.

 

[Newjackboy]

The ONLY reason I bought one now is because BestBuy offered $50 off the retail price. Otherwise I'd be watchless.
Apple, price, price, price.
90% of us don't need the health features which adds to the costs, it's time for an Apple Watch Lite for $99. Notifications and handoff would satisfy most users.

Agreed! I got my series 2 at 25% off. A much lower price will BOOST sales big time. Millions more people would like a shiny new apple product on their wrists, even if the user benefits are very slim.