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I would've loved to have seen a black 64gb 5c in the lineup. I'm willing to bet the polycarbonite will hold up better than the aluminum. I love the design aesthetic of the 5, but I have it covered in a case anyway, so what's the point? Apple just built the case right into the 5c lol.
 
So how to explain the iPhone 4 326ppi retina display in 2010? Apple did pioneer with this highest PPI/resolution mobile phone screen ever and they didn't wait for the technologies to mature nor for other manufacturers to make mistakes with them. They just did it first.

An led backlit LCD is hardly new technology. A retina display on a mobile device is just a very mature rendition of the led backlit LCD. Further, a high resolution screen with small dimensions was not groundbreaking news either, apple was just the first to promote and market the hell out of it.

IGZO is in its infancy in comparison.
 
I am having a hard time wrapping my head around the 5c's price.. seriously? ?? Does anyone understand this?

Yeah $549 off-contract in the US. I say fail. Meanwhile in Europe it's €599 for 16 gigs. That's what I call outrage.

And you guys in the US think you have a reason to complain...
 
While the new 5C will give us more choice, which is good for consumers, its pricing tells us that apple wants to protect its profit margins more than it wants to go after market share, which is bad for consumers.

I really thought they would target a $399 price. As many have said, $549 is a bit steep and too close to the S price. But I think apple doesn't care, as profit margins won't differ too much between the two.
 
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So we didn't get a live stream because the town hall isn't equipped for live broadcasting? If that's true, why didn't they announce it elsewhere. The Yerba Buena centre has been a common choice. Well I bet they can't wait to move into the new campus for more modern presentations!
 
It was barely working for me, and many others who expected a bit more from Apple. iPhone 4 was monumental, Apple has been innovatively-resting, and dealing with issues of scale since then...

Sales figures...? I thought Apple was the BMW of the tech world, not the Toyota Corolla (not that there is anything wrong with Toyota)

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How many shades of Macbook Pro are there?

its only bmw when it comes to finding justification for the price markup


as far as quoting gruber. the guy is a walking hypocritical embarrassment who´s opinion is decided by his gift basket
 
To Apple fans, 'Deep integration' means tying everything in nicely together.

To Apple, it means locking users in to Apples money making ecosystem!

For the later, for me, it was just as tough a decision to ditch my iPhone (after owning every generation) for both an S4 and Nokia running windows as it was switching from PC to Mac all those years ago (nearly 12 years!) Gotta give Apple credit for that from a business standpoint; although personally, I've found both Android and Windows offer everything (and much more) I ever had on my iphone; and integrate just as well with my ipad and imac (from cloud storage to find my iPhone etc).

Jonny Ive also continues to creep me out!!!!
 
Yeah $549 off-contract in the US. I say fail. Meanwhile in Europe it's €599 for 16 gigs. That's what I call outrage.

And you guys in the US think you have a reason to complain...

Would people be screaming this was FAIL if Apple had done what they did last year and just kept the existing 5 but reduce it $100?

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Aesthetically, the 5 was already not that much different from the 4/4S. Yes, the manufacturing process was quite different, but the look felt similar. More of a facelift than a redesign. Keeping the same design for the 5s just makes it feel even more dated.

For this industry, I would say minor changes (e.g. 2G -> 3G; 4 -> 5; iPad 1 -> 2+) every year, and major changes (3G -> 4; iPad -> iPad 5 / Mini) every other year would be reasonable. Even those "major" changes I listed above are still less dramatic than what you see in Android phones; from the front, the iPhone's look hasn't changed at all asides for the removal of that chrome frame.

In the iPhone's case, the only aesthetic change that wowed me was the upgrade to the iPhone 4. It just screamed "high end" and was a fairly radical from traditional smartphone designs. Of course we later found out that they were inspired by Sony's aesthetic (which is probably why I like the look of the XZ1... if they make a "mini" version of that, I'm buying it)


Regarding 5 vs 5c: I would consider going from metal to plastic to be a fairly significant downgrade. Especially when the plastic is only available in childish colors. It looks like a fisher price toy. They should have modeled it after the iPod touch 5. I'm not sure what improvements you're referring to. I didn't see anything mentioned that the 5 didn't have

I find it interesting that the people who had hands on time with the 5C actually liked it a lot and didn't complain about childish colors or that it looked cheap.
 
Don't worry it will still sell in record numbers because 1) it's an iPhone and 2) it's all new.

What's new? The 5C is an iPhone 5 in a colored plastic case, nothing else. "All new" are not the words that anybody except for maybe Apple's marketing team would use to describe this refurbished phone from last year.

Even the 5S has nothing exciting to show. A 64-Bit CPU with less than 4GB RAM brings ZERO advantages to the mix; the CPU might be faster than its predecessor, but that's not because of the 64-Bit architecture. Also, there is zero software out there that was optimized for 64-Bit. By the time developers have adopted the new architecture, the iPhone 9s will probably be due for renewal. Short: At this point, "64-Bit" only looks good on the spec sheet. Just as "64-Bit" on the PowerMac G5 and Mac Pro 1,1 boxes only looked good in the brochures; there never was any software from Apple or others available that could actually use those CPUs. (Snow Leopard could not even run in 64-Bit mode on the Mac Pro 1,1.)

So what's left are two NSA sensors and an extremely hefty price. It's the year 2013. If Apple want to stay relevant in the smartphone arena, they have to do a lot better than this.
 
Apple is turning into a joke. No innovation, most people don't care about security hence they live their lives on facebook and instragram.
 
I have to agree, the iPhone has some great engineering but when you look at it, that same form factor just doesn't do it anymore, SJ would have got that, he would have understood the importance of a larger screen...what a shame, I certainly won't be buying one, I'd love to have the features, but the upgrade is just not worth it with the same screen as I already have. A very stupid move by Apple..

Who knows? He was the one that says that no one will watch videos in a small screen, that developers could only do Webapps, and a lot more that "someone" had to work hard to convince otherwise.

He might have been against bigger screens because it would not let your thumb finger go from one corner to the other... who knows?

But that being said... I have invested so much in the ecosystem that I am almost forced to buy and 5S. Sad but true.
 
Or the ipad 3.Apple led the way with hi res screens.

Just for fun I looked back at all the threads for the release of new iPhones.Every year since 2009 it's the same old story.Apple is doomed android yada yada yada yada yada.

Do you haters ever learn.

What do "haters" need to learn exactly? That Android is gaining more and more market share?

I want Apple to succed and that won't be possible just by being a "fanboy" but by them actually truly innovating.
 
Who knows? He was the one that says that no one will watch videos in a small screen, that developers could only do Webapps, and a lot more that "someone" had to work hard to convince otherwise.

He might have been against bigger screens because it would not let your thumb finger go from one corner to the other... who knows?

But that being said... I have invested so much in the ecosystem that I am almost forced to buy and 5S. Sad but true.

Very true, I am in the same position, but I I boycotted the 5 and I will the 5s, my 4s still works fine, I might look at the Moto X at least thats not samsung! I think Steve did mostly get his judgements right in the end, even if he was persuaded, for sure they have had endless discussions over screen size and a low cost iPhone to compete against Android and this is the decision they have made, I just think if SJ had been about he'd had much better sense of it all and we wouldn't have got these same form factor iPhones after all this time in development. I was cringing watching TC deliver his sales pitch lines about Apple loving music, I just got the feeling he didn't even know half the bands he was talking about, it all just felt so false..very sad as some of the feature look amazing.

__________________
iMac 24, Mac Pro 2012, Macbook Pro 17" 2012, Macbook Pro 13" 2010, iPad 2, iPad 1, iPhone 4s
 
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I find it interesting that the people who had hands on time with the 5C actually liked it a lot and didn't complain about childish colors or that it looked cheap.

Give it it 6 months when it's got a bit of dirt and a few scratches on, they will look awful..Apple seem to make no sense at all at times.
My favourite bit was when TC announced iWork was going to be free! then in the next breath said it was only for new customers, I'm sure I heard everyone in the room sigh :)
 
Perhaps, but

Give it it 6 months when it's got a bit of dirt and a few scratches on, they will look awful..Apple seem to make no sense at all at times.

... then again, there are those who have been and still are taught by their parents to be good stewards of the things they have been given, or earned.
 
This was disappointing on a couple of different levels. No 802.11ac in the iPhone. No new iPad refresh. I've been a pretty loyal Apple customer, but I think I have to seriously consider a Samsung phone now. Apple used be one of the first out with new technologies. Different colors? Please!!

Oh come one, none of these things are actually important. WiFi N is fine for most people, you don't use yur iPhone for connecting to a mass storage system wirelessly, do you? If they hadn't done the 5C, you would have gotten an iPhone 5 that only had WiFi N to. The iPad will be refreshed around October.
 
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I dont get why people are so upset over the 5S reveal, i think its a pretty dam ****ing good upgrade....

2x cpu speed, 2x gpu speed which will make the 5S with the fastest gpu in a smartphone on the marketagain

A 64 bit architecture

Fingerprint scanner which i think is amazing

A extremely welcome update to the camera, 15% larger pixels on the camera with a f2.2 aperature should alllow for much faster photos taken, and better low light performance which may be almost as good as the One in low light.

I feel like they could of made the screen a little bigger but oh well the i6 will change that
 
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