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What I keep thinking is, they probably should have sent Craig Federighi instead. Sure, he is not the CEO, but he has a lot of charisma. Tim isn't particularly bad at this, but he seems kind of tense when he's making his points. He isn't messing up anything, but it seems like he prepared for this word by word, which seems like he's lacking some passion.

To me it looks more like he is thoughtful and deliberate, not necessarily tense. He is like that in his interviews with Mossberg/Swisher as well.
 
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How is it opportunistic to criticize a famous public figure? I like Cook more than Jobs but I wish he could at least admit Jobs was wrong to never bring back philanthropy once the company became obscenely profitable. It's sad that he nor anyone who works at Apple can say a single bad thing about the guy, even when the information is out there and clear as day that he was not a saint.
 
I would ask Tim Cook 'who is bringing the innovative and philosophical ideas to Apple since Steve Jobs passed away?'

The Apple of Steve was in a different stage of the mobile computing market with much less competition and Steve's contribution was partly innovation but mostly creating a culture that promoted excellence and driving out that excellence to the products. Innovation is much too complex for just one guy to do in a company the size of Apple. Even if Steve were alive today, Apple would not look much different.
 
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Its good to see Apple open up a little. I am sure the show was well scripted and somewhat vetted before Tim was in the hot seat, but it does seem Apple is being a little more open compared to the Steve Jobs era. Good to see the focus on charity and leaving the world a better place (and not simply because of the changes their products have made).

"Open up a little"? You mean descend into mediocrity. Steve Jobs focused on his products, his PR was concentrated into Apple media events, he did not engage in hypocritical "charity", and he avoided politics.

Tim Cook does the exact opposite: he produces scatter-brained, buggy software (iOS), retrograde hardware (Mac Mini), useless new products (Apple Watch); he appears everywhere on the media and allows Jony Ive to do the same; he has acquiesced to pressure to reroute Apple profits to "charities", which are invariably of dubious moral standing (admittedly, Jobs succumbed to this as well with "Product red"); and he engages in ridiculous gender and race politics in which he should refrain from involving Apple.

What you are celebrating is the very identifiable downfall of Apple. You celebrate mediocritization. Why?
 
That was a pretty boring interview. Can't believe he flew all the way to NY just to be on the show for like 10 minutes.
 
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"Open up a little"? You mean descend into mediocrity. Steve Jobs focused on his products, his PR was concentrated into Apple media events, he did not engage in hypocritical "charity", and he avoided politics.

Tim Cook does the exact opposite: he produces scatter-brained, buggy software (iOS), retrograde hardware (Mac Mini), useless new products (Apple Watch); he appears everywhere on the media and allows Jony Ive to do the same; he has acquiesced to pressure to reroute Apple profits to "charities", which are invariably of dubious moral standing (admittedly, Jobs succumbed to this as well with "Product red"); and he engages in ridiculous gender and race politics in which he should refrain from involving Apple.

What you are celebrating is the very identifiable downfall of Apple. You celebrate mediocritization. Why?

Giving to charity is dubious and hypocritical? What the hell is wrong with you?
 
It's interesting that Colbert did not wear his Watch all last week, opting instead for a traditional round wristwatch, but starting yesterday he did. Did he do it for Tim? Will he continue to wear it from now on, or is he going to switch up his watch every week? Or, did he just get his Watch over the weekend? Seems like Colbert would have gotten his straight from Apple before it even went on sale to the public.

Am I the only one that noticed everyone speaking at the keynote last week wore an Apple Watch? Not just Apple's people, everybody.
 
When Steve talks, him and his products are inseparable it feels very natural. But when Tim talks he's more on a PR. He's more on taking advantage of current issues and promote Apple in there. He sounds like a politician but a soft one.
 
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