Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
He runs the company, which is a varied and difficult role and encompasses many different things.

True...but for the amount of products Apple creates (3 laptops, 3 desktops, some accessories, and an iPad/iPhone/iPod line), I don't see his job being particularly difficult IN THAT he requires this amount of compensation. So, overall, Apple has a very small computer line, a very small accessories line, and a mishmosh phone/tablet/music player line.

Apple has been so uninspiring to me the past few years...it's just new iPhones and iPods every year with, yawn, new colors, 1/12th of an inch smaller, and a new iOS...yawn again. Apple has become a 1-trick pony (iOS). If Samsung's new phones hadn't exploded a few months ago, 2016 would have been a LOT worse for Apple.

2017 is going to be quite difficult for Apple...the latest Macs have nothing but lackluster reviews at best...no sign of Mac desktops...iPads seem to out of ideas...iPhones have been #2 since at least Q1 2016 to Samsung. My guess is that Tim's last year could be 2017.
 
If you read the whole article, it looks like Tim gets paid a lot less than other executives at Apple. So many angry people in here just posting negativity anytime his name comes up. He does not need to tie his salary so much to incentives, and I bet his 3 million base is significantly lower than other, much less successful CEO's.
i guess you don't count his $137m stock option he can now exercise as not part of his compensation, just a gift
 
  • Like
Reactions: Demo Kit
Apple isn't the same Apple, but still not sure if that is a bad thing or not. When you become the biggest player, you have more problems trying to please everyone. Not sure how Steve would've made things different.
There's a lot of products that I think he would have sent back to "Jonny" that Tim didn't. I don't feel Tim understands the end user experience the way Steve did. I feel Tim gets a demo, checks out the exterior, the cost and availablity of components and rubber stamps it. Steve would use the thing, say "why the f does it work this way" or "why is my battery low already" or "what else can I use these lightning headphones on?" and would send it back for redesign.

Addendum: Basically Steve was the greatest editor ever. He knew what to take out, what to leave in, what is important. He didn't design or engineer. He heard the unspoken language of consumer need or want and translated that to his engineers. That's a unique gift.
 
I believe Apple should celebrate what Cook has accomplished and respectfully show him the door.

You make all good points but I don't think necessarily Apple needs to kick Tim out of the door but figure out who will be the visionary moving forward. Tim does very good job as day to day operations but he needs a person who can try to emulate what Jobs did. There is no one at Apple senior executives that can take that role. Some thought maybe Johnny would be that guy but he is not the same without Jobs.
Apple is under fire and many people are disgruntled to what's been happening with the Mac. Hopefully they can set the course right and listen to consumers and professionals but above all they must find a way to be innovative again and focus on less things and not try to engage on too many different markets.
 
Last edited:
He runs the company, which is a varied and difficult role and encompasses many different things. He does not design and create new products, despite what people on many forums think.

Many people on here really have no clue on what it takes to run a company. I was one myself until I run my own tiny company. There're a million things to do including approving product roadmap and R&D. I can't even begin to imagine what it takes to run a company like Apple.
 
They've been incredibly profitable under his leadership, why would they fire a successful CEO who has increased profits, marketshare?

I may not be a fan of him, but using the metrics that business people use to measure success/failure. He's been an unabashed success.

Well, he ruined the Mac line and my trust in Apple being able to build a good and not overly priced computer. I also have my questions about the future of iPhone because even middle range Androids offer the same if not better as the über priced iPhone these days.

Don't let me get starting about software and services. I was very hopeful when Tim told that there were very promising products in the pipeline. But that was 4 years ago and by technological measures that pipeline is long overhauled today.

The he said they would launch something you can't life without and we got an iPhone 7 :(.

The new macbookpro is an ergonomic disaster and an overpriced toy. All the things programs offer are already available by shortcuts in the software themselves. So only if you are a two finger keyboard user it can be useful.

Tim Cook also ruined the trust of users in the professional graphic and movie producing industry. Nothing new in 4 years? Not even a price reduction for 4 year old tech? :eek::eek::eek:. Pure greed if you ask me. He should just tell his longtime customers Apple isn't interested in desktops or professional laptops anymore.

Soldered Ram and ssd-drives is very environment unfriendly and shortens the lifecycle of a product a few years. It's hypocritical assuming you care about environment and build products that are total waste when by example your ssd breaks. :mad:

If Apple was my wife I would ask for divorce :(
 
Last edited:
Right but his salary and other equity information has never been disclosed in a proxy filing. He's the only executive officer who hasn't had his data disclosed.

Is he required to? I honestly don't know.
 
Tim... is that you?

I for one think the iPhone 7 plus jet black is amazing, also designed under Cook's watch. This is the best iPhone I've ever had.

Mac OS is still by far my favorite OS - the continuity features are fantastic. I think when Intel gives Apple the chips it wants the new Macbooks will be fantastic.

Apple pay is solid - never had a problem with it - and it's expanding.

Home kit is terrific - I'm very happy they required security chips in all devises interfacing with it.
 
"Salary cut, my ass! We have magical wristbands, screen-savers, emojis, and innovative dongles in the pipeline for the post-computer age. The demand has been fantastic!!!"
 
  • Like
Reactions: Demo Kit
No matter how stagnant and inert Apple now are and have been for years now. Macs and their appdevelopment now a thing of the past. A quirky Pen. A clunky Watch. A keyboard Touch-Bar thingy of questionable use. These "innovations" are things Jobs' would've directed to the nearest waste bin. And yet. Despite all the evidence Apple shares continue to rise! It's hard decide whether to be aghast and bemused or impressed and in awe at how this strange anomaly persists. o_O
 
True...but for the amount of products Apple creates (3 laptops, 3 desktops, some accessories, and an iPad/iPhone/iPod line)
If only Cook kept so few product lines as you mentioned...
He's been multiplying them over the years, Apple is completely losing the focus it had in the Steve Jobs era. We've nearly gone back to Sculley, Spindler and Amelio.
 
  • Like
Reactions: clauzzz203
It's human to make a mistake, but ignorance/stupidity to not learn from history.


Jobs from 1995:

"They didn't have a clue about how to do it and they didn't take any time to find out because that's not what they cared about. They cared about making a lot of money. So they had this wonderful thing that a lot of brilliant people made called the Macintosh and they got very greedy. And instead of following the original trajectory of the original vision -- which was to make this thing an appliance, to get this out there to as many people as possible -- they went for profits and they made outlandish profits for about four years. Apple was one of the most profitable companies in America for about four years.

What that cost them was the future. What they should have been doing was making reasonable profits and going for market share, which was what we always tried to do.

Macintosh would have had a 33% market share right now, maybe even higher, maybe it would have even been Microsoft, but we'll never know. Now it's got a single-digit market share and falling. There's no way to ever get that moment in time back. The Macintosh will die in another few years and it's really sad."
39:30
Great example.
 
I like these sorts of stratospheric earnings numbers. It's fun to calculate down to the second level.

52wks * 40hrs/wk = 2080hrs

8747719 / (2080hrs * 60 * 60)
$1.1682 per second
$70.0939 per minute
$4205.6341 per hour

Angela's numbers are hilarious.

22902892 / (2080hrs * 60 * 60)
$3.0586 per second
$183.5167 per minute
$11011.0057 per hour

She is compensated more than $5 in the time it takes her to stop and pick up a $5 bill. She can pay for an iPhone in 4.9 minutes (assuming a $900 iPhone). lol
 
Last edited:
Let's not forget that Apple is kicking butt in chip design. Their latest, the W1, has completely changed the wireless headphone industry.

I think there is a flip side to lower sales - can we say that the iPhone 6 (designed under Cook's watch) was so well designed that more people decided they didn't need to upgrade? Is this a bad thing? From a consumer point of view do we really need to upgrade every year or every 2 years?

I for one think the iPhone 7 plus jet black is amazing, also designed under Cook's watch. This is the best iPhone I've ever had.

Mac OS is still by far my favorite OS - the continuity features are fantastic. I think when Intel gives Apple the chips it wants the new Macbooks will be fantastic.

Apple pay is solid - never had a problem with it - and it's expanding.

Home kit is terrific - I'm very happy they required security chips in all devises interfacing with it.

I think the big problem with the 6(s) to 7 is that the new version is supposed to convince users to upgrade. there needs to be something tangible there that people go "hot damn, i NEED that new phone"

So regardless if the 6 was so well designed or not. The 7 was not a product that sold itself. If you're a 6s user, what compelling reason is there to upgrade to the 7? are 6 and 6s devices "slow"? no. They're not. they were already amazingly fast. the 6s arleady provided performance that saw most things load instantly or fast enough to not be noticable. the 7 might offer stupendous performance in comparison, but the point of diminishing returns makes it irrelevant. An App loading in 1 second versus the 1.01 second is not a real selling point.

the Camera could have been, but the dual camera setup was only given to the "plus" size, which, not everybody wants. there's a reason why 5" area is the best selling sizes in smartphones. Not Phablet (though they do well). Limiting the 7's functionality doesn't really change it over the 6s again (though OIS is a nice addition)

Other than that, the big "feature" of the 7 is no headphone port. And you'll be hard pressed to convince buyers that spending more, to get less, is not really an ideal sales tactic.

One of the big things That I think is impacting the 7 sales is that unlike previous number generations, this is the first time that there was not a redesign as part of the update. Going from the iphone 3-4(s) was a huge redesign. Going from the 4(s) to the 5(s) saw a new design and move to 16:9. 5 to 6(s) saw moving towards larger devices and another new design. But going from the 6(s) to the 7 is fundamentally the exact same design (Moving anntena bands and changing the home button to a touch sensor isn't a redesign)

is the iPhone 7 the best iphone? Yes. It is. Is there some giant compelling reason to upgrade from 6 to 7? no, there really isn't.
 
I've grown weary of this smug, pontificating buffoon. I hope this salary is the last he'll get, and Apple will promptly change management.

Careful what you wish for. I can easily see an outsider coming in to become CEO and really creating a mess. They would probably start making a bunch of new products and many variants of existing ones trying to chase that magical word innovation. I'll take my chances with Tim Cook.


Tim isn't great but I believe he hears the criticism and will start focusing more on the entire product lineup.
 
  • Like
Reactions: coolfactor
If you read the whole article, it looks like Tim gets paid a lot less than other executives at Apple. So many angry people in here just posting negativity anytime his name comes up. He does not need to tie his salary so much to incentives, and I bet his 3 million base is significantly lower than other, much less successful CEO's.

Yah, I was surprised by that. The rest are making 2.5x what he's making (other than the $137 million he unlocked in 2015). We see him in the media so much, but rarely the others. What do they do, just show up for weekly meetings, and that warrants 22 million a year? (just kidding, I'm sure they do a ton, but jeez, that's a lot of dough!)
[doublepost=1483727715][/doublepost]
Careful what you wish for. I can easily see an outsider coming in to become CEO and really creating a mess. They would probably start making a bunch of new products and many variants of existing ones trying to chase that magical word innovation. I'll take my chances with Tim Cook.

Tim isn't great but I believe he hears the criticism and will start focusing more on the entire product lineup.

I'm confident (hopeful?) that Apple's new Spaceship Campus is the reason things have been in a lull lately. Once they get cooking in their new home, we should see some amazing output of products and services.... I hope.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.