yes that is the question, isn't it?! i previously purchased applecare for a macbook and an imac. i cannot imagine not having applecare for a notebook - especially if it is on-the-go with me often. but how about an imac? i ask because i'm about to purchase a new imac, and i'm now really doubtful. so what have you done? all stories and justifications welcomed! how many here have skipped the applecare and instead insured your computer? any caveats when pursuing this course?