Fortunately, I've never had the urge to buy a car from that company.
I bought a Toyota Echo in early 2002, am fairly "lax" in maintenance, and the little beast is still humming along nicely 13 years later. In fact, it is holding up a lot better than many other similar-vintage cars my friends have.
Which car you buy is of course a matter of personal preference, but I don't think Toyota's reputation as a high-quality relatively-cheap carmaker has passed it by.
In any case, two thoughts on-topic. The first is that aftermarket radios will continue to be "where it's at" for Toyota vehicles, it looks like. I just finally replaced the old stock radio in my Echo this last year, and the difference in features is night and day (no more FM transmitters and never-used-but-still-nonfunctional cassette deck taking up dashboard space!) It seems like automakers generally cede the "high end" stereo market to aftermarket suppliers, which is a shame. When I bought my vehicle, the iPod was out and before that I'd used other portable devices for audio, yet the stereo options were AM/FM radio only, a CD+Tape+AM/FM deck, or (I think) a multi-CD disk changer, for something like $1500 more (!!!). Considering I'd installed an aftermarket 10-disk CD changer in my previous vehicle for $300, installed, I wasn't up for getting that "high end" option. None of the options had any way to hook up a mobile audio player - no aux jacks, and the whole iPod cord connection hadn't even started to take off yet. So, I got a cassette deck. In 2002, not 1992, not 1987 either. Sigh. The point is, Toyota's wasn't on the "cutting edge" of in-car audio back then.
Since then, though, they have invested heavily in in-car electronics with the Prius etc. I think that that investment, more than anything, is what is keeping them from signing on to provide CarPlay or Android Auto. They have too much of a perceived competitive advantage that they have invested heavily in over the past decade. Which brings me to my second point, which is that Toyota probably will ride its proprietary horse here off the cliff, long after it is clear that Apple and Google's alternatives are the way to go, because it has put too much money into it to write it off.