Apple sells consumers what Apple thinks they need, not the other way around.
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Upcoming MacBook Air Models Rumored to Feature Two New Display Sizes but Miss Out on Mini-LED Technology
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Apple was mainly tied with Intel CPU development life cycle and cost associated with it.
And also perceived value with i3, i5 and i7 branding.
Now they make their own chips, that gives them lot of flexibility with product line up.
with AMD being almost dead on the laptop CPU few years back, Apple was paying top dollars for the laptop chip; now with internal development they know the cost ...
Except you wouldn't. like the Inch size, you'd round to the nearest CM. MacBook Air 34cm, MacBook Air 40cm. it'd be more accurate than the current method.
It absolutely was. The lids have been thicker in the middle (by the Apple logo) than at the edges for several generations now.
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Don’t count on their non-Pro models of anything ever getting ProMotion. It’s in the name for one thing. But it’s also clear that Apple sees this as a major differentiator between product lines going forward.
Re: The MBPs...
The profile on the left looks so much better than the one on the right (IMO)
And the air.... oh the air
Love the wedge
I really hope they don't muck that up
The profile on the left looks so much better than the one on the right (IMO)
And the air.... oh the air
Love the wedge
I really hope they don't muck that up
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Thanks, so about 9mm wider and 8mm taller than a 2017 13” Air. This sounds like it will be a dream for taking with me compared to my mid 2015 MBP!
Probably not. They seem to want to use "M1 class" processors as the low end laptop & desktop and mid-high end iPad processor. Those lower devices don't need 2 displays. It's a point of market segmentation to keep the 2+ External displays to the Higher end Pro/Max chips.
I fear that’s not the main attracting point for the intended peer group.
Maybe there will be some kind of: 1 Apple display (5/6K) and one 4K.
I don’t think anyone has speculated on the cost differences between TSMC and Intel really except knowing Apple makes more money off their own SoC sales. It’s more to the greatly reduced power and thermal differences that effect laptop design that also factor in production costs. Also we still have no idea when Apple will produce successors to M1 family, it’s all assumptions. Like speculating it’s at a 2 year instance.
For me, a slimed down (non tapered) version of the current pro line would look very compelling. Soup up some colors, M2, little increase in screen size and your good to create the next mainstream laptop to beat.
The 4k oled on my windows laptop is just so much better than any macbook screen. Yet I use a macbook, because windows is bad. If Apple wanted to make the best thing they'd use oled.
Confirmed. Jony Ive had a hand in this.
Jony Ive to form independent design company with Apple as client
Sir Jony Ive, Apple’s chief design officer, will depart the company later this year to form an independent design company.
www.apple.com
Cupertino, California — Apple today announced that Sir Jony Ive, Apple’s chief design officer, will depart the company as an employee later this year to form an independent design company which will count Apple among its primary clients. While he pursues personal projects, Ive in his new company will continue to work closely and on a range of projects with Apple.
The world doesn’t need anymore plastic. Aluminum is not made from oil, and aluminum recycles easily.
Yes, and apparently they think a 13.6" and 15.2" Air is what people need!
That still doesn't change what I said, Apple does not care what the consumers say they want. Apple makes products that consumers didn't know they needed with very few exceptions.
What would be the point of doing that? Why the obsession on these forums with 120Hz? It’s a consumer laptop, not a pro model.
60Hz in 2022 is perfectly acceptable, especially in a lower end model.