Look, I have or have had every single product Apple has made with the exception the Mac Pro and the server (when that was available) going back to the Apple II +. I have been through quite a few launches. I have stood in line on Launch dates, and I have stayed up all night to get my order in. Yes the order website did not crash this time, but to be out of inventory in less than 60 seconds is simply embarrassing. (in some way, you could argue becasue it is a new category, but this is Apple and they know demand). They then said sorry no actual in store purchases until who knows. They did have inventory for people at special stores but not their own. And then you have that wierd video of Angela.
Apple has always found a way to turn those long lines into a positive. They recovered quickly from the crashes. They were always smooth in their explanations.
This launch has none of those characteristics.
And that is how I qualify this as FUBAR. It is so far off the Apple mark that it needs to be called out.
One last thing I just thought of -- I got a delivery date of May 14-28 when I pre-ordered and I still have gotten no updates, and yet some that had later dates are getting notice that they will get delivery sooner. Again that seems wrong, they should fulfil orders in the sequence recieved.
The only thing they have gotten right is the product. That I am truly excited about, but the launch - FUBAR.
NO ONE I KNOW - NO ONE - ordered Apple Watch other than myself.
I know it's a small sample, how can Apple be out of inventory and so back logged when they haven't so many?