of course apple is making it mainstream
I just feel like you are downplaying the significance that vendors really have no choice other than to oblige with upgrading to emv terminals, most of which support nfc. Forget apple and google, vendors would have to upgrade even if paywave with a credit card was the only way to use nfc.
Apple is mighty, Im not questioning that - I don't know if they are mighty enough to get all of corporate retail to upgrade their POS units though
I'm not downplaying it, I feel you're downplaying apples role lol. Above someone said the emv deadline is Oct 2015. So yes, apple may have timed it right, but their influence is obvious.
You see, for years people have been saying apples contributions are no big deal because the tech would have logically progressed there.
With nfc, countless people have said only apple can make it popular. I think we're seeing that right now. Credit should be given where due.
Numbers were posted by kdarling which showed the snail pace that nfc payment usage is growing. It was, and I use was intentionally, projected to get big by 2017. You will see it get big far before that now. That's because apple adopted the tech.