You seem not to know Tim's actual history? Yes his first degree was industrial engineering from there he progressed to Business Administration, and what was his first job? IBM fulfilment director then his job entailed procuring and managing product inventory so not much innovation or use of engineering but much more aligned to business admin and he's done that well, but for me that's more to do with marketing. As far as Apple goes he has done a great job for Apple but with no real evidence of engineering playing a part for him, but where Steve obviously recognised Tim had talents to move Apple on as Tim owed his job in no small way to Steve anyway, and Tim's success can never be ascribed to any engineering input he's personally made, but that doesn't detract from his business administration skills which Apple's value demonstrates.Your characterization of Tim Cook as a marketer is puzzling given your claims of liaising with Steve. Tim is an Industrial Engineer and never held a marketing role at Apple. That’s common knowledge and you don’t need to know Steve Jobs personally to know that. Nevertheless, I do agree with everything you said about Steve. His vision, leadership and impact are unmistakable.
My point is that Steve’s vision and contributions were necessary but not sufficient to create the Apple that exists today. Someone had to build the infrastructure to realize the vision and to make those lofty ambitions real. That person is Tim Cook in his roles as VP operations, supplier relations and later COO. It was Tim Cook who built the global manufacturing and logistics infrastructure that allowed Steve’s lofty vision to be realized .. and subsequently transformed Apple from a visionary niche company into a global product and service company. Cook was Steve’s choice to lead Apple for good reason and Steve’s wisdom is demonstrated by the results delivered under Tim Cook’s leadership. These results place Tim Cook amongst the most accomplished business leaders in history.
But we must remember that without the innovation Steve injected, without NeXT OS, there would not have been the products for Tim or anyone else to build upon. I don't detract from Tim's undoubted success, but without Steve there was nothing to make a success out of, and Apple were in a really bad state before getting Steve back.
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