Damek said:
...I admit I'm not sure what else they'd call it. Some interesting alternatives might be iCast or iCenter, or maybe iLink - or best yet, iPlay.
think of the naming precedents: iTunes, iPhoto, iMovie, each references the content, not the device (not iStereo, iCamera, iCamcorder). iTV references the device.
following that precedent, a good name might be iShow: it's consistent AND descriptive--i show tv programs, i show studio movies, i show podcasts, et al.
of course, the new product isn't a software app, but a device, so maybe that naming system isn't valid. instead, think of device naming precedents: Airport card, Airport Base Station, Airport Express, Airport Extreme.
a name following those precedents might be Airport Stream. Maybe "AirStream" is taken?
i'd prefer the hybrid "iStream".
but my vote would go to iShow because it describes what the product will do for you, it references the media, it sustains Apple's nifty "iXxxx" heritage, and it rolls off the tongue a lot more easily, so it's better in several ways for marketing purposes.
Does anyone know how to create one of those vote-from-the-forum polls? I'd like to see someone solicit suggestions and then test them for popularity.