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sstiwari

macrumors member
Sep 24, 2017
83
76
Why are there so many people coming out of the woodwork on this? There’s been a dozen threads screaming the same thing. Somehow the prior zooms weren’t an issue but this one is?

Feels very fake.
Zoom is not a big concern for me. Apple should have been honest about using same camera sensors, rather than blowing gimmicky marketing trumpet about camera improvements.
 
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unchecked

macrumors 6502
Sep 5, 2008
372
464
As someone who has called out the benefits of stacked sensors "gathering more light" that was reported here before, it really isn't a new thing.

The answer to "why" is that the writers just aren't informed. They aren't camera experts and they don't know what the terms mean and just use the terms interchangeably. Those who know what they're talking about don't use the term "zoom". They use the right term, "telephoto", to describe those 5x telephoto lens.

But at the same time, it really comes back down to how do you define the word "zoom". If you're saying zoom as the action of zooming, then yes, you don't optically cover the range from 28mm to 120mm. But a 120mm lens is indeed 5x optically longer zoom"ed" than the 24mm lens. So the term "zoom" is also not strictly wrong.

So it becomes less of a factual point but more grammatical. Semantics.
 
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Unregistered 4U

macrumors G3
Jul 22, 2002
9,391
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I emphasize systems because iPhone cameras are not ILC they are a fixed system of computing, sensor, lenses, UI, etc. How all the parts real-world interact to facilitate image capture is all that matters.
This also is an important point. While some feel Apple’s information is not clear enough for “photography enthusiast” levels, it’s also not accurate to say that the digital zoom is the same as in a cheap digital camera. The systems behind the creation of the photos on the two separate devices make the results markedly different. We’re at the point where data can be captured for every photo at high enough quality that certain photographic processes can be reshaped after the photo has been taken. That makes it even less likely that folks will take an interest in “what they need to do before taking a picture to give it a particular look”. Just take the pic, fiddle around with some settings and they have the result they wanted.

It’ll be interesting to see as it’s possible settings under which the photo was taken won’t match the actual look of the photo! Will they re-burn the data each time we edit the photo so that the settings make sense?
 

Allen_Wentz

macrumors 68000
Dec 3, 2016
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And what if it doesn't?
If Apple makes their first new iPhone camera systems ever that do not improve from earlier iPhone camera systems, then Apple will appropriately take a big hit to their brand respect. Note that I do not include the lower end. I reference Pro and Pro Max models only, because the lower end is the lower end and buyers there need to expect less competence.
 
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powerbook911

macrumors 68040
Mar 15, 2005
3,958
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Has anyone suggested there were other plans for the cameras this year and they didn't make the cut?

It felt like the rumors kept suggesting the camera would be a big change this year.
 

Allen_Wentz

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Dec 3, 2016
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That makes it even less likely that folks will take an interest in “what they need to do before taking a picture to give it a particular look”. Just take the pic, fiddle around with some settings and they have the result they wanted.
You describe a huge issue. Competent photography is all about “what they need to do before taking a picture..." Mostly starting with conscious thought. The superb accessibility of iPhone picture taking has led many users to think that they do not have to think, and learn how to be a photographer; untrue. Apple of course exacerbates this misconception via their marketing.

We already see this all the time in comments here. Folks whining about Apple over processing their images when the camera is just a tool.
 

sstiwari

macrumors member
Sep 24, 2017
83
76
Has anyone suggested there were other plans for the cameras this year and they didn't make the cut?

It felt like the rumors kept suggesting the camera would be a big change this year.
Apple uses Sony camera sensors.

1'" Sony IMX 989 sensor or its customized version for Apple is what they could have used for iPhone 15 Pro/Max. Its already being used in Vivo X90 Pro+, Xiaomi 13 Pro, OPPO Find X6 Pro, Sony Xperia Pro-I and Sharp Aquos R7 since March'23.


They just withheld, for next iteration. I bet Apple will bring this in iPhone 16 series.
 
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Unregistered 4U

macrumors G3
Jul 22, 2002
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They just withheld, for next iteration. I bet Apple will bring this in iPhone 16 series.
It 100% depends on how many Sony can commit to making. If they can’t reliably make deliver at least 200 million in a year, then it’s a non-starter. I almost want to look up how many Xaiomi, Vivo and Sharp phones sell in a year, almost.
 

sstiwari

macrumors member
Sep 24, 2017
83
76
It 100% depends on how many Sony can commit to making. If they can’t reliably make deliver at least 200 million in a year, then it’s a non-starter. I almost want to look up how many Xaiomi, Vivo and Sharp phones sell in a year, almost.
Then Apple should have been honest, and categorically mentioned that we have improved software and photonics engine to get better output from last year's sensors.
 
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Allen_Wentz

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Then Apple should have been honest, and categorically mentioned that we have improved software and photonics engine to get better output from last year's sensors.
I disagree. You are suggesting that a vendor should get deep into the technicality weeds, which is something a vendor should not do. The real performance of the new camera system is all that matters.
 
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sstiwari

macrumors member
Sep 24, 2017
83
76
I disagree. You are suggesting that a vendor should get deep into the technicality weeds, which is something a vendor should not do. The real performance of the new camera system is all that matters.

You are disagreeing, but most likely you will be disappointed after launch.
 

Allen_Wentz

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Dec 3, 2016
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You are disagreeing, but most likely you will be disappointed after launch.
Unlikely, but we will see. My evaluation will be rational and thought out after meaningful usage, not some nonsense fabricated out of thin air before 15s are even on the street. And certainly not based on artificially sensational UTube clickbait videos that will start dropping like chicken scat in the next few days.
 
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sstiwari

macrumors member
Sep 24, 2017
83
76
Unlikely, but we will see. My evaluation will be rational and thought out after meaningful usage, not some nonsense fabricated out of thin air before 15s are even on the street. And certainly not based on artificially sensational UTube clickbait videos that will start dropping like chicken scat in the next few days.
You know, I too want to be proven wrong, and wish iPhone 15PM to have a fantastic camera. But this time there is something about Apple media event that is not giving confidence. They went to 3nm(which should be inherently efficient), slightly increased battery capacity w.r.t. 14PM, but no increase in battery life over 14PM. These might be subtle markers..... We will see.
 
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DaveXX

macrumors regular
Original poster
Jul 17, 2020
213
173
Unlikely, but we will see. My evaluation will be rational and thought out after meaningful usage, not some nonsense fabricated out of thin air before 15s are even on the street. And certainly not based on artificially sensational UTube clickbait videos that will start dropping like chicken scat in the next few days.
i’m always surprised that people want to deny facts….
Is there any doubt that the IP15PM has a 120mm fixed prime lens instead of the 77mm prime lens it had before? Its announced in the keynote by apple, it is written on their pages… so what do you mean with ”thin air”?
Are there any hints it could be different?
If you make a photo on 100mm digital zoom from a 24mm fixed prime lens the zoom factor is 4x. It means 1/16 of the sensor surface and 3MP of the 48MP.

These are facts which are true since decades. Everyone who knows anything about cameras know that and would never deny it even the biggest apple fanboy.
And it is something you can test yourself with every iphone on the market. The only thing which has to be proven is if apple used the same sony sensors like last year or not. But this was never questioned in this topic.

That the IP15Pro has better quality on focal lenghts like 77mm compared to the IP15 ProMax is a fact based on physics. Which are by the way true on every other iphone as well…
And it has nothing to do to be an expert or not. A photo which is digital cropped will loose quality no matter what magic technology is used. There is no photographer in the world who would deny that.
 
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Unregistered 4U

macrumors G3
Jul 22, 2002
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Then Apple should have been honest, and categorically mentioned that we have improved software and photonics engine to get better output from last year's sensors.
Well, that’s assuming they used last year’s sensors. At this point, no one has confirmed one way or another.
 

norge

macrumors member
Apr 14, 2010
59
32
i’m always surprised that people want to deny facts….
Is there any doubt that the IP15PM has a 120mm fixed prime lens instead of the 77mm prime lens it had before? Its announced in the keynote by apple, it is written on their pages… so what do you mean with ”thin air”?
Are there any hints it could be different?
If you make a photo on 100mm digital zoom from a 24mm fixed prime lens the zoom factor is 4x. It means 1/16 of the sensor surface and 3MP of the 48MP.

These are facts which are true since decades. Everyone who knows anything about cameras know that and would never deny it even the biggest apple fanboy.
And it is something you can test yourself with every iphone on the market. The only thing which has to be proven is if apple used the same sony sensors like last year or not. But this was never questioned in this topic.

That the IP15Pro has better quality on focal lenghts like 77mm compared to the IP15 ProMax is a fact based on physics. Which are by the way true on every other iphone as well…
And it has nothing to do to be an expert or not. A photo which is digital cropped will loose quality no matter what magic technology is used. There is no photographer in the world who would deny that.
For The 100mm example you could also use the 120mm picture as the middle of the resulting picture and digital zoomed one from the 24mm arround it so the center of the picture would not have the low resolution as result of zoom.
I don‘t know wich of the two possibilities apple is using in their phones
 
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cupcakes2000

macrumors 68040
Apr 13, 2010
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That the IP15Pro has better quality on focal lenghts like 77mm compared to the IP15 ProMax is a fact based on physics. Which are by the way true on every other iphone as well…
And it has nothing to do to be an expert or not. A photo which is digital cropped will loose quality no matter what magic technology is used. There is no photographer in the world who would deny that.
I’m struggling to see why it matters, or what your point is.

What you say is correct. And the reverse is also true: the 15PM has better quality on focal lengths of 120mm.

So what are you on about? You prefer a 77 to a 120? What’s that got to do with anything at all?
 

pw5a29

macrumors 6502
Nov 28, 2016
255
265
Coventry, United Kingdom
Nearly all pages including MacRumors spreading false information about iPhone 15 Cameras.
You can read nearly everywhere about a 3x or 5x optical zoom.
The Iphone 15 Pro Max has 3 fixed prime lenses and no optical zoom.
- 13mm fixed prime lens with 12MP
- 24mm fixed prime lens with 48MP
- 120mm fixed prime lens with 12mp.
The iPhone 15 Pro has a 77mm fixed prime telephoto lens with 12MP instead of the 120mm.

This means for macro the phone take a 13mm shot and crop the picture (including digital processing). So a macro shot has NOT 12MP it is a upscaled 3MP image and using 1/4 of the sensor surface.
100mm with 15PM is a digital zoom which has just 3MP with 1/16th of the sensor surface (means less light and lower resolution)! The iPhone 15 Pro will use a digital zoom of 1.3 from a 77mm 12MP shot and use 62% of the sensor surface and around 7.5MP.
So for focal lengths in this area the 15 Pro outperforms the 15 Pro Max by a lot.
That is the reason why an optical zoom or a prime focal length with digital zoom makes a huge difference. If the IP 15PM would have a 5x optical zoom between 24mm and 120mm would mean sth completely different. You would have at any focal length nearly the same sensor surface and the same resolution….

Any information about 5x optical zoom is misleading and wrong. Even on the technical data page Apple stated “48mm through quadpixel sensor” which means nothing else than digital crop. With 24mm pixel-binning is used so it just have half of the resolution (24MP) but the full sensor surface.
Apple is trying to confuse ppl by saying “you can optical zoom in and out of 24mm”. But the optical focal lenghts are just 13mm, 24mm and 120/77mm.

I think it is very important to make this clear especially if you see how many ppl are buying an iPhone 15 Pro Max because of the camera (its better isn’t it?). If you use very often focal lengths around 80-100mm this would be a huge disappointment.
Whenever I meet my friends taking photos, I always advice them to only use the 3 bubbles fixed length, don't further zoom in or out.
 

DaveXX

macrumors regular
Original poster
Jul 17, 2020
213
173
Whenever I meet my friends taking photos, I always advice them to only use the 3 bubbles fixed length, don't further zoom in or out.
And this is the right conclusion i think. And this is the only thing you should consider buying the 15 Pro Max or Pro (based on cameras). Do you want 77mm or 120mm (you can’t have both). But its not about better/more/worse or less what most ppl think. Its a different camera setup for different needs. Maybe we see in the IP16 a fourth camera (3x AND 5x) or the zoom which was already rumored.
 

jcp007

macrumors 6502
Nov 6, 2020
404
232
Third Rock From the Sun
At the end of the day, it should come down whether the features meet your needs and whether the cost justifies the upgrade unless you're like me and want the most current model.
 

contacos

macrumors 68040
Nov 11, 2020
3,828
14,792
Mexico City living in Berlin
Threads like these make me realize I have always been zooming it wrong on my iPhone 12 Pro Max. I never actually pressed the „0,5 1x and 2,5“ buttons on my iPhone and instead always zoomed in and out with my fingers, always assuming everything is optical between 0,5 and 2,5
 

Torty

macrumors 6502a
Oct 16, 2013
680
495
Threads like these make me realize I have always been zooming it wrong on my iPhone 12 Pro Max. I never actually pressed the „0,5 1x and 2,5“ buttons on my iPhone and instead always zoomed in and out with my fingers, always assuming everything is optical between 0,5 and 2,5
But this tells also that the quality of the photos were good enough and you never realised that you got them cropped .
 

OneBar

macrumors 6502
Dec 2, 2022
431
1,470
Only it’s not the same difference as the digital point and shoots have nowhere near the ISP quality and computational power as today’s smartphones. Today’s smartphones do more in the first few ms than digital point and shoots do to going through the entire process of capturing an image.
I'm sorry, what? You mean digital cameras don't mess with the image you're trying to take? That has nothing at all to do with the zoom. You have an optical zoom (say 50mm) and then a digital zoom beyond that (which is sensor cropping and blowing the image up). Which is what this whole thread is about.
 
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OneBar

macrumors 6502
Dec 2, 2022
431
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to be brutally honest, most people don't care that its not real zoom. It is zoomed in and it is not digital zoom, so its for all intents and purposes optical zoom.

I get that the intermediate levels are still digitally cropped, But most people do not understand what focal length of a camera is and what the difference between 120 mm versus 77 mm is.

So, the nerds can nerd out about the specifics but noones going to successfully explain to my grandma any of this is.
Which was my point. I don't explain. I just tell people to use the hard numbers and don't pinch or scroll zoom or it'll look bad. Most of the time that's all that's needed.
 
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