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Why would they launch it at the 6,000-seat Bill Graham Civic Auditorium??

I

Izauze

macrumors 6502
Original poster
Oct 13, 2013
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http://www.sfchronicle.com/news/art...f61146f10&cmpid=twitter-premium#photo-8532622
http://hoodline.com/2015/08/mysterious-event-planned-for-bill-graham-civic-auditorium


Regarding all the speculation that the Apple announcement is going to be at the massive SF Civic Auditorium (where the Apple II was released)... It does seem like Apple's NDA-covered fingerprints are all over this, but my question is why?

Usually the capacity for iPhone launch venues number in the 100's, not thousands. Would a massive Apple TV update even justify this? I'd wager that there's no way they'd preview the car this early.
 
This is kind of a 50-50 deal. Just checked the Yerba Buena Center for the Arts(popular place for Apple events) website, and they have nothing listed/scheduled publicly for the entire week of Labor Day. Then, this place, and the oddly shaped star logo (which could be a placeholder for an Apple logo), seem to point at this as being the place where the event is being held. Hmmmm...
 
Flow39 said:
This is kind of a 50-50 deal. Just checked the Yerba Buena Center for the Arts(popular place for Apple events) website, and they have nothing listed/scheduled publicly for the entire week of Labor Day. Then, this place, and the oddly shaped star logo (which could be a placeholder for an Apple logo), seem to point at this as being the place where the event is being held. Hmmmm...
Click to expand...
I think it means one of two things. They will either hold the keynote at the same small place as the iPhone 4s and 5s, or they will use that 6,000-seat auditorium to announce the iPad Pro along with the iPad Mini 4, the new Apple TV, many new Macs, new Apple accessories, and perhaps other surprises.

The invitation will probably be sent out this Thursday, two weeks before the announcement as usual.
 
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Apple may have planning some additional reveal with the iPhone. If it is Apple TV, they will need time to go over the new features and exclusive deals that go with it.

Invites should be soon, so we will know soon enough.
 
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Andres Cantu said:
I think it means one of two things. They will either hold the keynote at the same small place as the iPhone 4s and 5s, or they will use that 6,000-seat auditorium to announce the iPad Pro along with the iPad Mini 4, the new Apple TV, many new Macs, new Apple accessories, and perhaps other surprises.

The invitation will probably be sent out this Thursday, two weeks before the announcement as usual.
Click to expand...

iPad can wait till October as usual in my opinion.
I'd expect the new Apple TV to be announced alongside the new iPhone, I find it unlikely for them to show 3 new products at the same event.
Last year we had 2 products and a service (Apple pay) and it was a huge event, but it was an exception.
The reason why they avoid showcasing too many products on the same day is to have more publicity. That's why they usually launch the iPad a month after the iPhone, the press goes crazy for the iPhone in September and a month later there is a full coverage of the iPad as well.
 
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Interestingly, this is essentially the building where Apple was born. Before they presented their Apple II at a booth at the West Coast Computer Fair, Apple was a bunch of guys in a garage selling circuit boards. Can't get a much more historically significant venue than that.
 
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Izauze said:
Interestingly, this is essentially the building where Apple was born. Before they presented their Apple II at a booth at the West Coast Computer Fair, Apple was a bunch of guys in a garage selling circuit boards. Can't get a much more historically significant venue than that.
Click to expand...

Izauze said:
http://www.sfchronicle.com/news/art...f61146f10&cmpid=twitter-premium#photo-8532622
http://hoodline.com/2015/08/mysterious-event-planned-for-bill-graham-civic-auditorium


Regarding all the speculation that the Apple announcement is going to be at the massive SF Civic Auditorium (where the Apple II was released)... It does seem like Apple's NDA-covered fingerprints are all over this, but my question is why?

Usually the capacity for iPhone launch venues number in the 100's, not thousands. Would a massive Apple TV update even justify this? I'd wager that there's no way they'd preview the car this early.
Click to expand...

Maybe Donald Trump will be there. :)
 
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Looks like it's been confirmed. Game on.

Today a trusted source confirmed to us that yes, the activity at Bill Graham is indeed preparing for an Apple event.

Our source, who wished to remain anonymous due to the extreme privacy surrounding the event, has shown us documentation from event logistics indicating that Apple is renting the building through September 12th. This timing is consistent with what we were told by a security guard on Monday.
.
Click to expand...

http://hoodline.com/2015/08/source-apple-is-behind-mystery-event-at-bill-graham-civic-auditorium
 
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Dave245 said:
Interesting, still makes me wonder why they would need such a building just to announce new iPhones and an Apple TV, even last years event wasn't as big as this building and it showed off the Apple Watch, iPhones and Apple Pay.
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All I can come up with is either:
  1. The TV update is a huge update (potentially a leapfrog device), and they need the extra headcount to invite tv/film/entertainment industry.
  2. They're also introducing a TV subscription package
  3. The TV update includes major connected home functionality updates and some of the auditoriums interior space will be set aside for demos and such
  4. (v. unlikely) They're previewing the car.
 
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Izauze said:
All I can come up with is either:
  1. The TV update is a huge update (potentially a leapfrog device), and they need the extra headcount to invite tv/film/entertainment industry.
  2. They're also introducing a TV subscription package
  3. The TV update includes major connected home functionality updates and some of the auditoriums interior space will be set aside for demos and such
  4. (v. unlikely) They're previewing the car.
Click to expand...

I think the first 2 are more likely in this situation, remember last year they had that big white building where they showed off the Apple Watch and new iPhones, maybe they are doing the same this year with whatever products they are announcing. Who's to say the products will even be ready straight away, the Apple Watch was shown off last year but wasn't available until early this year. I don't think Apple would hire this building and go to all the trouble with security for no reason. I'm guessing they have something to show. Apple TV maybe is a bigger announcement than we all thought.
 
Izauze said:
All I can come up with is either:
  1. The TV update is a huge update (potentially a leapfrog device), and they need the extra headcount to invite tv/film/entertainment industry.
  2. They're also introducing a TV subscription package
  3. The TV update includes major connected home functionality updates and some of the auditoriums interior space will be set aside for demos and such
  4. (v. unlikely) They're previewing the car.
Click to expand...
I think you nailed it with number one.
 
very simple ....
so they can selling ticket, each cost 1.500 ,usd
7000 seat they can collect 10 million easily ....

apple is money machine maker ,,,, dont u know that:D
 
A solid source in Google has told me they are merging with Apple. They need the space for all the new GI phones.

.
.
.
Ok, just kidding
 
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oldwren said:
You're thinking of WWDC, which costs $1599 per ticket. To my knowledge, they've never sold tickets for press events.
Click to expand...

I think you're right-the press has to play nice to Apple all year to get invitations instead of having to buy their way in. WWDC is a whole different story though.
 
Izauze said:
All I can come up with is either:
  1. The TV update is a huge update (potentially a leapfrog device), and they need the extra headcount to invite tv/film/entertainment industry.
  2. They're also introducing a TV subscription package
  3. The TV update includes major connected home functionality updates and some of the auditoriums interior space will be set aside for demos and such
  4. (v. unlikely) They're previewing the car.
Click to expand...

1. yeah, very likely
2. I expect some subscription but it could be just announced and roll out in 2016
3. I think Apple TV will have something to do with HomeKit
4. very unlikely
 
oldwren said:
You're thinking of WWDC, which costs $1599 per ticket. To my knowledge, they've never sold tickets for press events.
Click to expand...

The press and bloggers provide free publicity for Apple after the even, so why should they pay?
WWDC is a whole different story, after the keynote there are plenty of sessions and labs so you go there to get training on the new technologies and help from Apple's engineers. $1600 for an entire week of training is a fair price.
 
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