Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

MacRumors

macrumors bot
Original poster
Apr 12, 2001
62,157
28,085


While the iPhone 15 and iPhone 15 Plus are available in a variety of colors, there is currently no (PRODUCT)RED option for the devices. However, there is a decent possibility that the color will make a reappearance early next year.

PRODUCT-RED-Apple.jpg

Apple has released at least one new iPhone in (PRODUCT)RED every year since 2017, so it seems probable that the color could be introduced for the iPhone 15 and iPhone 15 Plus in March or April of 2024, in order to boost sales of the devices midway through their product cycle. This is exactly what happened with the iPhone 7 and iPhone 8 series, which both gained a (PRODUCT)RED option about six to seven months after their initial release.

It's unclear if the iPhone 15 Pro and iPhone 15 Pro Max would also be made available in (PRODUCT)RED early next year. Earlier this year, 9to5Mac reported that Apple tested a dark red color option for the iPhone 15 Pro models, but leaker @URedditor disputed this claim. Regardless of whether or not the color was tested, there is always a first time for everything, so we shall see what transpires.

iPhone models released in (PRODUCT)RED over the years:
  • 2022: iPhone 14, iPhone 14 Plus, and the third-generation iPhone SE
  • 2021: iPhone 13 and iPhone 13 mini
  • 2020: iPhone 12, iPhone 12 mini, and the second-generation iPhone SE
  • 2019: iPhone 11
  • 2018: iPhone 8, iPhone 8 Plus, and iPhone XR
  • 2017: iPhone 7 and iPhone 7 Plus
Other mid-cycle color additions have included yellow for the iPhone 14 and iPhone 14 Plus in March 2023, green for the entire iPhone 13 lineup in March 2022, and purple for the iPhone 12 and iPhone 12 mini in April 2021.

Article Link: Will the iPhone 15 Launch in (PRODUCT)RED Next Year?
 

fuchsdh

macrumors 68010
Jun 19, 2014
2,004
1,781
Not a big fan of “(PRODUCT)RED” branding and I’m not convinced that’s the most efficient organization to donate money to if you want to maximize good. Maybe just a “red” color option and a big corporate donation to a better charity?
If someone's buying a (Product)RED product for the charitable contribution, they're doing it wrong. It's a nice "oh they chipped in some to charity when I bought this red color I like", it's obviously not a substitute for actual substantial donations.

If you're referring more to Apple's partnership with RED, I'm pretty sure that goes all the way back to the U2-Apple linkage with Bono. Direct donations are always a better option, but in the framework of a profit-seeking company I don't really expect them not to try and goose their sales at the same time. If it bothers a consumer, they can just forgo it entirely.
 

Lioness~

macrumors 68030
Apr 26, 2017
2,682
3,252
Sweden
I had a product (RED) 2018 XR iPhone, and no I won’t buy a red one again.
Absolutely not as I feel for it today though.
But if they release a Red only Mini between 2026-28, I might buy it.
Otherwise, I pass, as I like more neutral colors in general on tech.
 

Populus

macrumors 601
Aug 24, 2012
4,103
5,895
Spain, Europe
Yes, I think Apple is going to launch the product(RED) iPhone 15 in spring. Although my guess is that only the camera bump will be really red, while the rest of the back plane will be a pale red, a whiteish red.
 
  • Like
Reactions: Pinkyyy 💜🍎

HobeSoundDarryl

macrumors G4
Want RED? Case the phone. Want Pin Stripes? Case the phone. Want Hello Kitty? Case. Want Avengers? Case. Miss leather? Case. All colors are available with cases. And most cases will bring some shock-proof drop protection and/or more battery too. A small sampling of what is already for sale...

RedCases.jpg


I know there is a segment of naked (phone) fans... but for the abundant rest of us: get any color you want, any design you want, etc with a case. And if you change your mind in a few months, another case will completely alter the color of your phone and seem "like new" again.

And if you want to support a charity, send the donation direct to them... and/or volunteer some in-person time to them to insure that your contribution is entirely focused on the cause.
 
Last edited:

carlsson

macrumors 6502a
Jul 18, 2001
557
477
I have decided that my next iPhone will be a Red one! ("Product" or not.)
I hope it's available when I'm looking into it, in a year or two. :)
 

MRrainer

macrumors 65832
Aug 8, 2008
1,503
1,086
Zurich, Switzerland
I don't care about the donations or not. Absolutely not. But I do like the red color of my iPhone XR Product Red. And I do look forward to having another red iPhone. However, it looks like they're more and more difficult to keep around without a case. Which is a shame, because the case makes a large phone even larger.
 
  • Disagree
Reactions: coolfactor
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.