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It's not like Apple heavily subsidizes their iPhones and iPads.
What do you think Epic or Spotify or Meta subsidize?
Customers should have full choice to stick to Apple's App Store or install that elusive App which falls outside of Apple's walled garden rules and be self responsible for whatever havoc it causes on their phone.
Sure, thats exactly what they are proposing to enable in the EU next month. Fees are paid by developers to publish apps, not end users to install them.

By your precious logic, Microsoft and Android should also stop sideloading any apps on Windows and Android because everyone has been leaching on Windows for nearly 30 years.
There's a term "putting the genie back in the bottle". Monopoly platforms like Android and Windows would be skinned alive by regulators and private legal suits if they changed things after decades of third parties investing in their platform.
 
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Or they could just do the logical thing and provide actual guidelines for companies to follow rather than leave so much wiggle room.
They did - and those guidelines are reasonably clear. Example:

“The gatekeeper shall allow business users, free of charge, to communicate and promote offers, including under different conditions, to end users acquired via its core platform service or through other channels, and to conclude contracts with those end users, regardless of whether, for that purpose, they use the core platform services of the gatekeeper.”

👉🏻 Allow communication and concluding of contracts with end users. Without using the platform services of the gatekeeper. Free of charge.

It’s effectively entrapment.
It‘s not. It‘s not hard to comply.
 
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Mark is the answer to a question that nobody asked. MySpace, Friendster, etc...all of the old social media platforms were perfect. They didn't harvest your data to sell to the highest bidder. They didn't do shady deals with governments. And so forth. Facebook was better off when you actually had to have a college email address to join and it was literally a social network for college students to reach out to one another. Nothing more, nothing less. Mark should clean his own house before chastising someone else for theirs. Mark sold his soul a long time ago for $$$ and it shows, guy's beyond greedy.
 
Apple bought themselves at least two to three fiscal years where they can keep their profits through this loophole.

They know they'll have to comply eventually when EU will make a less ambiguous, stricter rule, but in the meantime, it'll keep the shareholders happy (and 3rd party devs pissed), and that was the goal
 
They did - and those guidelines are reasonably clear. Example:

“The gatekeeper shall allow business users, free of charge, to communicate and promote offers, including under different conditions, to end users acquired via its core platform service or through other channels, and to conclude contracts with those end users, regardless of whether, for that purpose, they use the core platform services of the gatekeeper.”

👉🏻 Allow communication and concluding of contracts with end users. Without using the platform services of the gatekeeper. Free of charge.


It‘s not. It‘s not hard to comply.

From that one excerpt, I believe Apple is complying. The Core Technology Fee is for use of Apple’s “core platform services,” which appear to be specifically exempted from the “free of charge” instruction.

But our interpretation is irrelevant. In the US, a law like this would be interpreted by the relevant administrative agencies, which would issue painstakingly detailed regulations to answer as many questions and resolve as many ambiguities as possible. Any remaining issues would be resolved by the courts. But the EU allows companies to interpret things for themselves, which inevitably leads to companies searching for loopholes and trying to do the least amount possible. It’s idiotic.
 
Quite the contrary - it wisely and correctly anticipated gatekeepers’ attempts to maliciously comply and undermine the legislation with any crafty tricks and loopholes they could come up with (just as Apple did).
exactly. Never underestimate the creativity of the greedy capitalists.
 
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I think Apple should just negotiate with EU authorities so all the changes under DMA will be seamlessly integrated under iOS 18.0, due this September. That way, we don't end up with "kludgy" solution that satisfies nobody.
 
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Uhhhh Epic develop the Unreal Engine - and Unity engine is developed by Unity.

Also Unreal engine is completely free 😅
Unreal Engine is free if you use it for learning purposes. If you make money with it, they charge you a percentage of what you earn. Last time I check was 12% of what you sell via the Epic Game Store.
 
Lol can we stop the hysterics and using the word “evil” to describe things that we just don’t agree with? The English language isn’t nearly capacious enough to handle this superlative creep.

Hitler was evil. Jeffrey Dahmer was evil. Apple’s DMA compliance plan is not evil.
no... the word is evil. they're doing "evil" sh!!t.

deliberate actions that knowingly harm people (users) against their will for entirely selfish and avoidable reasons are... ipso facto... evil.

is it hitler/stalin level evil as you stated? definitely not... but you don't need to Godwin this conversation.

its a common language word and maybe its better to focus concerns on condemning sh!tty actions by an otherwise overall positive company.
 
After listening to ATP talk about the details of Apple's DMA "compliance", I have to wonder if the EU will revisit this and force their hand with even more descriptive and restrictive rules

Apple really did everything they could to "comply technically" but completely miss the spirit and intention of the regulations.
 
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no... the word is evil. they're doing "evil" sh!!t.

deliberate actions that knowingly harm people (users) against their will for entirely selfish and avoidable reasons are... ipso facto... evil.

is it hitler/stalin level evil as you stated? definitely not... but you don't need to Godwin this conversation.

its a common language word and maybe its better to focus concerns on condemning sh!tty actions by an otherwise overall positive company.

Hyperbole much? Not getting your preference on something is not harm. Paying more than you would like is not harm. Again, I don't know on what planet you thought you were going to take Apple's intellectual property and use it use it for free, but it's not going to be this one.
 
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I think Apple should just negotiate with EU authorities so all the changes under DMA will be seamlessly integrated under iOS 18.0, due this September. That way, we don't end up with "kludgy" solution that satisfies nobody.
Supposedly they been working on this DMA solution for the last year. 18.0 rumors was discussed in todays Friday MacRumors video (21:25 timepoint) about if its huge is it a redesign by Dan or set of new features by Hartly, and the redesign thought Hartly thought no chance, it will always be something like present iOS only with new AI functionality. (Ajax)
 
After listening to ATP talk about the details of Apple's DMA "compliance", I have to wonder if the EU will revisit this and force their hand with even more descriptive and restrictive rules

Apple really did everything they could to "comply technically" but completely miss the spirit and intention of the regulations.

Regulators can't start setting prices or telling companies they have to give their IP away for free. Noting in the law gives them that power. That would make the IP of every EU company worthless if they could. It also would really look bad when you have European companies in courts around the world like Ericsson and Nokia arguing for more royalties and licensing fees on their IP, while telling foreign companies that have to give theirs away.
 
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