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If it comes with 32gb RAM it's an instant buy for me.
It won't assuming we're still on M2 which the rumours painstakingly are claiming, 24gb is the max and I assume this will remain even on the M3 as they're promising more Ram on the Pro & Max chips.
13.6" M2 Macbook Air (16/512): $1699
14.2" M2 Macbook Pro (16/512): $1999
15" M2 Macbook Air (16/512): $1849 ???
This is becoming really confounding on how many products are that close in price, on paper a $1500-1600 15 inch MacBook Air makes sense, but the upgrades aren't worth it and thus only attract a certain market.
I'm betting that the 13' M2 drops down $1,100, M1 MBA to $700, and M2 MBP to $1000, so that the new 15in can take the M2 13' in price spot to be a reasonable $1200.
MacBook Air will never be as cheap as a Mac Mini, I seriously doubt $900 for the base model will ever return, they'll either kill the M1 or just indefinitely keep it around like they are with the 13" Pro, as they'll also always price that higher than the base Air to make it look like a Pro device.
I really can't see Apple offering a full fledged laptop at $700 regular price. (disregarding discounts)
It's more likely that they drop the M2 13" at $999 and discontinue the M1 altogether.
Agreed.
I agree with the price drop, but theres going to be a $200 minimum price difference from 13 and 15"
Given the $500 difference between the Pros, I suspect $300-400 to be very likely pricing it at the $1500-1600 sweet spot half way between the 13" Air and 14" Pro.
Jeez… if it’s only $150 away from a Pro model, it’s a joke of a product. Just like the iPhone 14 Plus.
Yeah Apple is starting to become out of hand by excusing $2000+ base model Macs with a long list of middle tier models.
Please default to more then 8/256
It's crazy Apple is still using 8gb as a base given there were complaints about that a decade ago, add onto that the SOC promises they claim. Perhaps they'll remedy this with just 12 & 24gb option on the M3 chips.
256gb on the other hand is pretty reasonable as it'll keep it a lower baseline than the MacBook Pros and that is plenty of storage for most people.
17 inch or no purchase
Then no purchase, it's clear the 16 inch pro was the compromise made for people hating the loss of the 17 inch models.
Please Tim Crook give us 12GB of RAM at least. Won't cut your margins much I promise.
But it'll cost $5/s
I won't buy a Mac with a M2 processor.
Then wait for M3 or don't buy a Mac..
$2,500+? What foolish person is paying full retail when they're always on sale?

A 16" MBP with M1 Pro 16/512 can often be purchased for around $1,800. And the newer M2 Pro version for around $2,200

Adorama is selling 16" MBP with M1 Pro 32/512 for $1999.99 ($2,099.99 - $100 with APINSIDER)

If this 15" MBA is anywhere near $1,800 which I suspect it will be, then a 16" MBP with M1 Pro 16/512 for $1,800 is the smarter buy.
Isn't that a significant problem that rather than paying reasonable on the high side for a new Mac people are now resorting for used models to cut that $2000 price.
Another pointless product added to an already bloated lineup. It’s uncanny how Apple today is a mirror image of early 90s Apple.
Sadly, were looking at 5 iPhone models, 5 iPad models, 5 MacBook Models, 4 Apple Watch Models, all product lines that could easily be reduced. The odd thing is the Mac desktop line feels like it's hurting with the 4 since they discontinued the good iMac model.
Hopefully this is what we will see in June 2023...

View attachment 2197479
If only, the fact the notch made its way to the Mac lineup is so useless, add to that it's not even encasing Face ID.
 
sH6ptZPXEt7v4LvC2FANyb-1200-80.png


Its not.
Prove it. What is the limitation? The amount of memory a processor can support is determined by its number of address lines. 16GB takes 34 addresss lines. 32GB requires 35 address lines.

The reason the M2 is limited is because Apple didn't offer any more. Probably to differentiate from a Pro version.
 
When the 13" gets an update to M3 later this year, will the 15" come along? In which case, a whole launch for a few months of an M2 15"? Or is it weirder if it doesn't, and then the 13" has M3 while the 15" lags half a year behind on M2?

I guess though it's kind of consistent with the supply chain reports that they had to massively reduce M2 production because it wasn't selling that well. But a price bump, a sus economy, and M2 being a hotter M1 on the same process node didn't help, M3 on N3 should be a decent jump.

Launching at WWDC instead of with the M3 13" makes things weird
 
I'm sure that there are some lost sales due to the low spec of base models. But also, there are people who have the same fear & bought a higher-spec model instead.

Apple must have done some analysis and decided the revenue is better this way.
His suggestion was to increase the base model from 8GB to 12GB.

What i mean is that if Apple increases improves base model, they will lose revenue from that excessively priced memory upgrade that people purchase unnecessarily out of fear.

A potential buyer who is looking at a Mac and finds it inadequately spec’d is most likely to (1) pay for a spec bump or (2) buy a higher end Mac. The least likely scenario is that they will drop Mac altogether and go buy a PC, IMHO. This is why apple has no incentive to improve the base spec to 12 Gb, even if it really costs them almost nothing.
 
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I would love to have m3, 120 herz and higher base configuration, but most important better loudspeakers than the 13”. If not I will probably go for the pro 14.
 
If they get the pricing right, I may well drop my intention to buy a 16” MBP and buy both me and the missus a 15” Air.

I’m no longer a power user and figure M2 performance will still be a step up from my 2016 i7 MBP so can buy two for little more than a mid spec MBP.

Fingers crossed they don’t do silly pricing (yeah, I know…it’s Apple!)
A step up from the 2016 i7? It will run circles around it without trying.
 
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I've been dreaming of a larger MacBook Air for years! It's silly that if you only want a larger screen you need to buy a 16" MacBook Pro. My PC has 16 cores with 64GB RAM so if I need performance then I can use that. I just want a basic MacBook with a large screen. I'd probably get a 24GB/512GB configuration.
 
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If this is true and we are talking 3rd party resellers then I would expect to see a release Before WWDC (which would not be Unexpected)!
 
I've been dreaming of a larger MacBook Air for years! It's silly that if you only want a larger screen you need to buy a 16" MacBook Pro. My PC has 16 cores with 64GB RAM so if I need performance then I can use that. I just want a basic MacBook with a large screen. I'd probably get a 24GB/512GB configuration.
I'm thinking 24GB/1T. My work PC laptop has 32GB/512GB, which is okey, but it's a lease that gets replaced every two years. Its main use is to remote into my work workstation, though I do some smaller projects on it now and then. I want my personal machines to last at least twice as long, so a bit of future proofing. The lighter weight of an Air would be great, but a 13" is just too small. What I call a manager's laptop. 🤣

I just checked my home PC and its 64GB/13.5T. 3T free, so still have plenty of room there. ;) I've been slowly upgrading smaller SSDs with 4T's as I run low. But it's a PC, so it plays games... For those that don't play AAA games, it isn't unusual these days for one game to take over 100GB, especially if mod'ed. Which pretty much forecloses ever using a Mac with Apple's upgrade prices...
 
15" MacBook Air in midnight would be perfection. Currently have an M2 Air and it's my favourite laptop I've ever owned (coming from older 15" MBPs). Have a Mac Studio for heavy lifting, the Air is used on the go photo editing and admin stuff - the 13" screen is the only thing I'd change.

Don't get the whole "won't buy an M2 machine blah blah" - performs more than well enough for the target audience of this machine. It's a tool to get a job done at the end of the day
 
I honestly believe if Steve were still around this product wouldn’t just be a bigger 13 air. I think it would have had a wow factor to it. Thinner, lighter various colors etc.

This release, while solid and worthwhile, just won’t capture the imagination of the market. M3 would have massively helped with that as they could have reduced battery size and made it light. M3 will be where it’s at honestly. But that’s not Apple’s fault.

I got a feeling the M2, while a very capable chip, won’t sit well in the history of M chips.
 
I won't buy a Mac with a M2 processor.
Why not? M2 rocks, and with established yields should be much less expensive than M3. And MBA is the low end of Apple laptops, so value add of M3 will be negligible. Just what is it that you expect much more expensive M3 to provide?
 
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