44% of iPhone Users Intend to Upgrade to iPhone 13, Survey Shows

[fwmireault]

My point isn’t whether or not users know what features are called or what they do. My point is data is data and saying it’s “not true” is meaningless when you consider the numbers Apple puts up consistent. There is no evidence not to believe this report.

Nobody here is doubting Apple profitability. I am sure that a decent chunk of customers will upgrade to the 13 lineup. I just want to point that iPhone 13 will probably be a pretty incremental upgrade compared to the iPhone 12, reducing the incentive to change the phone for many customers. And for that reason, I’m doubting that almost half actual iPhone customers would upgrade, and I think it will be less than that. I could be wrong of course, but I would not blindly agree to the results of a web survey.

When you look at smartphone market share, Apple has slowly declined in the past few years due to strong competition. But Apple will make more profit than any of theirs competitors, for many reasons. I would not mix profitability with market share with Apple.

 

[Yokon54]

Nobody here is doubting Apple profitability. I am sure that a decent chunk of customers will upgrade to the 13 lineup. I just want to point that iPhone 13 will probably be a pretty incremental upgrade compared to the iPhone 12, reducing the incentive to change the phone for many customers. And for that reason, I’m doubting that almost half actual iPhone customers would upgrade, and I think it will be less than that. I could be wrong of course, but I would not blindly agree to the results of a web survey.

When you look at smartphone market share, Apple has slowly declined in the past few years due to strong competition. But Apple will make more profit than any of theirs competitors, for many reasons. I would not mix profitability with market share with Apple.

Who is even talking about market share? Apple doesn’t compete in the under $300 market which is where most phones outside of first world countries are priced. Apple market share in premium phones is something like 48% in The US, more than any single manufacturer.

This is a data point. Now post your data point that counters this survey. “I don’t think it’s right” isn’t data. They may not all turn into sales, but 44% of all iPhones are not that latest model, agreed? That could mean a huge number would upgrade as we are in the early innings of 5G. You aren’t looking at iPhone 12 users upgrading to iPhone 13, or even iPhone 11 users. There are tons of iPhone 6,7, 8 and X out there.

I bring up profitability to illustrate the demand for Apple products, particularly high priced ones. iPhone just put up its strongest growth in years at 50% y/y.

 

[fwmireault]

Who is even talking about market share? Apple doesn’t compete in the under $300 market which is where most phones outside of first world countries are priced. Apple market share in premium phones is something like 48% in The US, more than any single manufacturer.

This is a data point. Now post your data point that counters this survey. “I don’t think it’s right” isn’t data. They may not all turn into sales, but 44% of all iPhones are not that latest model, agreed? That could mean a huge number would upgrade as we are in the early innings of 5G. You aren’t looking at iPhone 12 users upgrading to iPhone 13, or even iPhone 11 users. There are tons of iPhone 6,7, 8 and X out there.

I bring up profitability to illustrate the demand for Apple products, particularly high priced ones. iPhone just put up its strongest growth in years at 50% y/y.

Don’t talk to me about data, because your statement rely on a single web survey, which means nothing. Oh, and it rely on Apple profitability, which also means nothing.

Apple doesn’t reveal how many units are selled, which means we can’t estimate the proportion of iPhone upgraders. It may be 10%, 25%, 33%, we don’t know (and so can’t you). We surely can analyse some tendencies and try to estimate it. I explained earlier in this thread why I think it’s not likely that almost 50% of iPhone owners will upgrade (which doesn’t mean that I think that the iPhone 13 will not sell well). You have the right to disagree and to think that this survey is the truth, but that doesn’t make your opinion more true than mine.

 

[Ursadorable]

Omg, what anti-privacy functionality? The one where they check if you uploaded any picture from the CSAM database without actually looking at any of the pictures? And only if you actually decide to use iCloud Photos.

Until they don't... If anyone believe this won't be expanded, they are deluded. They already announced they're rolling this out to 3rd party software (another expansion).

In the immortal words of Darth Vader, "I am altering the deal. Pray I don't alter it any further."

 

[Khedron]

One has a wall clock. Very retro, I know.

That you carry around with you everywhere you go?

Please say yes.

 

[Michael Scrip]

i thought every gen as many as 100% intend to upgrade.

I'm sure it's pretty close to 100% of iPhone owners say their next phone will be an iPhone.

But if the survey was specifically about iPhone 13... I wonder how many people surveyed currently have iPhone 12? Or iPhone 11?

Not many people upgrade every year. Hell... not many people upgrade every two years anymore. Phones can last a long time these days.

Take me for instance. I have an iPhone 12 Pro Max right now. If I was in the survey... I'd tell them I will not be upgrading to the iPhone 13.

But I will upgrade to another iPhone sometime.

 

[Kirkster]

I upgrade every couple releases but may be hanging onto my 11 Pro a bit longer to see how the privacy stuff shakes out. Might just wait on the 13…. At least the 11 Pro had a great camera..

 

[Thebrochure]

After this privacy fiasco and ten years of being a loyal iPhone user, I'm definitely not upgrading. As a matter of fact, I'm downgrading to a dumb phone again and saying bye-bye to smart phones (and their ever-expanding tracking techniques) in general.

 

[CCPisFascism]

I was until last week until lost all of my faith.

 

[Scarpad]

As many as 44 percent of iPhone users intend to upgrade to an iPhone 13 model and displays with 120Hz refresh rates is the most anticipated new feature, according to a new survey by SellCell.

Of the 44 percent of respondents that intend to upgrade to an iPhone 13 model, 38.2 percent intend to buy the 6.1-inch iPhone 13, 30.8 percent intend to buy the 6.7-inch iPhone 13 Pro Max, and 24 percent intend to buy the 6.1-inch iPhone 13 Pro.

Strikingly, a mere seven percent of respondents are interested in the iPhone 13 mini. Apple is expected to discontinue the 5.4-inch mini form factor model next year due to poor sales.

The rumored feature that customers are most excited for in the iPhone 13 lineup is a high-refresh rate 120Hz display, according to 22 percent of survey respondents. 18.2 percent of respondents are hoping for under-display Touch ID, but may be disappointed as this is not expected to come to new iPhone models until 2023. 16 percent are anticipating an always-on display, while 10.9 percent are excited about the prospect of a smaller notch.

The responses also indicated that customers are least excited for new color options, a faster processor, reverse wireless charging, and Wi-Fi 6E connectivity, with these potential features being favored in less than five percent of survey responses.

Some of Apple's other upcoming products, such as the Apple Watch Series 7 and third-generation AirPods aroused little interest from survey respondents. 72.7 percent of respondents said that they were not interested in buying the Apple Watch Series 7 and 87.1 percent of respondents said that they were not interested in buying third-generation AirPods.

Compared to the high level of interest in upgrading to the iPhone 13, the Apple Watch Series 7 and third-generation AirPods appear to be significantly less enticing to potential customers.

SellCell's findings were based on survey responses from more than 3,000 iPhone owners aged 18 or older, based in the United States, between July 28 and August 6.

Article Link: 44% of iPhone Users Intend to Upgrade to iPhone 13, Survey Shows

I'm only upgrading because my 12 mini sucks for battery so 13 pro max for me

 

[TrickyTreeRed]

As Apple has been kind enough to provide iOS 15 updates to my circa 2017 iPhone SE, I'm holding off for another year. A new $65 battery from the Apple Store and new deeply discounted Spigen case and my SE is as good as new!

 

[Yokon54]

Don’t talk to me about data, because your statement rely on a single web survey, which means nothing. Oh, and it rely on Apple profitability, which also means nothing.

Apple doesn’t reveal how many units are selled, which means we can’t estimate the proportion of iPhone upgraders. It may be 10%, 25%, 33%, we don’t know (and so can’t you). We surely can analyse some tendencies and try to estimate it. I explained earlier in this thread why I think it’s not likely that almost 50% of iPhone owners will upgrade (which doesn’t mean that I think that the iPhone 13 will not sell well). You have the right to disagree and to think that this survey is the truth, but that doesn’t make your opinion more true than mine.

So mine is based on at least some data and yours is strictly an opinion? Makes sense.

 

[jbp238]

My hand is forced this year by the upcoming sunsetting of 3G networks. But I'm more likely to go with a refurbished 8 instead. I'm used to an older phone, so I'm happy to sit this one out while things like periscopes, notchless, etc. come into greater focus.

That being said, the 13 mini does sound nice. But is it 3-4 times as nice, for 3-4 times the price? Not sure I feel that way.

 

[constantsnags!]

Excited to get the 13 Mini!

I bought the 12 Mini, and loved it - with two exceptions. The battery life *sucks*, and the portrait lens was something I really missed. Sold it and got the 12 Pro Max. I love everything about it but the screen size. Next time, probably around iPhone 14 or 15, I’ll go for the smaller Pro. The XS was lovely and around that size is probably the sweet spot for me.

 

[lbmdk1]

How can you be excited about the prospect of a smaller notch - while the world is in flames?

 

[The-Real-Deal82]

I have to say the percentage claimed in the OP is a little meaningless lol. You could hold another survey and say 96% of people aren’t upgrading to the iPhone 13 too.

It depends who you ask!

 

[huanbrother]

I would turn ProMotion off to enjoy the best battery life on the iPhone. 4300 ish mAh @60hz, nice.

 

[The Game 161]

Until they don't... If anyone believe this won't be expanded, they are deluded. They already announced they're rolling this out to 3rd party software (another expansion).

In the immortal words of Darth Vader, "I am altering the deal. Pray I don't alter it any further."

And if they wanted to do such a thing they will announce as such. They could have easily rolled this out without saying anybody. As always people are overreacting badly to this not that it’s a surprise. People were fooled thinking Apple was privacy king when Infact all phones are the same risk

 

[ds2000]

I truly don't understand the obsession with high refresh displays, especially on something so tiny. I've had an iPad Pro with the Pro Motion display, and I really can't tell one way or the other any difference from my iPhone or my desktop monitor which is 60hz.

I completely agree, for me. However, there are people that have long train commutes and use their phones a lot, I guess maybe they'll see a small difference.

I don't understand why some people upgrade every year, its essentially "here's our new processor, its so much faster than the last, here's our camera, its the most revolutionary camera yet for capturing those precious moments" - repeat every year.

 

[brgjoe]

I probably wouldn't know the difference between 60hz and Pro-motion either. But I'm sure there are those who can and could use the higher refresh rates. I just don't see where I would need it on my Mini.

Right now am leaning towards not upgrading. I am happy with my 12 Mini. But if they add telephoto capabilities and slightly better battery life, I may be tempted. Plus this will likely be the last year of the Mini (sadly). So it might be nice to get the latest of that version as well.

I guess I shall see what's included in the latest Mini before making any conclusions.

 

[MacBH928]

As long as they intend to push forward with their anti-privacy functionality, my iPhone XS is my last iPhone.

please note that the CSAM thing is what they actually announced, you never know what happens behind closed doors like when they caught them playing back Siri recordings of people. MacOS and iOS is closed source operating systems so you never know what is gettin transmitted back to them.

All this time it was based on trust they do not breach their user's privacy like Google and FB, but it takes many years to build trust and just a second to break it.

 

[George Dawes]

Better battery , better camera , bigger storage , lower price .. nah I’ll pass thx /s

 

[fwmireault]

So mine is based on at least some data and yours is strictly an opinion? Makes sense.

Your opinion like mine isn’t based on the relevant data because this data is not public. But yeah, if looking at Apple profitability makes you feel good, you can continue to reinforce your ideas and believe anything a web survey says

 

[femike]

Not any more.

 

[T Coma]

lots of tech fashionistas these days, moreso in the apple world, and most definitely on MR. Still, there are plenty of users, even on MR 😳 that consider a phone a tool: use as needed, until it breaks, then replace. No need to impress the other kids at school or the ponces at the café. My 7 still works perfectly fine, so i won’t be “upgrading” it till i need to replace it. Of course, I still drive a practically unbreakable 99 Tacoma, so I might not be the person the marketers want to survey. Not a lot of that here in flyover country.