Lack of innovation so you fluff **** up and blow smoke up peoples A$$.How is "Same Sizes" a feature (one of the 8 features) for the Iphone 15? What is that? That's like saying everything the same is a feature too.
So basically more RAM and a new CHIP is all they can brag about as they have been doing for 10 years. I remember Microsoft used to release new stuff every 3 months and it was "faster processor" every single time before Jobs took Apple to where it is. Once Jobs came in the picture and changed the world and didn't use this Microsoft formula, they had to change and start innovating.