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Any Idea how they can fix this?

My thoughts. Ditch Creepy Face ID. Get Touch ID working under Glass. Have reasonable RAM configurations like 128 GB and 256 GB in the line up. Bezel-less design as much as possible. Beef up security and assure us that we are not being tracked or spied on. No Back Doors. Improve the rear/front camera with depth of field software compensation. Set the price around $800 for the high end model. A thicker top bezel is permissible to house the front camera and ear speaker. Include the Lightning to 1/8 sony Jack in the box.
Then watch sales return.

For the IPad Get something working in the fold-able screen space. Overall Avoid Carcinogenic 5G.
I'd love 256GB of RAM too...in 2050.
 
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Tim Cook is MUCH closer to a John Sculley type CEO then a Steve Jobs. Remember Sculley was also very successful for several years after Jobs left before things started to fall apart.
So basically you’re saying Saint Steve had no clue how to pick a CEO. Or groom a management team for when he was no longer there.
 
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Scott Forstall was Steve Jobs protege. If Jobs had lived a few more years and Forstall would have been a little older with more experience he would have named the CEO to replace Jobs. Cook was a the safe "bean counter" to keep things going smooth for a few years, but with no vision and little enthusiasm for the products his tenure is starting to be a drag on Apple. They fired Forstall soon after Steve Jobs died because he was too close to a "young Steve" and he scared them.

Exactly right.
 
The last time Apple got crushed this badly was back in 2013. The stock went from $700 to $385 in about 6 months. It took about a year and half for AAPL to recover back to the $700 level ($100 after 7:1 split). But when it did, did a double-plus (up to $230).

We haven't quite hit the 45% drop of 2013. 45% would be about $126 (which is right around where @stylinexpat) shows a GAP in that chart of his. Hope we don't go too much lower. AAPL better tell a good story later this month.

HANG ON, it's gonna be a bumpy ride!
Difference back then was that sales were increasing, not falling like sales are now.
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Apple has over a billion active iOS users
The have a lot but you have stated an incorrect number.
Many people have multiple devices so you could at least half that figure.


I did notice that a lot of the Apple share holders are missing from this thread today...
 
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Tim Cook is MUCH closer to a John Sculley type CEO then a Steve Jobs. Remember Sculley was also very successful for several years after Jobs left before things started to fall apart.
So basically you’re saying Saint Steve had no clue how to pick a CEO. Or groom a management team for when he was no longer there.
Scott Forstall was Steve Jobs protege. If Jobs had lived a few more years and Forstall would have been a little older with more experience he would have named the CEO to replace Jobs. Cook was a the safe "bean counter" to keep things going smooth for a few years, but with no vision and little enthusiasm for the products his tenure is starting to be a drag on Apple. They fired Forstall soon after Steve Jobs died because he was too close to a "young Steve" and he scared them.
Do you have a source for this or is if just your opinion? What makes Scott Forstall CEO quality? And why hasn’t he been hired anywhere in an executive position if he was/is CEO material?
 
The have a lot but you have stated an incorrect number.
Many people have multiple devices so you could at least half that figure.
My bad. It’s devices not users. And as of February 2018 the figure was 1.3B. Even if only a third of that is active users that’s still over 400 million.
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Exactly right.
So why has no one hired Forstall? Why isn’t he CEO of some tech startup? Or working for Google or Microsoft? If he’s a product visionary and CEO material you’d think some tech company would have hired him by now.
 
My bad. It’s devices not users. And as of February 2018 the figure was 1.3B. Even if only a third of that is active users that’s still over 400 million.
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So why has no one hired Forstall? Why isn’t he CEO of some tech startup? Or working for Google or Microsoft? If he’s a product visionary and CEO material you’d think some tech company would have hired him by now.

Maybe he's made enough money and is just enjoying life now? I'm roughly same age as him, and with the money he's probably made, the last thing on my mind would be working. Especially after cashing in all that apple stock.
 
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AAPL has opened at $144 today on the stock market, with share prices sliding roughly nine percent after Apple lowered its revenue guidance by up to $9 billion for the first quarter of its 2019 fiscal year.

aapl-jan-3-2019.jpg

AAPL is down just over 35 percent since closing at $222.22 on November 1, just prior to its last earnings report.

In a letter to shareholders on Wednesday, Apple disclosed that its revenue will be lower than its original guidance for the first quarter of its 2019 fiscal year, coming in at approximately $84 billion. Apple originally guided for revenue of $89 billion to $93 billion in the quarter on November 1.

The letter said lower than anticipated iPhone revenue, primarily in Greater China, accounts for the entire revenue shortfall.

In an internal memo, Apple CEO Tim Cook said he will host an all-hands meeting with employees today at 9:30 a.m. Pacific Time at Apple's Town Hall auditorium on its Infinite Loop campus to answer questions about the shortfall.

AAPL was already dragged down by Apple's recent announcement that it will no longer disclose iPhone, iPad, and Mac unit sales starting with its next quarterly earnings report. The move sparked fears among some investors and analysts that Apple had something to hide, particularly regarding slowing iPhone sales.

Apple yesterday announced that it will report its earnings for the first quarter of its 2019 fiscal year on January 29.

Article Link: AAPL Opens at $144, Sliding Nearly 10% After Major Revenue Cut and Down 35% Since Early November
Apple's iPhone problems are just beginning. The sales doldrums will continue when it becomes clear that even among those who are willing to pony up a grand for a new iPhone, there are going to be plenty who can only justify the large outlay by making a bargain with themselves that they'd keep their new phone for a LOT longer than the traditional one year. Apple and its rivals have made a lot of money off that particular tradition, but in their short-sighted race towards the thousand-dollar mark they have managed to make it deader than a fried mule.

Look, it's okay for a company to put out a premium product. Nothing wrong with General Motors making both Cadillacs and Chevrolets with cloth seats. What would not be such a bright idea would be for GM to make ONLY Cadillacs, and under Tim Cook that's become the guiding policy for a lot of its products as genuinely entry-level models continue to disappear from the lineup (most recently for the Mac Mini, where the e.-l. version just got bumped up to $800, which is bound to have a chilling effect on school district purchasers, among others). Let's not talk about the Chinese market, which is currently dominating the news coverage. It seems that in India the standard of living is such that nobody can come even close to affording a modern iPhone. So, by declining to offer an equivalent of that stripper Chevvy with the cloth seats, Apple is kissing off an entire subcontinent containing approximately 1. 3 billion potential customers. Exactly how good an idea is that?

Right here we would appear to have evidence for a monumental failure of judgment by Apple's senior leadership. According to my personally-developed Huitzilopotchli Theory of Corporate Dynamics, there come times in the history of every human organization where a human sacrifice becomes necessary, some poor guy needs to be frog-marched up the pyramid to appease the angry gods (ideally but not always necessarily the guy responsible for creating the need). This certainly appears to be one such time. How ya doin', Tim?
 
Apple's iPhone problems are just beginning. The sales doldrums will continue when it becomes clear that even among those who are willing to pony up a grand for a new iPhone, there are going to be plenty who can only justify the large outlay by making a bargain with themselves that they'd keep their new phone for a LOT longer than the traditional one year. Apple and its rivals have made a lot of money off that particular tradition, but in their short-sighted race towards the thousand-dollar mark they have managed to make it deader than a fried mule.

Look, it's okay for a company to put out a premium product. Nothing wrong with General Motors making both Cadillacs and Chevrolets with cloth seats. What would not be such a bright idea would be for GM to make ONLY Cadillacs, and under Tim Cook that's become the guiding policy for a lot of its products as genuinely entry-level models continue to disappear from the lineup (most recently for the Mac Mini, where the e.-l. version just got bumped up to $800, which is bound to have a chilling effect on school district purchasers, among others). Let's not talk about the Chinese market, which is currently dominating the news coverage. It seems that in India the standard of living is such that nobody can come even close to affording a modern iPhone. So, by declining to offer an equivalent of that stripper Chevvy with the cloth seats, Apple is kissing off an entire subcontinent containing approximately 1. 3 billion potential customers. Exactly how good an idea is that?

Right here we would appear to have evidence for a monumental failure of judgment by Apple's senior leadership. According to my personally-developed Huitzilopotchli Theory of Corporate Dynamics, there come times in the history of every human organization where a human sacrifice becomes necessary, some poor guy needs to be frog-marched up the pyramid to appease the angry gods (ideally but not always necessarily the guy responsible for creating the need). This certainly appears to be one such time. How ya doin', Tim?

Agreed, No one needs a new smartphone every year now that they have matured. Heck, large 4K TV's are cheaper. People don't buy new TV's every year. Same is starting to happen with smartphones. Put majority of your revenue in one product that has now matured, Apple is now feeling the effects. Really not rocket science.
 
I'm confident the announcement and sudden release of the 2019 Mac Pro and Cinema Display will fuel investors. I almost said that with a straight face...:cool:

Nah, but seriously. Bring back the Mac!
 
Who will be Apple's CEO this time next year?

Hopefully not Tim.
The internet echo chamber is alive and well here. In a year’s time it is just as likely people will be kicking themselves for not investing in Apple right now.
I suspect you are correct. Warren Buffet has lots of Apple Stock and I suspect he is buying more. The best time to buy is when there is blood running in the streets.
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Angela Ahrendts will be the next Apple CEO.

Bookmark me.
I suspect you are correct since there is a lot of pressure to put women in top jobs. She has made some spectacular Apple Stores.
 
I'm not a fan of Tim, but looking at their upper management team, who's better? I can't see anyone; the last thing Apple needs is someone worse in charge.

If only there was a pool of over 7 billion people to choose from outside of Apple's management team, IF ONLY.
 
Stock price fluctuates all the time. What a temporary price drop tells us? Nothing!
[doublepost=1546526882][/doublepost]Apple, please don't buy back any stocks; use the money to lower prices of your products and apps! That will expand your customer base and build foundation for a better future. SJ had said that before.

Yeah thats just a small “fluctate”
 
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The bubble had to burst at some point.

I know that Tim is not Steve, but I think Tim still wants to do a good job. Not having Steve run things doesn't mean there's not something new coming along. Apple can't blow everyone's mind every time they hold an event.

I think most the products they released this year are great products but maybe not as exciting as things used to be. That happens when a category matures. It's harder to really bring in mind-blowing products.

Things will rebound eventually, maybe not to the highs they were before the dip, but they'll come back once the market does.

Just my 2-cents.

News flash
Apple hasnt blown minds in years
 
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