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Adobe should have done this a long time ago. It would have been much better for them to have just gone "Actually, you're right... Flash is kind of crappy. Let's embrace HTML5". They just chose the hard way. They've ended up going down the HTML5 road anyway.

Looks like they did exactly that. From looking at this, Adobe must have made that decision in (maybe) late 2009 Do you think they wrote this in a week? Software like this required many thousands of man hours to write.

If they do drop Flash it will only be after their replacement is very mature.
 
Remember?

Remember this? "Perhaps Adobe should focus more on creating great HTML5 tools for the future, and less on criticizing Apple for leaving the past behind." http://www.apple.com/hotnews/thoughts-on-flash/

Looks like Abode took his advice. It only took 15 months, which is a short development time for something like this, I think. Even though non-photoshop Adobe software is kind of annoying for us non-professional Mac users, I'm glad to see them release something like this to try to stay relevant in a post-flash world.
 
The re-writting of it should have still been Flash...but with a better timeline, ui, etc. It's not a well written program and still was based on it's 1996 counterpart.

Flash with a better timeline, ui, etc. is not Flash anymore... its a new tool. Why build a new tool with new capabilities on an old codebase?
 
It's funny you'd say that. Actually before Flash, Adobe used to make a product called LiveMotion which output animations to SVG format, one of the formats that is supposed to replace Flash. The product never caught on because there was no browser support for it. Here we are over 10 years later and all the fanboys are screaming bloody murder. Funny how times change.

Not tha case with HTML5 since it's web core.
 
Awesome

I guess people forget that the only reason Apple is still around is because of Adobe.

They make awesome products, even if the UI isn't always the best. Sure not everything works great (Premiere Voice to Script and Dreamweaver Coding are terrible), Edge looks like it could be an awesome solution.

As to the Flash haters, the average non-apple consumer (most of the world) still uses and loves Flash. Until HTML5 is supported in all browsers for at least 5 years (the time it takes the average user to upgrade in all environments), Flash will still be here. Sure, more people are accessing content on mobile devices, but it's not to the point of market saturation. Stop crying and build for your audience.
 
I smell Creative Suite 5.6 with special pricing to those, like me, who forked out bucks to go from 4 to 5. to 5.5
 
Even though non-photoshop Adobe software is kind of annoying for us non-professional Mac users, I'm glad to see them release something like this to try to stay relevant in a post-flash world.
Stay relevant? They make more then Photoshop and Flash. You said yourself: Adobe makes pro tools for professional users. They're not even in the same market as Apple. It would like saying snap-on needs to make wrenches for consumers or harbor freight is going will overtake them.
 
I guess people forget that the only reason Apple is still around is because of Adobe.

They make awesome products, even if the UI isn't always the best. Sure not everything works great (Premiere Voice to Script and Dreamweaver Coding are terrible), Edge looks like it could be an awesome solution.

As to the Flash haters, the average non-apple consumer (most of the world) still uses and loves Flash. Until HTML5 is supported in all browsers for at least 5 years (the time it takes the average user to upgrade in all environments), Flash will still be here. Sure, more people are accessing content on mobile devices, but it's not to the point of market saturation. Stop crying and build for your audience.

There are more people with iPads then all other tablets combined and more people with iPhones then any other smartphone. I think perhaps you are mistaken.
 
For anyone who's actually used this, it's a reminder that HTML5 is in a pretty poor state at the moment. Audio timings for example are implemented differently in all four major browsers. You've got to output four different versions of your site, and the animations are very primative compared to what Flash can do.

And that's not even getting to the fact that a massive amount of the video content actually watched on the internet still needs DRM - which means either a specially written app for every platform (unsustainable, and not good news for Mac users give the lessons of history) or a proprietry plug-in.

On the plus side however, iOS users will soon be seeing a lot more ads which will be an awful lot more difficult to block on all platforms as a result. Woooo, congrats anti-flash evangelists. /sarcasm

Phazer
 
As to the Flash haters, the average non-apple consumer (most of the world) still uses and loves Flash. .


I run a Media ministry for our church and we use Flash exclusively for broadcasts and let me tell you the complaints I get from our viewers about how slow the plugins run and how choppy the video can be. All this due to poor Flash coding and not working the same across multiple platforms. In fact, once we put native mobile support in place, including iOS support the complaints went away.
 
There are more people with iPads then all other tablets combined and more people with iPhones then any other smartphone. I think perhaps you are mistaken.

There are more people running IE6 than every tablet and smartphone user on all platforms put together.

Phazer
 
Opportunity Knocks

If Adobe plays its cards right it could dominate HTML5 like it dominates photo and publishing.
 
I guess people forget that the only reason Apple is still around is because of Adobe.

Uh, no. The reason Apple is still around is because of the introduction of the iPod/ iTunes ecosystem and then the continuing innovation of new products like iPhone, iPad, etc.

Though many professionals (me included) use Adobe products (Photoshop) Adobe has done almost everything possible to hinder the development of the Mac versions of their products (again, Photoshop; it not being 64bit when it's Windows counterpart is, the crap that is Flash, etc.)
 
It's funny you'd say that. Actually before Flash, Adobe used to make a product called LiveMotion which output animations to SVG format, one of the formats that is supposed to replace Flash. The product never caught on because there was no browser support for it. Here we are over 10 years later and all the fanboys are screaming bloody murder. Funny how times change.

Not before flash... Adobe Livemotion was a competitor to flash before Adobe bought Macromedia... it was a nice interface to SWF files for those who had experience with After effects. Unfortunately, its capabilities were always a full version behind Flash and that is what killed it. It also had poor support for actionscript.

Livemotion did not need browser support for SVG because it ran through Flash player, not the browser natively.

You are correct in that SVG is now supported in browser, but it is a very new thing... IE9 is the first version of IE to support SVG and many Android browsers don't support it.

All that said, Edge's support for SVG is quite mature...
 
Later than what ? Later than HTML5 not even being a finalized standard yet ? :rolleyes:

Some of you guys really need a reality check here.

But this is still the direction Adobe should be going. They're great tool makers. They should focus on what they do well, which is content creation tools. They don't need a runtime. It's just trouble for them now - let the browser makers handle the actual implementations.
 
Excellent...
This makes a lot of sense:
it's an attempt at the HTML5 version of the Flash authoring tool.
Adobe makes their money on Authoring tools, not developing the Flash player. If successful, this tool would ultimately let them get out of the business of maintaining a player.

* Adobe wants: to sell expensive professional content authoring tools
* Consumers want: polished, interactive, media-driven sites that work well on all their devices. Work well == (1) works consistently; (2) doesn't kill battery life; (3) looks good on device's screen
* Apple wants: to control the user experience on the devices it sells.

This is a step toward everyone getting what they want.
 
Cannibalize

Adobe keeps cannibalizing its own products. It's painful to watch. Flash will die.

I wish Adobe would remember the company they used to be, with only six employees building Flash.

Back in 1995-2001 Macromedia went from "a simple Web drawing and animation package to a complete multimedia development environment." http://www.adobe.com/macromedia/events/john_gay/page04.html

They are literally moving backward.
 
Later than what ? Later than HTML5 not even being a finalized standard yet ? :rolleyes:

Some of you guys really need a reality check here.

Let's please not pretend that portions of HTML5 are already defacto standards.

(Though I agree with your main point that adobe is not "late" in any way. I'm ready and willing the cheer on anyone attempting to make quality HTML5 development tools. It's not like there are a ton out there.)
 
But this is still the direction Adobe should be going. They're great tool makers. They should focus on what they do well, which is content creation tools. They don't need a runtime. It's just trouble for them now - let the browser makers handle the actual implementations.

God help us all if the browser makers get to handle the actual implementations. It's going to be the disaster to end all disasters for the web :-(

Phazer
 
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