Apple wanting a free ride off its customers is what's going on here.
Pay for the hardware. Pay for your services subscriptions. Pay a percentage of everything you spend on apps. All to Apple.
The rest at least is justifiable, because Apple is genuinely offering a service for money. But apps are not that. And make no mistake, it is your money Apple is taking here in the end, not Epic's.
Why should a free app get a completely free ride, less annual developer fees, while, let's say, a AAA quality mobile game going for $60 would owe Apple 15~30% of all sales?
That's as much as $18 from every person paying for the app, straight into Apple's pocket, so what you're really getting after the Apple tax is barely more than $40 worth of actual app.
Simply publishing an app for a computing platform — what the iPhone and iPad purport to be — had never come with fees attached before companies like Apple started locking down hardware you've already paid for, preventing you from running the software you want without paying even more fees.
Pay for the hardware. Pay for your services subscriptions. Pay a percentage of everything you spend on apps. All to Apple.
The rest at least is justifiable, because Apple is genuinely offering a service for money. But apps are not that. And make no mistake, it is your money Apple is taking here in the end, not Epic's.
Why should a free app get a completely free ride, less annual developer fees, while, let's say, a AAA quality mobile game going for $60 would owe Apple 15~30% of all sales?
That's as much as $18 from every person paying for the app, straight into Apple's pocket, so what you're really getting after the Apple tax is barely more than $40 worth of actual app.
Simply publishing an app for a computing platform — what the iPhone and iPad purport to be — had never come with fees attached before companies like Apple started locking down hardware you've already paid for, preventing you from running the software you want without paying even more fees.
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