Apple Adopting OLED Displays for All Three 2019 iPhones

[0388631]

Did not expect this at all!

 

[PickUrPoison]

For the love of God. Please make the new SE full screen like the X. I’d pay $1000 for that little beauty! Who’s with me!?

Not nearly enough to make it viable, that’s who’s with you

Most people want large(r) phones. So much so that Apple will be replacing the 4.7” and 5.5” iPhone 8/8 Plus with a 6.1” iPhone 9 Plus. And adding a 6.5” Plus to the 5.8” 2018 X.

Sales estimates are around 20 million/yr for SE, and maybe 15 million of those are due to being the lowest priced model, not because of a preference for a 4.0 form factor. The SE does serve a dual purpose in that regard, but even among those that prefer 4.0”, I’m not sure how many would pay $799 for a X-type SE. You might be down to a couple million units of demand.

 

[yadmonkey]

I don’t think “symmetry” means what you think it means.
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Just not ready by 2019.

Please, enlighten me. What do you think I think it means? I'm hard pressed to think of an example of another screen in my lifetime that wasn't bilaterally symmetrical, both vertically and horizontally. Until the X. So what am I missing here? Maybe you have trouble detecting sarcasm?

 

[cmaier]

Please, enlighten me. What do you think I think it means? I'm hard pressed to think of an example of another screen in my lifetime that wasn't bilaterally symmetrical, both vertically and horizontally. Until the X. So what am I missing here? Maybe you have trouble detecting sarcasm?

Ah, so now you slipped in “bilateral” to try and fix your mistake.

The attempt did not go unnoticed.

 

[yadmonkey]

Ah, so now you slipped in “bilateral” to try and fix your mistake.

I slipped in "bilateral" because apparently you needed it to take my meaning, despite the fact that it was implicit in what I wrote. You pointing this out as a mistake reflects poorly not on my comment, but on your reading comprehension.

 

[koruki]

Won't the smaller size but with a bigger OLED display and face ID mean there is compromise elsewhere, like a smaller battery for example? Stands to reason if your cramming in more tech into the SE body.

I understand you logic but I'm pretty sure the new CPU's are only faster but more efficient. Plus the SE is thicker so they should be able to fit more battery in there really. I don't need faceID, the touchID is fine

 

[cmaier]

What mistake? Please enlighten. My only guess is that either:

1. You hear "symmetry" and assume radial. But this doesn't make sense because anyone with a whiff of design knowledge understands the fundemental importance of bilateral symmetry. The vast majority of symmetry (in both design and directly observable nature) is bilateral, so including the qualification would seem unnecessary.

2. You were unable to detect the sarcasm in what I wrote (apparently some cultures do not employ sarcasm). To put it in context, the person I was responding to wrote that the notch is great. In the best possible design evaluation, the notch is a concession, trading some symmetry for edge-to-edge design (that said, the notch is actually a constant reminded that edge-to-edge is still impossible, so the X achieves neither). My term "the scourge of symmetry" should be patently absurd to anyone with a modicum of design intelligence, so a logical mind would assume sarcasm, excepting of course those whose cultures do not process sarcasm (poor things).



Now you just sound pedantic. Of course, my response to your pedantic responses is in itself pedantic, but you did hiss first.

Where’d you come up with radial? It’s got vertical symmetry. Many things are not bilaterally symmetrical. Cars. Bowling pins. iPods. One axis of symmetry is fine.

 

[yadmonkey]

Where’d you come up with radial? It’s got vertical symmetry. Many things are not bilaterally symmetrical. Cars. Bowling pins. iPods. One axis of symmetry is fine.

Vertical symmetry is bilateral symmetry. Do I need to tell you about squares and rhombi too? Oh, and a car is (perceptibly) bilaterally symmetrical from the front, as is a standing bowling pin, as is an upright iPod. You seem to be the one struggling with the concept of symmetry.

 

[BvizioN]

Be serious man, these excuses are getting ridiculous. It's literally a cut into the screen.
.

No, what is getting really ridiculous around here is the amount of drama for little something and most of the times for nothing (typical fashion of MacRumors community, it have been like this for as long as I remember it) It could be without the notch at all, moaners will still figure something else to cry about.

Definition of Screen a flat panel or area on an electronic device such as a television, computer, or smartphone, on which images and data are displayed. It does not say anywhere that it have to be a specific shape (like rectangular)

 

[ROGmaster]

No, what is getting really ridiculous around here is the amount of drama for little something and most of the times for nothing (typical fashion of MacRumors community, it have been like this for as long as I remember it) It could be without the notch at all, moaners will still figure something else to cry about.

LoL you are basically talking about you comments.

Definition of Screen a flat panel or area on an electronic device such as a television, computer, or smartphone, on which images and data are displayed. It does not say anywhere that it have to be a specific shape (like rectangular)

LoL drama at it's best.

 

[Col4bin]

THe issues referred to are headaches, eye strain and color shifting.

Honestly didn’t know this was a thing. Been using my X since December and fortunately haven’t experienced any issues. It’s a wonderful device IMO but would prefer the larger, rumored X Plus size.
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Look up the eye strain thread in the iPhone sub-forum

Just responded to another reply citing similar. Wasn’t aware of these issues.

 

[I7guy]

It's hard to find excuses for the notch, isn't it?
The notch is like a scratch on the phone's screen or a dead pixel in the middle on the monitor. It's noticeable and it objectively bothers anybody but our brains are able to adapt and in a few days we learn to ignore the defect and live with it like it's not even there.
This is why future iphone's are rumored to have smaller notches and eventually completely eliminate them. If the notch was "invisible" and absolutely "not a problem", Apple would not work in the direction of completely eliminating it. But hey in 2020 the new notch-less iphone will be marketed and a clear evolution in design and the best iphone design yet so a lot of people will feel compelled to buy it.

The notch is a thing. Oneplus released a phone with it. Good ideas inspire, great ideas get copied.

 

[Applemaniac7]

I slipped in "bilateral" because apparently you needed it to take my meaning, despite the fact that it was implicit in what I wrote. You pointing this out as a mistake reflects poorly not on my comment, but on your reading comprehension.

Will you two just get a room already.. jeez....

 

[eVolcre]

Will you two just get a room already.. jeez....

 

[pappy53]

Not nearly enough to make it viable, that’s who’s with you

Most people want large(r) phones. So much so that Apple will be replacing the 4.7” and 5.5” iPhone 8/8 Plus with a 6.1” iPhone 9 Plus. And adding a 6.5” Plus to the 5.8” 2018 X.

Sales estimates are around 20 million/yr for SE, and maybe 15 million of those are due to being the lowest priced model, not because of a preference for a 4.0 form factor. The SE does serve a dual purpose in that regard, but even among those that prefer 4.0”, I’m not sure how many would pay $799 for a X-type SE. You might be down to a couple million units of demand.

Where are the facts to back that claim?

 

[PickUrPoison]

Where are the facts to back that claim?

Just my opinion, hence the word “maybe”. Hard numbers are not available since Apple doesn’t publish that info. But we can hypothesize other mixes.

Assume for a moment that all of the estimated 20 million yearly SE sales are due to a preference for a smaller screen, and no one buys it because it’s the least expensive iPhone available. That means around 200 million purchases are for 4.7”+ iPhones where customers don’t want a smaller phone, even though it’s quite a bit less expensive.

Obviously there’s a significant slice who buy the SE due to price; otherwise Apple wouldn’t have cut the price of the SE from $399 to $349 last September, taking a significant hit to GM on every unit sold (including those who would gladly pay $399 or more because they dislike larger phones).

Objectively, the SE is great for kids and those on a budget, and is available in the US from prepaid carriers for under $200. Apple’s assembler Wistron built a factory to make SE in India.

Apple does a ton of market research worldwide, and you can bet they have a pretty good idea how well a X-style smaller iPhone at $799 would sell. The 2018 iPhones are 5.8, 6.1 and 6.5”. If there were sufficient demand for a X-type SE, Apple would be more than happy to make it and rack up the revenue. But there isn’t.

You’re welcome to float your own number on the breakdown between size preference vs price for the SE, but whatever it might be, it doesn’t change the outlook for an X-type SE, imo. Similar to those who want a 17” or a workstation/gamer class MacBook Pro, or a thicker, heavier iPhone with more battery the demand just isn’t sufficient.

 

[Radon87000]

The book came after the interview, so I’m going with what he wrote in the book.

As far as lcd vs oled, please have an lcd model for sale that is a true flagship.

LCD and flagship in a series which has an OLED are oxymorons.