My beef is - Apple expect me to pay $99 to be able to put my own applications on my own device. On a yearly basis.
I understand why apple do this - people *may* start side-loading applications and thus apple will lose downloads from its appstore ( i.e., free applications - you'd still *buy* your apps from the AppStore ).
Having said that the amount of people that would go this route would be minimal, since you have to compile the application beforehand.. ( mention the word 'compile' alone is enough to deter people ). The majority would just stick to the convenience of AppStore.
Yes, I understand why apple don't like Toyota doing this - its encouraging people to JB their device and potentially degrade their iOS experience, which then reflects upon Apple. However, people should only JB if they understand that doing so voids their warranty AND *may* degrade their device performance.
Your quoting of 'Scion' is short sighted. Had Apple let this fly without comment - replace 'Scion' with 'Others' . Though, you may find the themes 'ugly' others may not.
What smartphone company charges $1500 for a developer license?