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Thing, these chinese companies making it for them are probably already cloning it. That doesn't mean they'll get the content, it's all about the deals Apple makes with all the studios.

I just don't see why Apple care so much really, it's not going to have any impact on it.


Tbh though the new Chromecast will do more damage to Apple TVs sales than this, that thing is what I wish'd Apple TV was. I want my phone as the remote, I don't see why we need this box that'll get dated? The only thing wrong with Chromecast was the speed, but if that's fixed then it's perfect and cheap.

It's irrelevant who cares - if you give your word NOT to do something, it's generally viewed as a morally upright "given" not to do what you're asked NOT TO DO. It's *THAT* simple.
 
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From this:
Hard for the apple fanboys to defend this, huh?

We get this:

What is there to defend? NDAs serve a purpose across the industry, especially when looking to limit the information competitors can glean ahead of public availability. My own company relies on NDAs for the purposes of being competitive in the marketplace. I can't really go "Oh hey, iFixit just leaked a ton of information by violating an NDA they had with Apple, how nice of them to help me compete better with them" when I expect my NDAs to be followed. No more than I can expect people to respect my copyrights if I don't respect those of others (including OSS).

iFixIt just did the one thing the NDAs are meant to protect against. Disclose information about an unreleased product that they signed an agreement saying they wouldn't disclose information about.

Not at all, it's very easy to defend (because it's little to do with apple and a lot to do with signing a contract) and ifixit is lucky if they don't face litigation over this. Apple could haul them into court for an expensive legal battle and put them out of business.

I'm not an Apple fanboy, but hard to defend what? Penalizing a company that violated an NDA they signed with you by revoking the entire contract that agreement was attached to? That seems pretty easy to defend. I'd do exactly the same thing if I signed an NDA with somebody and they violated it.

Being an individual, I'd probably also be really angry at them, and publicly say that they can't be trusted for violating an agreement they signed with me, but I'm not a multinational corporation. Apple's not saying anything publicly, they're not suing them, they just revoked the account that violated their terms. Pretty simple.

What would be the correct, "defensible" behavior here? To not make anybody sign NDAs? Fat chance doing business in the modern world that way. Ignore it when somebody blatantly violates an NDA? That's an awful precedent to set as a business, and what's the point of even making people sign them in that case. Only ding developers when they do something really egregious in violating an NDA? What's more egregious than tearing down a piece of NDA'd, pre-release hardware so you can post photos and analysis of the internals on the web?

I actually love iFixIt and use their site regularly--and will continue to--but I genuinely don't see how anybody can feel sorry for them in this. Even if you think Apple shouldn't have NDAs on development hardware in the first place, they do. The developer account comes with the restriction "don't do this", so if you do that, you get your account revoked. Seems extremely simple to me, and I'd expect the same from pretty much any entity in a similar position.

They took a gamble with a contract violation and lost. Oh well.

Coming to these forums for the sole purpose of complaining about everything Apple has done, is doing, and ever will do doesn't exempt you from the responsibility of understanding what an "NDA" is before attempting to comment on one.

AJ201201040034M.jpg
 
Life is punitive. Deal with the repercussions. If you sign a NDA, contract, etc you give your word. If your word doesn't mean anything, what kind of person, company, etc are you? It's called principles and they knew better....

Right, it's a contractual violation meaning the liability laid out in the contract should be enforced. That likely means they shouldn't get test devices anymore because they violated the contract. It doesn't mean that Apple should remove their app that doesn't violate any terms of the developer agreement just because they're pissed off. That isn't how American contract law works. Seeking redress is permissible in criminal law in some states and in civil cases everywhere, but in civil cases it's usually monetary compensation or terminating the contract (in this case, no more test devices and maybe even a lawsuit or out of court settlement). Unless the contract says "if you violate this NDA Apple will remove your app from the App Store" then Apple shouldn't have done it. One contract cannot and should not effect another, unless the contracts reference one another. Conceivably both sides now have liability. Now that Apple mishandled this, they can both (probably) show damages. Now they're both in the wrong. iFixit was/is being stupid and Apple is being a bully. And we don't KNOW that they know better. They could have been misadvised by their legal department. This should have been handled quietly, especially since iFixit raises Apple awareness and enthusiasm. This is how you get the tech community angry at you, and your customers to think you're evil and petty.
 
Well, Apple trusted them to use it for developing apps, not for anything else. And they hurt Apple's feelings. So, sorry, iFixit.

I'm totally with everyone who thinks iFixit should've honored their agreement and not torn it down.

At the same time, the above comment prompted me to wonder just what the heck someone at Apple thought that iFixit was going to do with an Apple TV. I mean, their company is not in any way focused on writing apps. They tear down new gear, that's what they do.

Lack of common sense on both sides.
 
Tbh though the new Chromecast will do more damage to Apple TVs sales than this, that thing is what I wish'd Apple TV was. I want my phone as the remote, I don't see why we need this box that'll get dated? The only thing wrong with Chromecast was the speed, but if that's fixed then it's perfect and cheap.

Wat? The new Chromecast doesn't do anything the old one didn't. It is slightly different looking hardware but the functionality is the same. How is it going to do any more damage than the existing one?
 
They didn't do anything that hurts Apple. They received a developer unit, then posted a teardown. They likely reassembled it and it probably still works fine, so I doubt they "destroyed" something they were given for free to show the teardown.

Firstly, you're just deciding that it didn't hurt Apple. You have no idea, so don't pretend to know something about what goes on behind the scenes. You do realize that pre-released hardware is subject to change under the hood and until the proper release date things under the hood should remain there unexposed. They broke the NDA and if companies don't put their foot down nobody will respect it.
 
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Right, it's a contractual violation meaning the liability laid out in the contract should be enforced. That likely means they shouldn't get test devices anymore because they violated the contract. It doesn't mean that Apple should remove their app that doesn't violate any terms of the developer agreement just because they're pissed off. That isn't how American contract law works. Seeking redress is permissible in criminal law in some states and in civil cases everywhere, but in civil cases it's usually monetary compensation or terminating the contract (in this case, no more test devices and maybe even a lawsuit or out of court settlement). Unless the contract says "if you violate this NDA Apple will remove your app from the App Store" then Apple shouldn't have done it. One contract cannot and should not effect another, unless the contracts reference one another. Conceivably both sides now have liability. Now that Apple mishandled this, they can both (probably) show damages. Now they're both in the wrong. iFixit was/is being stupid and Apple is being a bully. And we don't KNOW that they know better. They could have been misadvised by their legal department. This should have been handled quietly, especially since iFixit raises Apple awareness and enthusiasm. This is how you get the tech community angry at you, and your customers to think you're evil and petty.

It is a single developer account, it comes with documentation, the ability to make things for apple, and you could test out software. And in this case, that account was offered pre release hardware. The person that signed up for the apple developer account should realise if any terms are broken that it applies to that account. Consequently that means there's a risk that submitted apps can no longer be in the store if the account isn't in good standing, or for example are not eligible anymore for receiving software and/or hardware pre-releases when they can't login to the account anymore.

They're a commercial company and they gain from beating others to the punch, not being patient enough and breaking contract is a consequence they were clearly willing to take; like they themselves said: live and learn.
 
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Firstly, you're just deciding that it didn't hurt Apple. You have no idea, so don't pretend to know something about what goes on behind the scenes. You do realize that pre-released hardware is subject to change under the hood and until the proper release date things under the hood should remain there unexposed. They broke the NDA and if companies don't put their foot down nobody will respect it.

You do realize that iFixit is a major contributor to Apple's success, right?
 
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I'm totally with everyone who thinks iFixit should've honored their agreement and not torn it down.

At the same time, the above comment prompted me to wonder just what the heck someone at Apple thought that iFixit was going to do with an Apple TV. I mean, their company is not in any way focused on writing apps. They tear down new gear, that's what they do.

Lack of common sense on both sides.

As someone who also received a developer Apple TV, I'm guessing there wasn't a lot of deep thought on Apple's part. It looks like an automated lottery (given the number of boxes given out, it wasn't like someone at Apple was deeply considering each winner).
 
I could see the point if Apple had ALSO stomped on some of the NDA violators that are less useful to the Apple community.

There's so many leaks and Apple picks on a repair competitor. Not a good look.

Unless the other leaks are unofficially authorised. Even worse look.
 
Thank you Apple!

Finally nice that they put the foot down on these companies. You agree to a NDA and broke it. They are lucky they aren't heavily fined.

It's not hard to wait for a production unit and tear it down then.

Sarcasm or a true believer? Hard to tell, it's so on the nose.

Beautiful if sarcasm, worrying if not.
 
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As someone who also received a developer Apple TV, I'm guessing there wasn't a lot of deep thought on Apple's part. It looks like an automated lottery (given the number of boxes given out, it wasn't like someone at Apple was deeply considering each winner).

Perhaps, but iFixit still agreed to the contract.

I can't get over this comment:

iFixit's Apple TV unit was sent directly from Apple with the same restrictions placed on Apple TV units sent to other developers, but iFixit ignored the fine print. "We weighed the risks, blithely tossed those risks over our shoulder, and tore down the Apple TV anyway," reads the blog post.


Apparently iFixit's word is not trustworthy and they are only concerned with their own self-interest. I suggest people remember that and ignore their reviews.
 
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So that means they should get away with it, over say .. you or me?
Being a great part of a community like macrumors or ifixit, I'd say .. lead by example?

Who cares. The whole thing is petty and Apple is just flexing it's power, I mean arrogance. Every time I see Apple act smug, there's always an army of you apologists taking it's side.
 
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What is Apple protecting that won't eventually be open anyway?
They're protecting the value of NDAs and contracts people sign with them.

Almost all companies, of just about every size, have information they don't want being publicly available. Sometimes it's pointless, sometimes it's materially harmful or catastrophic to the company. Apple, for various reasons--legitimate or not--has a habit of being secretive about a lot of things.

But the bottom line is, they have contracts and NDAs with a lot of companies and people. Sometimes the NDA covers a piece of prerelease hardware or software that's already been announced and will be publicly available in the near future. Other times it's buying a smaller company, details of a product design, CPU design, or upcoming software the disclosure of which would be somewhat or extremely harmful to the company.

Violating some NDAs will cost Apple nothing. Violating others could easily cost them hundreds of millions of dollars.

But if they allow people to blatantly violate their NDAs and don't react at all, it sets a terrible precedent. "Violate an agreement with us, and nothing will happen to you."

I would challenge you to find any company of even moderate size that had an entity sign an NDA or other contract with them, then after having it quite publicly violated isn't going to at least void the rest of their contracts with that entity.

It's a very, very simple section of the contract; excerpting relevant bits:

9.1 Information Deemed Apple Confidential
You agree that all pre-release versions of the Apple Software and Apple Services (including pre-release Documentation), pre-release versions of Apple hardware [...] will be deemed “Apple Confidential Information” [...]

9.2 Obligations Regarding Apple Confidential Information
[...] You agree to use Apple Confidential Information solely for the purpose of exercising Your rights and performing Your obligations under this Agreement and agree not to use Apple Confidential Information for any other purpose, for Your own or any third party’s benefit, without Apple's prior written consent. You further agree not to disclose or disseminate Apple Confidential Information to anyone other than [basically, your employees] [...]

11.2 Termination
This Agreement and all rights and licenses granted by Apple hereunder and any services provided hereunder will terminate, effective immediately upon notice from Apple:
[...]
(b) if You or any of Your Authorized Developers fail to comply with the terms of Section 9 (Confidentiality)...

It's that simple. The contract specifically calls out violation of the confidentiality clause as one of five things that will get your contract immediately voided. It would be downright strange if Apple didn't void the contract for highly public violation of this clause.

It says "don't disclose information about pre-release versions of Apple hardware, or we will immediately terminate your contract." This is exactly what Apple did. The contract also includes the ability to sue someone who discloses confidential information for damages, which it looks unlikely Apple will do.

In fact, if you read carefully, iFixIt was the one that terminated the contract. The termination just didn't become effective until Apple notified them.
 
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The sad part is I can imagine how useful an iFixit app would have been on the AppleTV. Big screen, easy to pause, probably not the device you are trying to fix.
Yes, unfortunate they now can't deliver this service. For the difference of a short time and a publicity stunt, they have in fact made a disservice to their audience.
 
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The sad part is I can imagine how useful an iFixit app would have been on the AppleTV. Big screen, easy to pause, probably not the device you are trying to fix.
You know, I hadn't even thought of that. I was assuming "who would ever want to run an iFixIt app on their TV?", but you're absolutely right. Giant image that you can look up from while working on your computer which you would normally be using to access that information (but can't because it's broken!) would be genuinely useful. And since there's no web browser on the TV, an app is your only option.

The alternative is using AirPlay to display content from your phone, but that's not as cool of a solution.

Of course, it's also possible that people (like me) would assume it's useless, so even if they did build an ATV app nobody would download it.
 
There must be something more to the story. Why would iFixit choose now to violate an NDA? Is this the first time that they've had access to prereleased hardware?
 
Yes, unfortunate they now can't deliver this service. For the difference of a short time and a publicity stunt, they have in fact made a disservice to their audience.
Meh, who knows. They might have gotten more publicity from the teardown, and maybe even from this termination of their account (since fixer-types tend to get angry at Apple for their relatively closed ecosystem anyway), than anything they lost by having their app pulled and dev account terminated.

If that was honest that they were planning on ditching the app anyway, this is a drastically more dramatic way to get your name in the press than "we're discontinuing our app in favor of a mobile site", which would at best get a few complaints from annoyed users.

Not exactly defending them, just pointing out that it's not all downside for iFixIt--there's no such thing as bad publicity, as they say.
 
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