The image of the proposed Apple store is butt ugly and the Yarra building looks like it has already been demolished. Ready for the landfill. Are the photos reversed?
Has Apple done anything positive lately? I’m being serious, here...
I think the point of his posting was to show that any modernly Western designed structure would not fit in place of the Yarra building. So no matter what design Apple pitched it would not fit inThere’s really no point in posting that—that was the original design, not the final one. Apple completely re-designed it when the locals objected.
But design wasn’t the real issue at all. It turned out it wasn’t the pagoda design—it was every/all designs. The actual problem was the demolition of the Yarra building—which many locals were actually looking forward to. However, the heritage authorities decided that the Yarra building should remain due to “cultural heritage significance.” Which is kind of weird because that Yarra building was built in the early 2000s ¯\_(ツ)_/¯
If that's what you got from this you totally missed the point. I'll also add that there are people who value things other than money. Do you think the city and board are not aware of what could have been? Trust me, they are very aware of all the foot traffic and tax revenue, but more importantly they didn't want to destroy something they felt was important to them and the area and the locals agreed. Case closed.I get that to some people it feels really good to “stick it to Apple”, the big trillion dollar bully. Cut them down to size, right? Show ‘em who’s boss. “Screw you Apple, we don’t want you here.”
Awesome. Makes people feel big and powerful. Cool.
But who did the two dozen “Our city, Our Square” protestors really stick it to? Was it Apple, who will build their store in Sydney now? Or was it the 4.8 million residents of Melbourne, who will lose out on millions of dollars in tax revenue every year? Maybe the losers are all the surrounding retail shops and cafes who would have benefited from the increased foot traffic. Or maybe the 100-150 workers who would have worked at that Apple store.
But who cares, right? The big, bad Apple who wanted to destroy that 17-year old beautiful, historic Yarra building got put in their place.
I guess this is a good lesson in just how much bullying a couple dozen people can do when they’re organized. I don’t know if “the people” won, but these people sure did. Congrats to them.
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https://amp.theage.com.au/melbourne...-apple-out-of-fed-square-20190210-p50wu1.html
The GPO building would've been perfect indeed! It's rather a mess with H&M occupying the space currently. what a shameThe former Nike and now Telstra store on Bourke St would be the best spot or the GPO building/ H&M on Bourke St. I’m surprised Apple didn’t pounce on those locations many years ago.
Yes but there is no denying that normal functioning humans have taste and can detect crap from art. Not everything created is by defition art.
Why is it “ego” to want to build a store someplace?
A restaurant opened downtown. Oh the ego of those people!
The Yarra Bldg. looks like something Frank Gehry designed after dropping acid. Any aesthetic, even Apple's condescending pseudo-minimalist claptrap, would be an improvement.
It's an aside comment. Of late, Apple has let its achievements make it think it is virtuous and entitled. What Apple decides is right. What Apple wants, Apple gets. When people or organizations reach that level of self importance, they want to build momuments. Apple's over-the-top stores (and headquarters) are that. A lavish store—or restuarant—that demonstrates the tastes of a talented but humble owner is one thing. A lavish store that flaunts the wealth of an arrogant corporation is another.
Is there not *some* park nearby Apple could use for their store? Why is Apple targeting a cultural reserve? Why start an entirely new, grand, public square somewhere else?
It's an aside comment. Of late, Apple has let its achievements make it think it is virtuous and entitled. What Apple decides is right. What Apple wants, Apple gets. When people or organizations reach that level of self importance, they want to build momuments. Apple's over-the-top stores (and headquarters) are that. A lavish store—or restuarant—that demonstrates the tastes of a talented but humble owner is one thing. A lavish store that flaunts the wealth of an arrogant corporation is another.
Awesome, a couple dozen protesters got what they wanted, who cares what the other 4.8 million in Melbourne wanted, right? Got to give them credit though, they organized and lobbied and it worked.I think the point of his posting was to show that any modernly Western designed structure would not fit in place of the Yarra building. So no matter what design Apple pitched it would not fit in
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If that's what you got from this you totally missed the point. I'll also add that there are people who value things other than money. Do you think the city and board are not aware of what could have been? Trust me, they are very aware of all the foot traffic and tax revenue, but more importantly they didn't want to destroy something they felt was important to them and the area and the locals agreed. Case closed.
I don't think you're using that correctly. I don't see Apple's minimalistic approach to be condescending in any way. If someone feels that way, it's on them. Apple has transformed retail spaces away from cluttered and confusing and that's a good thing!
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Again, purely a subjective opinion. Look at any major city, and more specifically at some of the more creative skyscrapers in them. Are you going to say the same thing about those owners? It's the creativity in the design that makes it interesting, rather than boring. Could Apple just build a whole bunch of boring square buildings? Yes. But why should they when they can get creative? Minimalism and simplicity is an outcome of creativity. Creativity does not need to be complex. The complexity is hidden.
Well if you felt that way you should've been out counter-protesting.Awesome, a couple dozen protesters got what they wanted, who cares what the other 4.8 million in Melbourne wanted, right? Got to give them credit though, they organized and lobbied and it worked.
That so-called historic building is all of 17 years oldBut if the heritage authority wants to keep that building, that’s their choice. Apparently no one has been able to come up with an alternate site, so it looks like Apple will build the global flagship store in Sydney ¯\_(ツ)_/¯
Well I didn’t so much want an Apple store there as the Yarra to be bulldozed. Apple will be fine, they’ll just go to Sydney. But the Yarra’s not going anywhereWell if you felt that way you should've been out counter-protesting.
Awesome, a couple dozen protesters got what they wanted, who cares what the other 4.8 million in Melbourne wanted, right? Got to give them credit though, they organized and lobbied and it worked.
You know apple doesn't "think," right? It's not a person. It can't "feel" entitled. It can't be "arrogant." Nor is its headquarters "over the top." Have you been there? It fits right into the environment, and the only unique thing is that it's perfectly round. It's not like they built a giant skyscraper and named it after themselves.
Altruistically I’d love to see them build where no one else will—impossible and unloved spaces—and let it become a catalyst for change and improvement in the surrounding area.
Well, a lot of design experts here.
Read this article:
https://www.abc.net.au/news/2017-12-20/federation-square-building-demolished-for-apple-store/9275498
Then tell me that the Apple Store looks like it will fit right in...![]()