Apple Car Executive Doug Field Departs Company for Ford

[Razorpit]

Slow news day?…just sounds like this gentleman who left wants to be the man in charge or something else as he jumps around companies. Might be a mid life crisis going on here.

Well there was the report on an update to the AirTag firmware. 😂

 

[jz0309]

but 2 ex-Mercedes engineers joint recently, so what's to worry?
the saga continues ...

 

[Wildkraut]

Not good. He must have been offered an excellent compensation at Ford to make the move.

Or just decent treatment as employee and privacy.

 

[yossi]

If you need car anytime soon, get a Tesla…

I was worried when Apple was rumored to be talking to Toyota, who has gone absolutely nowhere with EVs

Agreed - although I am extremely happy with my 2021 prius plug-in. I get 40 miles on pure battery, and then 600 on a full tank. For those with short commutes like me, a single tank takes me 4-5 months to drain, since 90% of my drive is on battery

 

[Schismz]

Apple Car: notifies authorities whenever you go over the speed limit.

Tesla: pops open bar and rolls joints for you while you play video games and it drives you home at ludicrous speed avoiding police speed traps.

As for headline: dude who changes jobs a lot, changes job and takes better salary + stock pkg for the 19th time in a row. Shocking!

 

[dumastudetto]

This is a really crushing blow for those of us who are hungering for a privacy-focused self-driving car powered by Apple Maps and Siri.

 

[Xtir]

Slow news day?…just sounds like this gentleman who left wants to be the man in charge or something else as he jumps around companies. Might be a mid life crisis going on here.

then he would have joined Porsche

 

[mikethemartian]

Slow news day?…just sounds like this gentleman who left wants to be the man in charge or something else as he jumps around companies. Might be a mid life crisis going on here.

Staying with one company for your entire career is complacent.

 

[dontwalkhand]

If you need car anytime soon, get a Tesla…

I was worried when Apple was rumored to be talking to Toyota, who has gone absolutely nowhere with EVs

Better Toyota than Hyundai.

 

[Xtir]

Not good. He must have been offered an excellent compensation at Ford to make the move.

more challenging work at a company which keeps its focus?

 

[Xtir]

Staying with one company for your entire career is complacent.

Tim Cook is complacent?

 

[CWallace]

Given the short time frame of 3 years, he probably saw a stagnant project and decided to jump ship.

At his level, money likely isn't the primary motivator, but rather intrinsic motivation. It's doing challenging projects that you enjoy and the satisfaction seeing those projects come through.

It's also possible that all the recent leadership and personnel changes reduced his overall role on the project and that he re-found that "intrinsic motivation" with this new senior position at Ford.

 

[Doomtomb]

Probably better move to make cars at a car company

 

[MacStreamer]

Apple has a history of disrupting markets, so it’s no surprise that other companies will try to recruit Apple employees to see what they’re working on

Apple Car does not exist so how are they disrupting the car market?

 

[Freida]

Apple is not doing well with Project Titan. It has one setback after another. I wouldn't be surprised if this never sees the light.

 

[Airforcekid]

I'm just hoping Ford still puts the Godzilla V8 in a Mustang and if I am dreaming supercharge it with a factory H pipe and racing cams.

 

[macfacts]

If you need car anytime soon, get a Tesla…

I was worried when Apple was rumored to be talking to Toyota, who has gone absolutely nowhere with EVs

That's because Toyota invested in hybrids, not EVs.

 

[lakhany07]

100% thought it said Apple Car Executive dog departs company...and for a seocond thought that there was an executive dog on the project that just got fed up. It's been a long day.

 

[thejadedmonkey]

Gurman seems to be pulling the drama cord a little too tightly in those Tweets.

Very doubtful this one person would sink the entire project, at least IMO.

No, but given the amount of rumors related to the apple car, and all of them seem to be negative, this is just another negative rumor to add to the pile.

I have yet to head anything positive about the apple car project, except that the most accidents they have seem to happen in a manual driving mode, of course this also means that they don't drive that many miles in automatic mode where they can even get rear ended, so... Like I said, a lot of negative and hardly ever anything positive.

 

[PC_tech]

I hope Apple stay the course and introduce a full  vehicle, instead of falling back to just producing an OS to run one.

Human transportation would benefit greatly from Apple's influence and competition.

Stay the course on what? Nobody knows what they are doing or what’s going to happen, I personally do not believe Apple is going to be building an actual car.

 

[aleksoctop]

What's with the art? Is this Apple Panties?

 

[PC_tech]

So u work at Apple?

Do you? 🙄

 

[Art Mark]

Many others like Google/Alphabet have the chance to establish an outstanding automized e-car – Apple should concentrate on other topics of competence.

Google Maps is far more better performing than Apple Maps and this is one key stone for a success in developing a new e-car whatever size it will have.

The established car industry like Toyota, VW or Ford, Fiat/Chrysler will never accept a leadership of Apple in computing their new e-car generations – NEVER!

I didn't know that companies 'accepted' leadership of any other company, it's more like companies fail to innovate. Ask Blackberry. I'm sure they would never accept Apple in their business either. And honestly, Apple is most likely looking at a 'car as service' place in the industry. Not selling cars to consumers. I'm not sure if anyone has a head start that precludes another company from making inroads because the market itself will change radically. And Apple would never compete with Ford. I don't think they will make pick-ups, to start. : >

 

[now i see it]

Apparently the project seems hopeless

 

[dannyyankou]

Apple Car does not exist so how are they disrupting the car market?

You know exactly what I mean, they’re working on it