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Apple Car Executive Doug Field Departs Company for Ford
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I feel like we only acknowledge this project from leakers’ assumption and speculation, by this day we still not sure if Apple wanted to do an auto drive software system or a complete car. That Mark guy, though good at leaking stuff, is just setting himself for disappointment.
Too many SUVs, I agree.
But really, they are economical for a family of 4 or more. Because now you're not just transporting 1 person per gallon of gas used. You're transporting 4 times as many. And rollover issues aside, you're arguably keeping them all safer at the same time.
This is the thing that people neglect to factor into their calculations with regards to the tiny econobox cost analysis. The smaller the car, the less gas you use and the fewer emissions you spew. Yes, we all know that. But with smaller vehicles, the more and greater injuries you could have in a bad accident.
All it takes is one bad accident and your calculus is all over the street like your radiator fluid was after getting crunched.
Suddenly, your 50 miles per gallon (for that year, 3 years, 5 years, whatever it was up until your accident) doesn't seem like such a great bargain when you have multiple family members now needing regular, ongoing medical care and rehab, with constant trips to the doctor, hospital, rehab, and ongoing medical equipment needs and maybe even drugs and procedures now being needed, ALL OF WHICH come with some added environmental cost/damage, maybe for years and years to come.
Hmm, did I just inadvertently make the case for everybody to drive a "grossly oversized garbage SUV"? Things that make you go "hmmm...." 🤔
Well, Ford never did fix the situation with the unions. Not really. So maybe they think this fixes it. Mexican-made Fords have actually not been bad vehicles. Reliable and consistent. Hey, don't take it out on me, I'm just reporting what I hear.
Probably a thumb in the eye for the unions. Or the US Federal Government.
Again, just reporting what I know.
I totally agree with this. But there are other good gas car makers too. At least until 2030.
I keep saying there is no actual proof of a car yet people harping on it as if it’s real.
Ummmm, Samsung has had a car for awhile 🙄
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Why? Because one guy left? Be real. Not that anybody has named 2022 as a likely date, though, so you're just being fatuous.
Guadalajara, Jalisco has hard-working people. I work with some of their relatives, here in California. Dearborn has much more of a problem finding good workers.
Spare me, there’s no evidence at any point in history where driving an SUV made you safer than a sedan.
And the only case ever made for SUVs being safer was because they protected you from other SUVs (meaning smaller cars had to get bigger to accommodate).
I personally know the many use cases for SUVs and pickup trucks. Comes with the territory living in rural America.
But you cannot convince me that there’s any reason that city dwellers and suburbanites, which make 50% of the U.S. population make any use for their huge-ass vehicles.
I don’t doubt it, but the Mustang is an icon, and it represents something beyond just a “car”. If it was the Escape or Explorer made there I wouldn’t give a piss. Or if they didn’t smugly plaster “made for America” on every one of their ads.
I bet Nokia would have loved to get a hold of an Apple engineer to see what they were working on.
My 1980 icon had 6 cracks in the engine head. That 10-minute turbocharger engineering modification for the Pinto engine did wonders.
The Volkswagen Beetle is an icon, made in Puebla, not far from Guadalajara.
The safety of sedans vs. SUVs has been studied, and there is a lot of evidence saying SUVs are much safer, especially for head on collisions.
"In car vs. SUV head-on crashes, the study found that the odds of death were 7.6 times higher for the car driver than the SUV driver. In crashes where the car had a better front crash-test rating than the SUV did, the car's driver fared a bit better but was still four and a half times more likely to die than the SUV driver."
That comes from an article about a study done by the University of Buffalo. There's been others and SUVs always win, take a google.
https://www.consumerreports.org/cro...shes-but-there-is-more-to-the-story/index.htm
That may be how jobs work on the low and mid tier, but high level positions receive great loyalty benefits if the employee is worth it.
Maybe he wants to work at a company that is actually shipping products? I bet the insane secrecy, even within this division, and lack of progress drove him mad.
I wonder why EV's had to be big.
Why can't there be an inexpensive lightweight single (or dual) seater EV out there which will have a small and decent battery (i.e. good range due to small and lightweight vehicle, and quickly charged).
Maybe figure out a system to connect multiple of these small EV's into a sort of road-train for more passengers or "power-sharing"?
It is strange to see a large Tesla, when more often than not it's being used to just move the driver to and from work.
Why can't there be an inexpensive lightweight single (or dual) seater EV out there which will have a small and decent battery (i.e. good range due to small and lightweight vehicle, and quickly charged).
Maybe figure out a system to connect multiple of these small EV's into a sort of road-train for more passengers or "power-sharing"?
It is strange to see a large Tesla, when more often than not it's being used to just move the driver to and from work.
Let's all be honest ..... with Apple's track record of bringing, admittedly, good products to market in a timely fashion ... Field realised that any form of Apple car is likely 5 years away ... by which time Tesla and Co. will dominate the EV market.
Doug Field, Apple's Vice President of Special Projects, is leaving Apple and abandoning his work on the Apple Car in favor of a position at Ford, Ford announced today.
Field has jumped from company to company in recent years, and since 2018, he has been leading Apple Car development alongside Bob Mansfield and John Giannandrea, who took over leadership for the project in late 2020. Prior to joining Apple in 2018, Field worked at Tesla and oversaw the production of the Model 3.
Before working at Tesla, Field was Apple's Vice President of Mac Hardware Engineering, so this is the second time he has departed the Cupertino company. In total, he spent eight and a half years at Apple.
Field is returning to Ford, which is actually where he kicked off his career as a development engineer. He's also had stints at Johnson & Johnson, DEKA, and Segway. At Ford, Field will serve as chief advanced technology and embedded systems officer where he will work on AI, software, and hardware.
Work on the Apple Car could see a major setback with Field's departure, as the project has suffered from multiple leadership issues over the years. Field's return to Apple was largely seen as a major factor in Apple's decision to manufacture a full Apple Car rather than scaling the project back to a software focus.
That said, AI chief John Giannandrea is still leading the project, and Apple also recently brought on Apple Watch lead Kevin Lynch to oversee the Apple Car development. We're not expecting to see an Apple Car until the mid to late 2020s at the earliest, so Apple still has some time to work out ongoing leadership woes.
Article Link: Apple Car Executive Doug Field Departs Company for Ford
Apple should buy a company like Ford. It would be around 60B? Slowly have them move to Apple software platform and battery breakthrough. Eventually Ford could produce an entire new line of Apple branded vehicule. Sold directly on the Apple store. I wish Apple would start thinking outside the box sometime.
Due to the number of companies this excutive has gone through, company loyality is not something that you will find in his resume but being open to the highest salary bidder is. Would I want to hire a person with his track record, knowing that as soon as a company comes in with better offers he will jump ship? nope of course i would not hire him regardless of how good he is.
Please stop with the “Apple should buy xxx” crap, no they shouldn’t 🙄
I never once questioned the quality of the workers in Mexico. And I’m well aware of the terrible quality of American cars through the 80’s (and arguably today).
I didn’t convey it well, but I did mention this study in my post. Being that the only outlier in safety is cars vs suvs.
That is to say, suvs are only “safer” in this report in a collision with other suvs or smaller cars. Because of the tendency for the taller suv to go over the crumple zone of the smaller car.
SUVs wouldn’t be “safer” if there were less morons driving them and trying to bully everyone else off the road.
Isn't there a non-compete agreement or something like that?
I wouldn't use Apple and privacy in the same sentence... not after CSAM and finding them listening to Siri recordings.
I wouldn't use Apple and privacy in the same sentence... not after CSAM and finding them listening to Siri recordings.