Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

MacRumors

macrumors bot
Original poster
Apr 12, 2001
60,272
24,688


Apple CEO Tim Cook today delivered the commencement address at Gallaudet University in Washington, D.C., which is the only university in the world where Deaf and hard of hearing students live and learn bilingually in American Sign Language and English.

tim-cook-gallaudet-university.jpeg

During his speech, Cook told undergraduates that his one piece of advice is to lead with your values throughout life.

"What does it take to build a life that provides meaning and fulfillment?" said Cook. "No one can answer that question for you, and that includes me. There is no iPhone feature that can come to the rescue. AI is good, but it's not that good. Still, I have one important piece of advice I want to share — so important, that it's the only piece of advice I'm going to share today. And that is this: whatever you do, lead with your values."

Cook said that Apple's purpose has always been to create technology that enriches peoples' lives, adding that the company is only able to achieve that goal by having a relentless focus on its values, such as making technology accessible to all, ensuring that privacy is a fundamental human right, and environmental responsibility.

The commencement was streamed live on YouTube:


Cook's commencement address came after Apple TV+ film "CODA" won an Academy Award for Best Picture. The film revolves around a young woman named Ruby, the sole hearing member of a Deaf family. Using sign language, Ruby acts as an interpreter for her parents while working for her family's struggling fishing boat business.

Article Link: Apple CEO Tim Cook Delivers Commencement Address at Gallaudet University
 
Last edited:

Mr. Dee

macrumors 603
Dec 4, 2003
5,233
10,207
Jamaica
We are going through a tough time at Apple. Workers who I’m about to fire don’t want to use our gorgeous 5 billion dollar campus; designed by Jony Ive who I could not relate to. Now many Apple store employees are thinking about unionizing and it’s just not right! Graduates here today, please come work for Apple and replace them please!

Thank you class of 2022!
 

now i see it

macrumors G4
Jan 2, 2002
10,032
20,664
To his credit, he could decline to do these commencement address speeches - yet he does them. I know that for me, giving a speech is the last thing I’d want to do. I’d quit my job if it required me to give speeches.
So good for him on doing them.
 

red elma

macrumors member
Jul 9, 2019
98
133
Silicon Valley
We are going through a tough time at Apple. Workers who I’m about to fire don’t want to use our gorgeous 5 billion dollar campus; designed by Jony Ive who I could not relate to. Now many Apple store employees are thinking about unionizing and it’s just not right! Graduates here today, please come work for Apple and replace them please!

Thank you class of 2022!
Seems like you have nothing to add other than to summarize only the negative MR stories...
He is not Steve Jobs but Tim Cook has sailed the Apple Boat to further horizons... at least give him some credit for that.
 

Karma*Police

macrumors 68020
Jul 15, 2012
2,396
2,460
To his credit, he could decline to do these commencement address speeches - yet he does them. I know that for me, giving a speech is the last thing I’d want to do. I’d quit my job if it required me to give speeches.
So good for him on doing them.
Or, he could be like Jobs and decline all but one of them and focus his energy on running Apple. Personally, I’d rather listen to self-made people, not some kiss a** that worked their way up the corporate ladder.
 

Realityck

macrumors 604
Nov 9, 2015
7,841
11,636
Silicon Valley, CA
Graduations are a waste of time for all parties. Give them the paperwork and let them go home without listening to someone bloviate and BS.
When you spend a few years getting a degree, that should be not a time to celebrate when you earned your diploma? Also this was a University for the hearing impaired, so the go home without listening comment is an odd choice for you to mention. :p
 

steve09090

macrumors 65816
Aug 12, 2008
1,346
2,575
Tim cares about each one of those students and their future! Those of you that just blew coffee out of your nose, I apologize. Yes, I was being sarcastic.
We care that you’ve taken the time to understand and empathise with Tim Cook. You’re thoughts are appreciated.
When you spend a few years getting a degree, that should be not a time to celebrate when you earned your diploma? Also this was a University for the hearing impaired, so the go home without listening comment is an odd choice for you to mention. :p
People are just here to Bash Tim Cook. They are either jealous, don’t understand (can’t actually be bothered to read anything other than the headline), don't believe what he stands for (when they actually have no idea), or just plain nasty people.

I take things on face value when everyone says good things about Tim, I tend to believe them. He has changed the way many people think, and that's more than the haters do.
 

citysnaps

macrumors G4
Oct 10, 2011
10,574
22,925
Seems like you have nothing to add other than to summarize only the negative MR stories...
He is not Steve Jobs but Tim Cook has sailed the Apple Boat to further horizons... at least give him some credit for that.

Agree. Sadly, with many, it's always a race to the bottom with inane juvenile comments.

Apparently it helps people feel better about themselves lashing out at another person and having a moment of power that's otherwise lacking.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.