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At an estimated $3,000 a pair the number of buyers is limited. Very limited.
I mean… I feel like this is going to be something they want everyone to own and will have “affordable” options. But then again, that could be another use of “Apple Pay Later” and Installments.

I see a lot of people with AirPods Max now despite them being $550. Pretty expensive for headphones, but still affordable.

This isn’t a Mac Pro, iMac Pro, Studio Display etc. They’re going to want this is in people’s hands and on their heads for everyone to see.

If it really starts at $3K… I would be shocked.
 
If the potential for AR is limitless why then havent we seen it already in place? The current version of Oculus and Hive are very good but yet software developers do not seem interested in developing kick ass applications for them. If these software developers are not doing it for the current crop of AR/VR devices that have been on the markert for well over 5 years now, why would they suddenly decide to do it for Apple which is a much much smaller market when compared to the Windows/Linux market.
We haven't seen it already in place because there isn't a piece of hardware that actually utilises it properly... yet.
Many of the apps that have already been developed for iPhone AR, will be available when Apple releases its headset. It's just that they will function far better because you will be able to interact 'inside of them' with your hands. Apps like 'Night Sky' will look amazing, because you'll be able to see the galaxies using the AR tech, and put yourself in the middle of them.

You will be able to sit in the park and watch dinosaurs walk around, or put yourself in the middle of any number of environments; watch 3D movies directly in front of you; watch your favourite band perform in your living room, or watch a sports event play out in 3D space in front of your eyes. You could see the sun on a cloudy day with an overlay, and I wouldn't be surprised if they have colour blindness correction built in too or the ability to change the contrast or colour of the world as you desire.

This is without the ability to give you information on the fly, like directions, or instructions on how to fix or repair items, or the ability to converse with others in a 3D space.

There might still be physical tablets or small slates that you can touch to use physical controls, but they won't need to have much tech, because the lenses will project the data you need directly onto them. There will also be new gestures that you make in the air in front of you; imagine looking at an item or landscape, and being able to use pinch to zoom to make it appear bigger. The days of looking at small screens in front of you will seem antiquated.

There will also be shared AR experiences, where anybody wearing the lenses will be able to see the same things.

Like I said, the possibilities are endless. The tech is in its absolute infancy, and as it gets smaller and more powerful, it will completely change the world and the way people interact with it.

Whether that's a good or bad thing overall is the question, but this is the way it's going.
 
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as the owner of a vive, i definitely think VR has great potential. excited to see what apple can do with it.
Agree about Ar/VR potential - not as individual types of technology in separate headsets. They should be somewhat unified , implement phase glass dinners like meeting room or office phase glass shading to create a back drop for VR experience.

Btw I saw the potential way back since The Lawnmower Man ;)
 
Nobody thought the Apple Watch would be useful before it came out, yet here everyone is wearing them. I hope the same is true of this AR headset.
 
I hope they are in the form of glasses rather than the ugly goggles as shown. A key to its success is that they must be practical to wear...
 
Apple Watch series 3 which basically doesn’t have enough free space available to update the OS on it
Apple officially dropped support for series 3 at this year's WWDC so that doesn't really count. I've heard of space issues before they dropped support but Apple posted steps back in April of 2021 to get space back so I'm assuming that so long as users unpaired and erased all contents properly before installing latest WatchOS, they were good to go.
 
We've been experiencing this with IR autofocus for the past 20 years too. So while LiDAR should be an improvement, you're not describing anything new either.
I've owned every generation of iPhone and not experienced the same level of difficulty before LiDAR was added.
 
While there’s not remotely the same (or similar) pent up demand like we had for that ‘07 iPhone, I don’t think I’ve been as excited about about a pending keynote, product announcement, or category as I am for this. I think the potential for the platform is so far beyond what many are thinking/discussing. And ths is Apple: whatever is announced will merely scratch that surface of potential. We’ll be blown away but amlost instantly wanting them to evolve it to a certain point - which they will. In time. Keep in mind, they gotta roll out iterations of these things over time. Just because something might be possible today may not mean we see all of those potentials realized at launch. Gotta keep us drooling for v2, 3, etc. Still, I suspect we’re going to be surprised. I’m thinking the format is going to be the biggest surprise. Have a feeling the tenders, as fun as they might be, are off. Just a hunch. We’ll see (at some point).
 
May not be Apple's iPhone moment. But it will be far from a gimmick, with many applications in consumer, commercial, industrial, and medical spaces. Just as one example, cardiothoracic surgeons have been engaged in AR-assisted surgery for years now.

Apple will bring the technology to the masses with an outstanding device (my bet is on holographic glasses data-linking video streams to an iPhone in one's pocket) and suite of apps customers will find useful in both consumer and commercial spaces.
When has Apple focused on products for industrial uses? Companies aren’t going to be willing to pay premium prices for an Apple product like consumers do.
 
As much as I dislike Mark Zuckerberg, the inside look video (Adam Savage Tested) of Meta's AR/VR research lab and their progress on various aspects of the technology is fascinating. Apple has a lot of work to do to make a product that is so much better in the same way that the iPod was so much better than any MP3 player and the iPhone was so much better than any cellphone or Blackberry.
 
What would be really cool would be AR prescription glasses. Glasses that correct your prescription through AR instead of a big chunk of curved plastic. Over 60% of all adults. 4 billion people worldwide. 35 million glasses sold in US annually. The market is huge. Then anything could be added on - zoom, calls, maps, games, photos, payment. If you want to read a label or find a splinter in your finger you probably already use the magnifying glass on your phone. Would be very cool to have this on glasses.
No thanks, not even for money, then Apple introduces an eyeOS “bug” and we have 4 billion cross-eyed people.
Of course from now on the cross-eyed defect can only be compensated if they continue wearing the Apple Glasses.
Suddenly, 1 year later, Apple introduces a new iAiEyeMe subscription Service for the Apple Glasses which includes additional accessibility features for cross-eyed people.

Then I point out to this old post, and people shout “Blasphemy, the Apple Glasses gave me my vision back, and their iAiEyeMe service even improved it! 🤬”

#crosseyedgate
 
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Apple officially dropped support for series 3 at this year's WWDC so that doesn't really count. I've heard of space issues before they dropped support but Apple posted steps back in April of 2021 to get space back so I'm assuming that so long as users unpaired and erased all contents properly before installing latest WatchOS, they were good to go.

Are you sure? I can still buy the Apple Watch series 3 on the UK apple store for £179
 
When has Apple focused on products for industrial uses? Companies aren’t going to be willing to pay premium prices for an Apple product like consumers do.

"When has Apple focused on products for industrial uses?"

Who said that would be Apple's focus? That's just *one* of many markets that use AR technology.


Companies aren’t going to be willing to pay premium prices for an Apple product like consumers do.

Companies will pay for the value a product offers. It won't be premium priced.
 
I've been very under whelmed by having LiDAR on my iPhone. I've tried Apps supporting it and they're ok but nothing that makes me feel that the LiDAR is a must have feature. I wouldn't miss it if it was dropped. What percentage of iPhone owners would?
Tim's comment:

makes me think that we're paying for hardware on our iPhones to allow Apple to nurture an early AR App eco-system.

Yep - it’s a great way to market. Trojan marketing or some such word. Millions of iPhones with LiDAR out there already ready for the new product.
 
At the moment, he’s ahead of the game. Has had products for years, a new one coming soon and described a vision of his metaverse… like it or not, more than Apple has done this far… and no, please, no comparison to iPhone.
And has also been smart enough to embrace open standards in order to encourage easy adoption and app development. A lesson that some companies seem reluctant to learn, especially in this age of anti-trust heat.
 
This headset was completed months ago. However, they keep teasing it in order to scour the blogosphere for any idea what the hell to use it for.

You seriously believe Apple has no idea about what AR could be used for? After Apple has been collaborating with Stanford University's VR/AR lab for more than six years? Smells like projection to me.

It just takes a wee bit of curiosity to see how AR has been used for the last decade across a wide variety of disciplines.

Maybe you should exercise a modicum of curiosity and a tiny bit of energy to look into what AR is about.
 
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