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That first line is comical!

"Tim Cook has warned employees about leaking company information, in a leaked memo seen byThe Verge" :D

And Tim looks like one mad and mean Even Degeneres who means business!
 
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Leaks are an internal job. In fact they are part of the marketing strategy at this point.

Apple is only refining technologies that are at least 4-5 years old for Android OEMs.

So there's no reason to believe that anyone stands to gain from these leaks other than Apple themselves.

I agree. I think the only reason Apple is annoyed with leaks is the scrutiny. When you unload a bunch of features at once, it seems new and exciting. With the slow trickle, though, its easy to point out how incremental Apple's updates have been and how long it takes them to released features others have had for years.
 
I agree. I think the only reason Apple is annoyed with leaks is the scrutiny. When you unload a bunch of features at once, it seems new and exciting. With the slow trickle, though, its easy to point out how incremental Apple's updates have been and how long it takes them to released features others have had for years.

More like the large number of improvements is ignored because you discount everything you already knew about.
 


Apple CEO Tim Cook has warned employees about leaking company information, in a leaked memo seen by The Verge.

tim-cook-data-privacy-day.jpg

Last week, discussions from a private all-hands town hall meeting were leaked to the press, revealing the company's stances on issues such as working from home and the Apple vs. Epic legal battle going forwards.

Last night, Cook emailed employees to address the contents of that meeting being leaked, admonishing those who revealed the details of the discussions to the press, but now that email has also been leaked to The Verge. The internal email sent by Cook reads:

Most notably, Cook tied the leak of the contents of Friday's meeting to the leak of "product IP" and "a product launch in which most of the details of our announcements were also leaked to the press," referring to the company's recent "California Streaming" event that saw the unveiling of the iPhone 13 lineup, Apple Watch Series 7, and sixth-generation iPad mini.

The ramped-up rhetoric appears to be in line with a wider crackdown on leaks in recent months, which have seen various Apple leakers be tracked down and hit with stern warnings from lawyers. This ongoing struggle shows no sign of abating with Cook assuring, "we are doing everything in our power to identify those who leaked" and those who do "do not belong here."

Article Link: Apple CEO Tim Cook in Leaked Memo: 'We Are Doing Everything in Our Power' to Identify Leakers
Apple would be better served by overhauling it’s employment practices, making sure that there is pay equality across genders, making sure that it’s contractors are treating workers properly, paying them equitably, giving them necessary time off, not overworking them, etc.

Apple’s culture of secrecy is starting to hurt the company very badly
 
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No I’m not.

Today’s Apple can’t work that way. They haven’t been able to, don’t seem to understand why they can’t, and may not even really want to, when it comes down to what they REALLY do today. They’re not a fandom company anymore.

They’re a mass-market product pusher for Wall Street gambling, still thinking they can hold on to some kind of culture of being an independent, scrappy little underdog company that surprises people.

Times change. Culture changes. Extreme success changed Apple in good and bad ways. Some of the changes Apple are fighting against is the reduced tolerance to toxic corporate culture, and coming down with the boot won’t fix this either in employee satisfaction or product info leaks.

Apple wants the image of a small and lovable creator business, but it has the weight, shadow, and footprint of a sociopathic megacorp. Taking the Wall Street needles out of their veins might be the only solution, but that’ll never happen willingly while having massive profits.

We'll just have to disagree here. You're posting a LOT to this thread so either you're an employee or this is a really hot issue for you. We haven't interacted in the past but if Tim Cook and his leadership fail to get things under control, then you'll been proven right that Apple is too big to do things as they've always done but I will maintain that Apple is a better company when they remain secretive as they have been for 25 years. your personal 'road map' be damned.
 
I mean,, don't you ever get tired having that mindset? How about lighting up a little and be more positive for a change
PS: thanks for engaging in a civil manner 😊
We'll just have to disagree here. You're posting a LOT to this thread so either you're an employee or this is a really hot issue for you. We haven't interacted in the past but if Tim Cook and his leadership fail to get things under control, then you'll been proven right that Apple is too big to do things as they've always done but I will maintain that Apple is a better company when they remain secretive as they have been for 25 years. your personal 'road map' be damned.
Why would me posting a lot make me an Apple employee?

I just started catching up with Apple news from the last few days and came to participate in the forum here because it’s far less fanatical toward Precious Apple than Apple Insider forums (and the website is less irritating in general just to read news items).

It’s fine if we disagree.
 
Are you a new Apple Customer? "Surprise & Delight" is baked into Apple's entire customer experience and has been a staple since I was an employee 18 years ago and long before that as well. One of Steve's first public speeches upon returning to the company was about leaky ships and getting rumors under control. Macrumors, founded in 2001 has made a business on Apple's secretive model. Apple has sued journalists for leaking things. This is ingrained into the way they do business and a big staple to Apple University which all new hires go through.

Steve’s leaky ship quote went thusly:

“Apple is the only ship that leaks from the top.”

(It was proximate to his other Gil Amelio dig of (paraphrased) “Gil says Apple has a thousand holes in the bottom, Apple is taking on water, and Gil said his job was to get the ship pointed in the right direction. (wut?)”)
 
You would think a gay guy would have a better sense of fashion. Ugly tie on a marginal suit.
Leak of leak of a leaker. (did i get that right?)
All suits look bad, because suits are stupid. Also: fashion sucks.

Merely being gay does not impart any sense of taste.

Also consider that Tim has had to work within the the typically conservative, often toxic-masculinity-filled, corporate world for decades. It’s probably still a serious limiting factor in how he might present himself, while wanting to maintain all those business relationships... especially seeing how pissed some of Apple fanatics get when he DOES dare to step out of the bare minimum of what’s expected by corporate CEOs.
 
I still think the whole "Watch will have flat sides" fiasco was a ploy by Apple to catch leakers...it's really the only theory that makes sense.
If that was the case then the launch wouldn’t have been delayed to “later in the fall.” This has never been done for an Apple Watch release until now. Apple only do these for hardware when there are production problems or yield is uncertain.
 
If that was the case then the launch wouldn’t have been delayed to “later in the fall.” This has never been done for an Apple Watch release until now. Apple only do these for hardware when there are production problems or yield is uncertain.

There may have been production problems, but that doesn't mean they planned and then abandoned the "flat side" design.
 
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There may have been production problems, but that doesn't mean they planned and then abandoned the "flat side" design.
They are using the basically the same chassis, exact same chip, and same internals, basically the S6 with a slightly larger screen. There was no reason that there would be this much delay with such small changes.
 
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Leaks are an internal job. In fact they are part of the marketing strategy at this point.

Apple is only refining technologies that are at least 4-5 years old for Android OEMs.

So there's no reason to believe that anyone stands to gain from these leaks other than Apple themselves.

the gain want what advanced (yet many times unrefined on Android which I can factually challenge), what’s the gain is tarnish the entire Apple brand , leak and cause unrest (poor word choice here) amongst consumers which in turn leads to stock drops (the shorts have HUGE to gain on the leaks in this regard).
Example.
Watch S7 blocky design. New from the start it was garbage. Many on these forums detested the design, YouTubers all over spreading the misinformation. Knock off producers had basic hardware mock-ups - nothing shown as working though (catch that? Lol).

and BOOM leakers put on notice. Still all the hypothetical reasons excuses etc by a few YouTubers, all talked on uploaded videos about it. Consumers affects and I’m sure stock short calls increased while the stock was affected.
 
They are using the basically the same chassis, exact same chip, and same internals, basically the S6 with a slightly larger screen. There was no reason that there would be this much delay with such small changes.

Literally every part of the S7 is different…the screen, body, charging system, chip, and battery. Apple can’t just pivot on a dime at the last second and throw together a new design.
 
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