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I swear you all are quite easy to make happy. The Mac Mini is not a complex product. Any normal computer company would have refreshed it 2-3 times since it was last updated.
Indeed. There's no defensible reason not to at least spec bump it to the latest chips. It's just outrageous greed to keep selling 2013 tech with no discount in 2017.
 
*cough*

Offering units with 3+ year old tech doesn’t move units. It’s not that they need to be “innovative” and introduce a new chassis-it’s that they need to be offering today’s chips... not a few generations back.

I’m not a CEO, I am a consumer and I make the decisions on where to spend my dollars-with what Apple is offering, I don’t see any value for buying what they are offering, and I am not the only one. That is something a CEO should take into account. Not that a single lone customer isn’t buying-but there’s a ripple effect and if you look through the forums you’ll hear the echoing. Something along the lines of “I’m usually the family/group tech guy and answer questions and point people to products/phones/computers/etc. and I can’t honestly recommend what apple is currently offering...”

You're a consumer but you aren't the typical consumer. You're at the high end. The typical consumer doesn't go on forums and talk about technology. You aren't the target audience of the Mac mini even if it may fit your needs. You need to realize that.

Even the current Mac mini is selling well despite having not been updated in years.
 
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You say this and yet, the MacBook is selling wonderfully as is the Pro.
In my opinion... you forgot to type in my opinion. Either that or at least source your facts.

What most here don't seem to understand is that even the current Mac mini appeals wonderfully to its target audience.
What most here probably don't seem to understand is why you think the current mini appeals to any audience right now. Appeals wonderfully?

You need an understanding of the PC industry in general right now to understand why Apple isn't releasing new machines in the way they use to.
No, no you don't. Doing so leads to the type of though processes that produce what you quoted below.

The entire industry has seen a big slowdown in sales. There are less and less desktops and laptops being sold. Because of this, it doesn't make financial sense to invest heavily in releasing a steady stream of new machines as they've all done in the past. They'd be wasting their money trying to capture buyers from a smaller and smaller market. You don't invest where the market is drying up.
The industry has seen a slowdown. There's less product being sold. That's true. Here's where your thoughts go off the rails. The industry is still investing heavily and releasing a steady stream of new machines... almost quarterly. They've never stopped. Seriously, where have you been? You literally (Urban Dictionary version of literally) can't throw a rock without hitting somebody's new machine. What does any of this description have to do with Apple? Modern Apple (Jobs rev.2 and Cook) has never released a steady stream of... anything. They've only had iPhone, iPad, and Mac. So you can't use incorrect industry anecdotal evidence as reasoning for Apple's decisions.

Instead, they've put their resources where the money and sales growth is. Smartphones and even tablets.
They? They who? Have you switched to talking about Apple? I ask because none of the major PC vendors are putting any money into smartphones or tablets. What you're doing... that's not how comparisons are made.

There's a reason Apple is the richest company in the world and you're not a CEO. They understand where to invest their resources for the best return.
Chances are no one here is a CEO and Apple most definitely understand how to invest their resources. Based on your quotes, you don't understand Apple.
 
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I stopped trusting Time Cooks words...
Except for the iPhone, the rest of Apple products seems to be on a 2 to 4 year cycle with yearly quotes from Tim, "we deeply care in the Mac", "We have so many products in our pipeline". News flash, your competitors have caught up and pass you with much cheaper prices: e.g. SurfaceBook 2!!!
 
I didn't mention how it looks. I was referring to a form factor that people like, but has become woefully outdated for too long. The Mac mini was, and should be comparable to a current laptop in capability, but it is no longer. I know many graphic designer types that like the lower cost form factor combined w/ the display of their choice, but no one wants a computer that's three years old even if they just need it for web browsing and office-type apps.

Designers aren't the intended audience for the Mac mini. Many may us it for such but it's certainly not at all who Apple is targeting with that product.

Just look at the Mac mini page on the Apple site if you want to see who it's targeted at. There's nothing about it being great for graphic design, etc. Instead they simply make it clear it's for those that want a simple desktop computer. The general consumer. And that's who buy the most of them, and still are buying them. They clearly don't care that it hasn't been updated in a while and doesn't offer current specs. That's not what the people looking to buy these things care about.
 
i have no secrets or knowledge here.. but i keep coming back to why couldnt a new "low end" mac pro *be* the update to the mac mini. The mac pro will be a monitorless desktop.. a low end version that is small could easily fit all the needs of the mac mini.. and slim down their desktop lineup.. they could also have a higher-end model for the pro.. but the form-factor could be the same.. and would fit with the modular/expandable design everyone wants.

You do realize the starting price points of each machine. One if VASTLY more than the other and we all know how Apple love's its margins.

Plus you're asking Tim Cook to streamline their offerings? HA!, HAHAHAHAHA!!!!
 
  • 2012 4 core & lots of commonly-used ports
  • 2014 2 core & lots of commonly-used ports
  • 2018 1 core & few-to-just-one, uncommonly-used port(s)
  • 2024 no core & no ports?
But "thinner & lighter"!!!

And higher priced!

Internal Strategic Planning approx. 2015
  • What if we roll out an iPad Pro for $800+?
  • Then, what if we roll out an iMac Pro for $5K in late 2017?
  • Ignore the Mac Pro, then roll a redesign out in about 2018-19 for $10K+
  • Ignore classic iMac line, then drop it due to "lack of sales" at about the same time as...
  • Ignore the Mac mini, then roll out a new version of it in 2019-20 filling the old iMac margin-'er I mean- PRICE slot at about $1500-$3K.
  • Ease iPhones up and up to about $1250-$1499 for base unit.
  • Roll out iPhone Pro for $1999 with some very visible difference to make it the "IT" phone
  • Roll out iPad Edition for $1500 with some very visible difference to make it the "IT" tablet
Our pipeline is really shaping up.

Yes tomorrow we'll plot out "must have" accessories to go with all that and how to spin it as "the future" and similar so that our average unit sale rises beyond the new higher pricing for the actual product.

Can't innovate my *ss. We ARE geniuses.

And here's those new stock grants. Way to go fellas!

All ;) (hopefully)
 
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I am cautiously optimistic. I have been wanting an updated mini for a few years now. That last "update" was a banana in the tailpipe. I'm not going to get my hopes up, but with the modular MP coming I'm hoping the mini will employ that modularity principle. That would be absolutely terrific.

Got! Dang! It! Hopes are up.:(
 
excuse me, While I laugh.

so important that it was last touched in 2014... and was actually downgraded with left over Macbook air parts.

"important" my rear end.
 
It probably costs about $35 to make "Mac Mini" now. (I didn't use "the" so Tim doesn't get upset)
 
My prediction is that Apple will make the Mac Mini smaller, remove all the ports except a single USB-C, populate it with mediocre components, and then raise the price by $100. And for bonus points, make it run iOS only.
 
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excuse me, While I laugh.

so important that it was last touched in 2014... and was actually downgraded with left over Macbook air parts.

"important" my rear end.
Don't do that!! Just don't!! I don't want your splashes of reality to distort my fields of enthusiasm over Tim's words. I don't need it! I've already gotten my hopes up. See:
I am cautiously optimistic. I have been wanting an updated mini for a few years now. That last "update" was a banana in the tailpipe. I'm not going to get my hopes up, but with the modular MP coming I'm hoping the mini will employ that modularity principle. That would be absolutely terrific.

Got! Dang! It! Hopes are up.:(
Hopes man. They're up.
 
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My prediction is that Apple will make the Mac Mini smaller, remove all the ports except a single USB-C, populate it with mediocre components, and then raise the price by $100. And for bonus points, make it run iOS only.
You may be half joking but you've nailed it. Yes there will be a future "Mac Mini" but it won't be a traditional desktop PC, more a stepping stone to the iOS future.
 
Apple should make a Mac mini TOWER plus Thunderbolt 3 display 5K retina 27-inch.
 
The new Apple TV form factor, since it's already actively cooled, with a few TB3 ports, would be an interesting first inflection point for an ARM mac mini...
 
"Cook's response echoes a similar statement from Apple marketing chief Phil Schiller, who commented on the Mac Mini ... ... we weren't bringing it up because it's more of a mix of consumer with some pro use," he said.

Wow! What does that gobbledy-gook really means?

Maybe:
1. it is not consumer-oriented enough?
2. It is not pro enough?
3. We do not do real pro anymore?
4. ...
 
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The reason for the delay is obvious... Jony Ive hasn't figured out how to remove all the ports yet.

Maybe the next one will be made of liquid metal and will automatically configure itself as a 3-D talking emoji for those lucky owners who also own an iPhone X. Oh, and one more thing...

It'll cost $2499.
 
Hopefully it will be as small or smaller than an intel NUC computer, in which case it should be re-dubbed the "Mac nano" like the old iPod nanos.
Why are you hoping a computer you purchase because I'm guessing you need a computer is comparable to an old np3 player because you thought the naming convention was "cute"?
 
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