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Apple CEO Tim Cook: We're Getting as Many iPhone X as Possible to Customers 'as Soon as Possible'
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Or, I spend well over the price of the iPhone X in less than 3 months for IAP...
Perhaps. The original iPhone, then, looks like an absolute steal.
I understand your skepticism, heh. iPhone X is a very expensive device.
But breaking it down monthly can make sense, even if it’s for the marketing purpose of artificially making it seem more affordable. This is a device you’d be using on a daily basis.
You see it frequently with broadband providers, where they boast saving £5 a month and that’s what gets the people to sign up; yet you’ll get a much slower and more unreliable product as a result and the consumer will almost immediately regret it. For something you need to live with on a daily basis it wasn’t worth the savings.
Not sure if I’m articulating this particularly well, but a phone today is much more than a phone was in the ‘90s. It could feasibly be a person’s only device for everything they need. Again, it’s an expensive device — but that doesn’t necessarily mean it’s overpriced.
Apple is a smartphone company, so I wouldn't be shocked if they breach the $2,000 threshold in a couple of releases. Anyone wanting an iOS based phone has no other game in town, so if they jack the prices up people will pay it. Especially if they can convince everyone to only think about the monthly payment?
HobeSoundDarryl
macrumors G5
Why only $1999? Seems just any price will be rationalized by this crowd. I propose $3,000 for the 11. Do I hear $4,000? $5,000?
Com'on Apple, price it at what we will really pay.
And get those accessory prices up too! What are you running here? A charity?
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What a tired old trick. Space the pricing for anything out over a long enough period of time and it looks a lot more reasonable than it otherwise would. It’s how people have bought houses and cars they can’t afford for many years, so why not phones?
So many things are compared to the daily price of a cup of coffee.
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Wait until you see the max price of the iMac Pro
that's capitalism run amok.
¯\_(ツ)_/¯
it'll all come crashing down eventually but for now.. wheeeee!
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that said, there are plenty of Americans who can and will buy an iPhone just using their spending money..
on the interwebz, we're mostly going to hear how unaffordable the iPhone is because mostly the people who can't necessarily afford it will be the ones speaking up.. and the people who can easily or somewhat easily buy it are classy enough not to respond "what? a thousand dollars? no big deal"
i don't really think Apple is targeting or marketing their top line products at inner city kids anyway..
Well, we do tend to take the "but the payments are small" thing a little too far, but Cook is not wrong. First, most of us (at least in the US) are paying by the month. It's built into our plan. And we should take into account the trade-in value of our old device.
Considering how much value one gets out of a great smartphone, the cost of even the X is not really that high.
Of course, it's all highly relative to one's income. Thankfully, you can get a great iPhone (or Android) for much less if you go with one of the cheaper models, or a used device.
A LOT of people. In fact, many spend that PER WEEK. Ask anyone who walks around with a Starbucks payment card and finds themselves reloading it often. It's a big habit with a lot of people.
Yeah. That’s the saving grace here. I mean, to me, there’s no earthly way that the X is worth $650 more than an SE or $300 more than an 8, but at least those options are available. So if you see $1000 of value in an X, then I certainly disagree, but godspeed to you.
That, and a 4K 60 FPS video camera + editing suite (iMovie), 12 MP camera (actually, it has THREE cameras on it), navigation device, locating device (if you want to know where your family is), video phone (FaceTime), ...
you get my point.
Today's smartphones are a LOT more than either a phone or computer, and the iPhone X is top-of-the-line. Some people have shot feature films or commercials with these things.
Once you start looking at everything a smartphone does, it's amazing we aren't paying $3000 for them.
It is, but it’s the way a lot of us justify purchases, and a way a lot of us spend mindlessly.
I actually stopped buying blended coffee out, and did save a lot of money. Even if I meet friends for “coffee,” I’ll get tea, which is much cheaper. I got a milk frother and some flavored syrups for when I want a latte or similar at home. I haven’t had coffee out (except with dinner) for close to two years now.
I still spend mindlessly on little things, just not coffee.
There you go... you are the ideal customer Tim Cook is looking for.
All the things you listed are incremental updates in technology that have been evolving since well before Apple thought about jumping into the smartphone space. As technology evolves, you typically get more and more for less.
Last time I checked, the Note 8 and the phone X were very close in price (30 dollars or so). And I see by your signature you have a Note 8 and are complaining about how expensive the iPhone X is.
How is that possible? 33x24 = 792$.. what happened to rest 207$ before tax? Am I missing something?
Americans, Whine about their cellphone bills being too high, have no problems spending 42 dollars a month on just the phone (999/24).
Or OMG my cable bill went up 5%, GREED.
IPhone goes up 25% OMG great value.
Or OMG my cable bill went up 5%, GREED.
IPhone goes up 25% OMG great value.