Rather than spend time producing adverts because Apple know the Galaxy launch this friday is gonna cost them big (as far as existing iPhone users migrating to Samsung), Apple should be spending time on producing a decent phone to compete!!!!!!!! 
Honestly, between these and the Samsung commercials I love these better. These actually show you what you can do with the device versus the Samsung ads that just have people talking and you barely see the device at all...
I love these ads. And I compared them to Samsung because they are the competition and they are heavily being advertised.
This ad campaign is the major driver that makes me think some people are right when they say Apple has lost its luster. I have been ardently defending Apple since the 90s. I buy just about all of their products and I just got myself the new 27" imac. However, everyone knows that part of the magic that is Apple was in the way the package was delivered. I'm talking about Steve Jobs being excited about a new product. I'm talking about the way that Apple painted its competition as old and boring (IBM, Microsoft, etc). This commercial campaign is AWFUL.
I recently attended campaign management school in Washington D.C. A presenter who has designed some of the most famous political ads in the last 25 years had only TWO ads to show us to make his point about really GREAT political advertising. To my surprise, they weren't political ads at all. They were the "think different" and "mac v. pc" ads. He said they were among the greatest ads of all time. Specifically, "mac v. pc" slammed the competition, but did it (he said) in a fun way that everyone had to admit was true.
Advertising at apple has shifted away from edgy and fun ... and morphed into boring, dull, and forgettable. This makes me think that the things people are saying on here about Apple "losing its touch" might just be true. If I was to write an ad for apple ... it would be the easiest thing in the world. Something funny... and yet true. "Hello, I'm an iPhone ... And I'm an Android." Then one of them falls on the ground and says, I just cracked myself because I'm made of cheap plastic.
Just a suggestion for all of the complainers... present a better idea. It's a better use of everybody's time. We already know you don't like the ads, we want to know what ads you'd like to see.![]()
I agree with the whining and iOS 6, but iDevices?? iPhone 5 is an engineering marvel.
The only lazy folks are the worthless tech bloggers and journalists who lump iPhone with other "high-end" handsets like Galaxy S3, when in fact, those phones aren't even in the same class when it comes to design and manufacturing sophistication.
And the latest estimates are that the iPhone 5 outsold Samsung's flagship phone almost 2:1
Even Apple's older iPhone 4S squeaked by it too.
I think Samsung's mockery backfired
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Any one can produce figures to suit their needs!
How old is the S3, how old is the iPhone 5 ... and what will happen come Friday following the S4 launch? As an iPhone user, even I have to conclude Apples glory days are over ... and the iPhone 5 is on seriously borrowed time!!!!
What is the speaker featured in the "DISCOVER" one? It's yellow woofer with chrome tweeter? I need one now!
If Samsung showed a bunch of apps in their commercials... they would be promoting Google's Play store.
Just a suggestion for all of the complainers... present a better idea. It's a better use of everybody's time. We already know you don't like the ads, we want to know what ads you'd like to see.![]()
Any one can produce figures to suit their needs!
How old is the S3, how old is the iPhone 5 ... and what will happen come Friday following the S4 launch? As an iPhone user, even I have to conclude Apples glory days are over ... and the iPhone 5 is on seriously borrowed time!!!!