I believe they actually still use Chiat Day.They need to shake up their advertising department, or go back to Chiat Day.
I at least remember it being mentioned that Chiat Day helped with last years “crush” ad.
I believe they actually still use Chiat Day.They need to shake up their advertising department, or go back to Chiat Day.
Think we'd all love a return to announcements of things "Available today". Versus the "Available for pre-order" of recent years, and the "Available later" which got us here.Hopefully this forces Apple to think about what they will actually have ready.
Yep, I think this may be a rare display of Apple making an actual mistake in their marketing and users expectations.Regardless of all the consumer “pros” claiming don’t buy products based on future promises…there’s still things you can’t say or do as a company beta tag or not. Apple might actually have to answer for this one.
This debacle will ultimately harm consumer confidence in Apple, something they don't typically have to worry about. It seems like they will need to do something much more drastic than paying out a class action suit to restore it. Something like allowing returns of devices or free upgrades to the next model. I wouldn't be surprised if Apple did either one of these things. They aren't scared of paying out millions, that's chump change to them. However, they are very afraid of how the public perceives them.
Completely agree.Class action lawsuits are a mug's game.
Easy money for the lawyers involved but even if upheld, not much more than a pyrrhic victory for the group claimants.
Bought an iPhone 16? Vote with your wallet next time.
They weren’t clear in the ads.It won’t go anywhere. The phones did ship with Apple Intelligence and clearly claimed those other features were coming later — which they still have been publicly said to be. That’s all the judge will need to hear.
So that’s why every iPhone 16 ad was about Apple Intelligence?No one buys an iPhone for Siri. This is an opportunistic money grab.
So that’s why every iPhone 16 ad was about Apple Intelligence?