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Well, uh, congratulations Apple, if you want it, but taking 87% of the market in which you are pretty much the only viable player isn't all that unexpected in my books. Other than a couple of offerings from Archos and the Galaxy Tab (which as others have pointed out, has only been out for a few months), what actual competition was there?

The real test will be this coming year, when some of these other announced tablets begin to show up on the market.

That is were the real congratulations lay. Again, Apple has created a massive market with an innovative product where others, such as Microsoft, have failed. Do you think there is "shame" because Apple is dominating a market of its own creation? I am sure they would feel as bad if you doled out an empty congrats for the iPod as well.
 
Honeycomb + Cheaper Tablets + Less restrictive ecosystem + more diverse options will equate into far less than 87% next year for the iPad.

I'd be shocked if it was over 50%

ok, lets assume for a second it will be 20% market share a year from now ... Who do you think will make more money with tablets ... Apple or any other competing company ? yes, Apple. And that is what counts for a company - how much many they make out of their products - it doesn't do them any good to dump cheap products on the market with little money gain, yes, they gain market share, but that is not that important.

Anyway - Apple created a new product category and will keep adding new innovations for it (and leading the quality products). I think they do pretty good for a product that was labeled by everyone as a 'fail'.
 
Pathetic when you consider it's pretty much the only tablet....

Unless you're considering Windows Tablet PC's, which everyone seems to forget... can someone explain?
 
Honeycomb + Cheaper Tablets + Less restrictive ecosystem + more diverse options will equate into far less than 87% next year for the iPad.

I'd be shocked if it was over 50%

I won't be shocked. Apple's already established itself as the leader. Nothing at CES was so overwhelmingly better that will sway tons away. Also, the geeks like "less restrictive" but most consumers like it. That's obvious given how well Apple's done with it.
 
Honeycomb + Cheaper Tablets + Less restrictive ecosystem + more diverse options will equate into far less than 87% next year for the iPad.

I'd be shocked if it was over 50%

I thought this at first, but if Apple takes the current ipad and cuts the price to ~$399 when the ipad2 comes out (like they have done with the iphones) they will simply crush everyone else. Even if $399 is more expensive than the $200 other tablets, everyone wants an ipad. And, if Apple went lower to say $299 the other guys might as well pack up and go home. The other tablets may have feature X or Y, but nearly everyone *wants* an ipad.

I don't see the restrictive ecosystem a factor yet. Apple's new rules made it a lot more open and for the average user the apps they want are on iOS.
 
3Q 2010, the Galaxy Tab hadn't even started shipping. There's no place to go but down for Apple. Keep tapping yourselves on the back while it lasts.

Shhh your logic and truth is not allowed to ruin this thread

Pathetic when you consider it's pretty much the only tablet....

Unless you're considering Windows Tablet PC's, which everyone seems to forget... can someone explain?

That is kind of my thought on it. Being at less than 90% when you are pretty much the only game in town is rather sad.

Either way we know one thing. The iPad's market share is going to start dropping quickly.
 
I see the usual suspects are in this thread to trash the iPad. Oh well, those two are not going to enjoy the Q4 numbers, or the results in 2011. iPad is going to dominate this market for a long time.
 
Maybe, but I find the nerds always overestimate the ability of the ordinary user. People STILL don't know the difference between left-click and right-click. Less restrictive doesn't mean easier and that's why the iPad sold the way it did.

+1000.


I have quite a few nerd (people who like technology) friends and I witness it first hand. The nerds either always think everyone is as tech. friendly as them or they represent most if not all users. So, when they don't like something it must means that everyone else don't like it. Heck, I'm a nerd myself, but I've got some "user-perspective" training under my belt, so I'm more aware than a few.
 
Anyway - Apple created a new product category and will keep adding new innovations for it (and leading the quality products). I think they do pretty good for a product that was labeled by everyone as a 'fail'.

Agreed... but just to clarify... Apple didn't create the category... but they were the first to make it work the way it should.

I think most of the "competitors" will get lost in the noise of products. One things for sure, most customers if they are shopping for a tablet, will compare whatever they are looking at to one device for sure... the iPad. It's set the standard that others are following.
 
This is a Sham

IDC has finally owned up to it distortion of computer sales statistics. By creating this 'Special Category' they have excluded iPad sales from computer sales and thereby preserve the illusion of Microsoft device market share.

They do this for one reason only. Inhabitants of the Microsoft ecosystem are the principle source of IDC income. They don't want to embarrass they customers.

If their customers want to adopt the ostrich position they should not complain when they get kicked in the ass.
 
Agreed... but just to clarify... Apple didn't create the category... but they were the first to make it work the way it should.

I think most of the "competitors" will get lost in the noise of products. One things for sure, most customers if they are shopping for a tablet, will compare whatever they are looking at to one device for sure... the iPad. It's set the standard that others are following.

clarification/correction accepted :)
 
<sarcasm>
...but the iPad is just a big iPod Touch.
</sarcasm>

Well, that part is certainly true. Except for the screen size, there is almost zero technical difference to a second generation iPod Touch.

What you guys and Apple are doing is a bit like pretending that a Mac Pro with two 30" displays is a "magical, revolutionary new computer" when compared to a Mac pro with just one 17" display attached to it. Yes, you actually can run a different breed of software on large screens, but that doesn't make the gadget an entirely new class of device.

Besides that, the iPad was a total failure for -- ME --. Maybe I was not holding it right, but after four days of extensively using an iPad it became very obvious to me that the damn thing is only good for playing Shredder Chess HD, Plants vs Zombies HD and Angry Birds. For EVERYTHING else (ssh shells, Terminal Server sessions, writing, watching movies), it was a total failure.
 
Shhh your logic and truth is not allowed to ruin this thread

Alternatively, he stated the obvious. I'm sure Apple's outlook on the market wasn't to maintain a 90% share.

That is kind of my thought on it. Being at less than 90% when you are pretty much the only game in town is rather sad.

:rolleyes:

Either way we know one thing. The iPad's market share is going to start dropping quickly.

Quickly is relative, but otherwise, of course they are going to lose share. As long as they show unit and profit growth, I think they will be pretty comfortable.

Agreed... but just to clarify... Apple didn't create the category... but they were the first to make it work the way it should..

Who created the category?
 
I think more and more people will see Apple's closed-loop system mentality (Mac OS can only be run on Mac hardware, iTunes, App Store, etc) as a lock-in. A lot of people don't like to be locked in and thus forced to pay 1 company for everything (hardware, apps, OS, music, tv shows, movies, etc).
They already are, as proven by the fact that despite all the failures of Windows and OS X on tablet computers, the iPad sold hugely straight out of the gate. All you have to do is see how Apple achieved 17% growth with all of its standard computers while Windows literally saw negative growth from all vendors except Toshiba to realize Apple's lock-in appears to be a good thing to them.

I'm not hating on Apple or the iPad, just pointing out that the more Apple grows and creates these closed-loop systems that Apple "approves", the more annoyed people will get to have to pay the piper.
The only people who seem to agree with you are the ones whose lives or hobbies depend on that 'openness' that is so loudly touted on these boards. Simply put, Apple's sales are increasing while everybody else's but one have stagnated.

I think late 2011 and definitely 2012 will be where the Tablet market (however you want to slice it) burns white hot. I think Apple will need to lower the price of the iPad eventually while offering more features (just like the iPod line). The difference between the iPod timeline and iPad timeline is that major computer companies all over the world are not going to let Apple get 90% of the Tablet market like Apple got with the MP3 market. There is soooo much more at stake at the Tablet market than the MP3 market.
This is one place where I will partially agree with you, but considering the successes of the iPhone, I highly doubt Apple will cut its prices on the newest models, though the year-old model might see a reduction. It's really not that those companies "let" Apple take the digital music player market, rather Apple attacked an existing market with something much easier to use. Now Apple has attacked the Tablet market with a much easier to use product. The only difference this time is that the other manufacturers are reacting much more quickly but could end up shooting themselves in the foot if their quality doesn't match up to their pricing. The fact that Apple drastically undercut original estimates of their tablet's prices means that any competitor must either compete on quality at the same price--which they've so far failed to do--or try to undercut Apple's prices with lower-quality devices--which they've also failed to do up to now.

We'll just have to see how this works out in the months ahead.
 
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The amount of people that ask if my Galaxy Tab "is an iPad" tells me that the iPhad has a lot of mind share as well as a lot of market share.

Apple have done fantastically with the thing IMO.
 
An observation about previous tablets:

Full OS Windows tablets have been in continuous production since around 2000. They're actually quite popular for enterprise apps. So I would consider them a success in that market.

As for mass consumer tablets:

MS has only made half-hearted attempts (Origami comes to mind) at the mass consumer market. Microsoft's position has always basically been that they provide the OS; it's up to third parties and OEMs to create any full touch based shell or apps around it. But Windows wasn't a good base for doing that.

People praise the iPad now, but where the heck was Apple ten or even five years ago? If it was such an obvious product, why didn't they make it back then? Because they had the same problem as Microsoft: they didn't have a touch friendly, simpler OS, with no legacy apps to support. Now they do have such an OS. So do others.
 
Unless you're considering Windows Tablet PC's, which everyone seems to forget... can someone explain?

This "category" was made to essentially not count the Windows Tablet PCs. Read the article, they framed the market so that the iPad would fit and a few other Android based tablets from Archos and the Nokia Maemo stuff.

So that is why Apple got 87% market share, because they cut out all the other players basically.

2011 will be the real test, when the players like RIM, Dell, HP get into the market with Android 3.0 and other offerings that are competitive, we'll see if Apple is able to maintain their iron grip. As it stands, Archos and Nokia were not promoting their offerings at all, compared to Apple that was marketing the crap out of the iPad.
 
An observation about previous tablets:

Full OS Windows tablets have been in continuous production since around 2000. They're actually quite popular for enterprise apps. So I would consider them a success in that market.

As for mass consumer tablets:

MS has only made half-hearted attempts (Origami comes to mind) at the mass consumer market. Microsoft's position has always basically been that they provide the OS; it's up to third parties and OEMs to create any full touch based shell or apps around it. But Windows wasn't a good base for doing that.

People praise the iPad now, but where the heck was Apple ten or even five years ago? If it was such an obvious product, why didn't they make it back then? Because they had the same problem as Microsoft: they didn't have a touch friendly, simpler OS, with no legacy apps to support. Now they do such an OS. So do others.

Right, well, that's just as much of a key to this as anything.

Want to lay a probability on the possibilities of a MASS MARKET tablet ten or even 5 years ago?

Apple hit it out of the park when the tech and tech cost coincided with a mass market price point.

"$499" - that is really what kick started the market for this device IMO.

That and apples installed base with a ton of people already trained on how to use it.

I don't think apple was late in offering the device. Seems like the order things went down was largely correct IYAM.
 
Besides that, the iPad was a total failure for -- ME --. Maybe I was not holding it right, but after four days of extensively using an iPad

It took me seven days before I adjusted. By day four I also hated it.
 
This "category" was made to essentially not count the Windows Tablet PCs. Read the article, they framed the market so that the iPad would fit and a few other Android based tablets from Archos and the Nokia Maemo stuff.

So that is why Apple got 87% market share, because they cut out all the other players basically.

I think 87% in that case is sandbagging.

13% would be a dubious number to put on those few tablets, IMO.

Do you really think they sold enough non-ipad tablets to equal 1 sold for every 7 ipads? In a little more than 1 quarter?

I don't think its close to that.
 
People praise the iPad now, but where the heck was Apple ten or even five years ago? If it was such an obvious product, why didn't they make it back then? Because they had the same problem as Microsoft: they didn't have a touch friendly, simpler OS, with no legacy apps to support. Now they do have such an OS. So do others.

You may realize that the iPhone really started as the iPad. The iPad was the original vision. The hardware technology just wasn't there yet to make the product feasible. So Apple started smaller, with the iPhone.

Microsoft's problem isn't what you surmise. Microsoft's problem is they have no future vision. Everything for them revolves around their single success: Windows (and by connection, Office). Microsoft lives in yesterday. And probably always will.

Microsoft could have focused on a simpler OS for mobile devices. They didn't. Because they thought (and still do) that Windows is the answer to everything.

It isn't.
 
I think 87% in that case is sandbagging.

13% would be a dubious number to put on those few tablets, IMO.

Do you really think they sold enough non-ipad tablets to equal 1 sold for every 7 ipads?

I don't think its close to that.

Nokia has had a lot of success with its own tablet line-up since they introduced them in Europe if not in North America. The N810 was especially a good seller. Archos probably sold quite a few units. Remember, this is a world wide study, it's not american centric.

Not to mention the numbers on the iPad, what were they in Q3 ? 4.2 million units according to this IDC article. That means that the competition would have had to ship about 600,000 units to get that 13%, which is not a whole lot.

So all in all, this is much more indicative of the very narrow category IDC made up and the very small niche that tablets still represent.
 
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