Nokia has had a lot of success with its own tablet line-up since they introduced them in Europe if not in North America. The N810 was especially a good seller. Archos probably sold quite a few units. Remember, this is a world wide study, it's not american centric.
Not to mention the numbers on the iPad, what were they in Q3 ? 4.2 million units according to this IDC article. That means that the competition would have had to ship about 600,000 units to get that 13%, which is not a whole lot.
So all in all, this is much more indicative of the very narrow category IDC made up and the very small niche that tablets still represent.
Ah, guess I forgot Q4 number wouldn't be included in that. I would agree it wouldn't be difficult to chalk up in channel sales of those tablets to reach 13%.
However I would expect the numbers that will include the holiday season to
A) triple the size of the market...or more...
B) Land Apple to closer to 92-93% in that narrowly framed number.
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