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This is a good point. I don't see Apple having an interest in just simply electric cars, but that's just my personal opinion. Electric cars aren't a new working concept. Autonomous cars effectively are. Why Apple would take this long to enter the electric market is beyond me. But they may be thinking of things here that you or I haven't yet. So there's that.

Electric cars aren't a new concept, but doing it well is. IMO, Tesla is the only serious electric car company at this point and maybe Apple wants to get involved too when more competition enters the scene (sounds like VW, BMW, and maybe Mercedes might get in the game soon). How many big traditional car makers are there? I don't see why it shouldn't be the same with this new wave of electronic vehicles... and it won't necessarily be the big traditional makers.
 
You're presuming everyone has to go through Tesla for car batteries which isn't the case. Apple has far more resources than Tesla and Panasonic combined and can build and/or invest in factories that will dwarf their output.

The problem is that building a factory to build the batteries can't be done in secrecy.

Tesla's Gigafactory 1 is costing $5B over 3 years to build, and has a footprint of 1000 acres. If Apple wants to build as many batteries as Tesla, or even more batteries than Tesla, people are going to notice. That's a really freaking big building, so people will notice it going up and write stories about it. It also seems like quite the chunk of change to just have vanish for a public company.
 
The problem is that building a factory to build the batteries can't be done in secrecy.

Tesla's Gigafactory 1 is costing $5B over 3 years to build, and has a footprint of 1000 acres. If Apple wants to build as many batteries as Tesla, or even more batteries than Tesla, people are going to notice. That's a really freaking big building, so people will notice it going up and write stories about it. It also seems like quite the chunk of change to just have vanish for a public company.

True, but maybe they are working on some new battery tech (and will just use lithium-ion in the prototypes and build the plant later, or outsource). Also, I think Tesla is making batteries for far more than cars, right?
 
No kidding! If it can't get a map correct, do you really want it trying to drive you around? Sheesh!

I doubt the first generation will be autonomous. I don't personally want any car driving me around yet. The field needs to be considerably more tested before that happens.
 
That's assuming it will be autonomous.... to which I'd add, hopefully never! But, what if Apple is just building an electric car with a bunch of assistive technologies? (And all this autonomous stuff is just 'futurist' assumptions.)
I wrote in another post that not in my lifetime will we see a change of laws, but there just has to be.
The world is getting more crowded and there are a lot of bad or irresponsible drivers.
Some areas in this country are permanently clogged with traffic, creating parking lots, bad emissions and it wastes peoples time. There are all texting or distracted anyway.
So, lets say Apple creates a car, you put in from your phone or watch where you have to go, drive through the side streets on your own, but then when you hit the major highways, you become part of a controlled network
speed, which would get you near your destination faster than the stop and go traffic we have now.

Then again on side streets until they get networked people drive.

No road rage, as it's all regulated, no accidents (theoretically) and the part that nobody has cracked yet is that people will just not let go of their cars. Mass transit, HOV lanes ahem not changed behaviors with annoying other people with sneezing, coughing in the winter or whatever disturbances they bring.

You are in your car at peace texting, talking one the phone watching TV shows or whatever the internet has to offer, or already getting work done. Just need to learn patience.

What a wonderful world:)
 
Why would a computer company start building cars? This is like Disney starting a pharmaceutical company. My best bet is that they are probably building some new -computer-technology that can be implemented in other cars but I seriously doubt we will see the iCar.

They are building a car. I have friends who just finished working at Apple and they've told me that the car project is real. They've hired entire teams from Tesla.
 
True, but maybe they are working on some new battery tech (and will just use lithium-ion in the prototypes and build the plant later, or outsource). Also, I think Tesla is making batteries for far more than cars, right?

Cars and houses. But they've stated that Gigafactory 1 will be outputting enough batteries for 500K cars annually. About the same time they announced batteries for homes they changed the name of the battery factory from just "Gigafactory" to "Gigafactory 1", so it's expected that at some point they'll make a "Gigafactory 2" to produce the home batteries.
 
Oh please Apple , I hope this is better iPhone - car integration. I wouldn't trust an apple car (or really any tech car). Please fix up your current product lines and software before branching to cars (Looking at you Apple TV)
 
Why would a computer company start building cars? This is like Disney starting a pharmaceutical company. My best bet is that they are probably building some new -computer-technology that can be implemented in other cars but I seriously doubt we will see the iCar.

Why would a search engine company start building cars?
 
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Apple maps is pretty good now in most places. In China, where a good chunk of the world's population resides, it already blows away Google maps.

4-5 years from now, I expect Apple Maps to at least reach parity with Google maps and maybe even best it in some ways.

By then, it's reasonable to expect Apple to have street view, flyover and transit in most cities, and their street level mapping will give them far more intelligent data. I also expect some level of indoor mapping by then as well and possibly some AR capabilities.

Let me rephrase:
4 to 5 years from now, I think Apple maps would be pretty good worldwide.

Apple maps is still inferior in many places in the world in terms of how new their data is. I like the interface very much and I would switch over as soon as it improves location data around where I live. Also, I need public transport (iOS 9 still doesn't have that at my location yet). Right now, I'm stuck with Google maps, but in a few years hopefully I can do without it completely.
 
That's pretty much what people said when they heard about the phone.

The phone is different, its a computer with a screen, processor, memory, batteries like in the laptops. A car is not a computer.

Apple doesn't liked to create tech for other companies, they're not a supplier; there is little profit in that. Carplay is a stopgap.

Apple is a design and manufacturing company with the most complex and large supply chain in the world. If anyone can handle designing a car and then manage it's manufacturing supply chain, they can. There exist huge parts/contract manufacturers like Magna these days that can handle the boring assembly and machining of standard parts. All they have to do is hire the engineers to design it/test it.

I don't deny Apple's ability to managing supply chain, but managing supply chain and building cars is a very different thing. Physics, chemicals, lubricants, safety, air-bags, cylinders, exhaust,..etc . Apple has 0 experience in these things.

Let us not forget, the same company has problems fixing iTunes software and making a successful social network(Ping, Music Connect)

They are building a car. I have friends who just finished working at Apple and they've told me that the car project is real. They've hired entire teams from Tesla.

we will have to wait and see. Maybe they build something small like a golf car? My best bet is they will take an existing car model -like Toyota Corolla- modify it and then call it their cars (Like the A8 chip?). But I doubt one day I will go to my Apple dealership and the salesman is going to convince me that the Apple car is a better option than the BMW 5 series or the Mercedes C-class.

Why would a search engine company start building cars?

In my opinion they shouldn't. Look at the reply above. The only way I see it is that if they created a subsidiary company that is an automobile manufacturer and we will never know if that will succeed.
 
Oh please Apple , I hope this is better iPhone - car integration. I wouldn't trust an apple car (or really any tech car). Please fix up your current product lines and software before branching to cars (Looking at you Apple TV)
Apple is big enough to have different teams working on current and future product lines. They will NEVER make everyone happy with Apple TV, and you may be among those left unhappy no matter what they do. So, to stay relevant they will have some teams working on incremental improvements to Apple TV (even though you may be a lost cause), and simultaneously they will have different teams working on new and exciting projects, doing innovative things they have never done before.
 
Apple is big enough to have different teams working on current and future product lines. They will NEVER make everyone happy with Apple TV, and you may be among those left unhappy no matter what they do. So, to stay relevant they will have some teams working on incremental improvements to Apple TV (even though you may be a lost cause), and simultaneously they will have different teams working on new and exciting projects, doing innovative things they have never done before.

Ha! It wouldn't take much to make me happy with Apple TV... Perhaps just updating it more than once every 3 years would be a state. Apple should fix their existing problems up before making a car.
 
The problem is that building a factory to build the batteries can't be done in secrecy.

Tesla's Gigafactory 1 is costing $5B over 3 years to build, and has a footprint of 1000 acres. If Apple wants to build as many batteries as Tesla, or even more batteries than Tesla, people are going to notice. That's a really freaking big building, so people will notice it going up and write stories about it. It also seems like quite the chunk of change to just have vanish for a public company.

Personally, I don't expect Apple to build factories... I expect them to put up money and IP and partner with another company or companies to build, own and manage the factories.
 
Not sure how I feel about the fact that my favorite computer company enters the automotive space....

But if you think about it. Even if you buy all of Apples major products today, a MacBook Pro , an iPad, an iPhone you spend a lot less then on a car.
Yeah, but many of us need a car and are buying one periodically anyway, so let's see what Apple comes up with.....
 
Go Gophers!!

The idea of an CAR is interesting but it's very likely going to be out of my price range so I'll just watch for curiosity. I'm 51 and have owned TWO cars in my lifetime. Bought the first one new and the current one was less than a year old and then I use them until they die (current car is 16 years old and still works/looks great). If I did buy an CAR, it would probably be the last car I own so it would have to be great ;)
Wow...which models are those?
 
Not meant to be argumentative here, but how did you conclude that Apple maps blows away google maps in China? I ask because I subscribe to quite a few tech channels and this is thebfirstnim hearing of Apple maps blowing Google away anywhere.

As much as Google keeps adding to their maps, I don't see apple taking over in that field any time soon. As an example, you can now search in google maps how much solar panels are likely to save you per year in select markets. While that's likely not on most people's radar right now, it's one of those things I doubt they eve even discussed at Apple (ok I don't really know what they discuss at Apple but you get the point).

Everything you mention in five years time for apple, Google already has. Unless Google just rests in their laurels and decides not to improve their maps while apple continues to improve theirs, I just don't see what you see.

I thought Apple's superiority in China was common knowledge. There have been articles written about it and it's not surprising given Apple's focus on China and Google's strained relations with that country; Google services are blocked in China and you need to VPN to access Google maps, and even then, it's not guaranteed to work.

As for Google staying on top indefinitely, anything is possible, but I just don't see it. In just 3 years, Apple has significantly improved its maps data and it is now the default maps app for 80% of iOS users. With iOS 9, Apple will start chipping away at Google maps' single biggest advantage, transit. Street view is coming next and both companies have been investing in indoor maps and AR so they'll probably have similar solutions in those areas at some point.

Apple has vast resources to throw at this problem and to put things into perspective, their "other" category of business is bigger than all of Google. In my mind, it seems inevitable that they'll reach feature parity within a few years. They may one up each other here and there, but those advantages won't last long.
 
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Does anyone still think Apple is just working on a supped up CarPlay for existing car makers?

I think that's more likely. Actually, I think the chances are greater that Apple releases a line of TVs before entering a cutthroat business like the auto industry.
 
While working with homekit I guess Apple should also get into the costruction business. Cant really only sell the appliances, must offer appartments and houses...
 
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