I meant that it was something that didn't cost much, didn't involve that many recipients and yet was a highlight of those that received them. Yes, 'cheap gesture' because it was a card, but an amazing gesture to signify not only her own long lived marriage, but help celebrate those of her subjects. When I read it, I had moist eyes. I've been married longer than most (all?) of our friends, and longer than many of them have been alive. It's significant. Some acknowledgement from a much beloved Queen and fellow sufferer would be just so awesome*...
* Unless I was a heartless twit, of which the world has too many. *sigh*